United States (US) E-Liquids Market (2025-2031) | Growth, Competitive Landscape, Size & Revenue, Share, Segmentation, Industry, Companies, Forecast, Outlook, Analysis, Value, Trends

Market Forecast By Base Type (PG Base, VG Base, Blend PG & VG, Vegetable Glycerine, Propylene Glycol), By Flavor (Original Tobacco, Mint & Menthol, Fruit & Candy, Chocolate, Dessert), By Sales Channel (Hypermarket/Supermarket, Convenience Store, Specialty Store, Independent Small Groceries, Online Retail), By Product (Pre-filled E-liquid, Bottled E-Liquid) And Competitive Landscape
Product Code: ETC9964751 Publication Date: Sep 2024 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Vasudha No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Key Highlights of the Report:

  • United States (US) E-Liquids Market Outlook
  • Market Size of United States (US) E-Liquids Market, 2024
  • Forecast of United States (US) E-Liquids Market, 2031
  • Historical Data and Forecast of United States (US) E-Liquids Revenues & Volume for the Period 2021- 2031
  • United States (US) E-Liquids Market Trend Evolution
  • United States (US) E-Liquids Market Drivers and Challenges
  • United States (US) E-Liquids Price Trends
  • United States (US) E-Liquids Porter's Five Forces
  • United States (US) E-Liquids Industry Life Cycle
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Base Type for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By PG Base for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By VG Base for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Blend PG & VG for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Vegetable Glycerine for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Propylene Glycol for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Flavor for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Original Tobacco for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Mint & Menthol for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Fruit & Candy for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Chocolate for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Dessert for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Sales Channel for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Hypermarket/Supermarket for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Convenience Store for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Specialty Store for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Independent Small Groceries for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Online Retail for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Product for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Pre-filled E-liquid for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) E-Liquids Market Revenues & Volume By Bottled E-Liquid for the Period 2021- 2031
  • United States (US) E-Liquids Import Export Trade Statistics
  • Market Opportunity Assessment By Base Type
  • Market Opportunity Assessment By Flavor
  • Market Opportunity Assessment By Sales Channel
  • Market Opportunity Assessment By Product
  • United States (US) E-Liquids Top Companies Market Share
  • United States (US) E-Liquids Competitive Benchmarking By Technical and Operational Parameters
  • United States (US) E-Liquids Company Profiles
  • United States (US) E-Liquids Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the United States (US) E-Liquids Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the United States (US) E-Liquids Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 United States (US) E-Liquids Market Overview

3.1 United States (US) Country Macro Economic Indicators

3.2 United States (US) E-Liquids Market Revenues & Volume, 2021 & 2031F

3.3 United States (US) E-Liquids Market - Industry Life Cycle

3.4 United States (US) E-Liquids Market - Porter's Five Forces

3.5 United States (US) E-Liquids Market Revenues & Volume Share, By Base Type, 2021 & 2031F

3.6 United States (US) E-Liquids Market Revenues & Volume Share, By Flavor, 2021 & 2031F

3.7 United States (US) E-Liquids Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F

3.8 United States (US) E-Liquids Market Revenues & Volume Share, By Product, 2021 & 2031F

4 United States (US) E-Liquids Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing popularity of vaping as an alternative to traditional smoking

4.2.2 Growing adoption of e-cigarettes and vape pens

4.2.3 Rising awareness about the health risks associated with traditional smoking

4.3 Market Restraints

4.3.1 Stringent regulations and restrictions on e-liquids and vaping products

4.3.2 Concerns over the safety and quality of e-liquids

4.3.3 Competition from other smoking cessation products like nicotine patches and gums

5 United States (US) E-Liquids Market Trends

6 United States (US) E-Liquids Market, By Types

6.1 United States (US) E-Liquids Market, By Base Type

6.1.1 Overview and Analysis

6.1.2 United States (US) E-Liquids Market Revenues & Volume, By Base Type, 2021- 2031F

6.1.3 United States (US) E-Liquids Market Revenues & Volume, By PG Base, 2021- 2031F

6.1.4 United States (US) E-Liquids Market Revenues & Volume, By VG Base, 2021- 2031F

6.1.5 United States (US) E-Liquids Market Revenues & Volume, By Blend PG & VG, 2021- 2031F

6.1.6 United States (US) E-Liquids Market Revenues & Volume, By Vegetable Glycerine, 2021- 2031F

6.1.7 United States (US) E-Liquids Market Revenues & Volume, By Propylene Glycol, 2021- 2031F

6.2 United States (US) E-Liquids Market, By Flavor

6.2.1 Overview and Analysis

6.2.2 United States (US) E-Liquids Market Revenues & Volume, By Original Tobacco, 2021- 2031F

6.2.3 United States (US) E-Liquids Market Revenues & Volume, By Mint & Menthol, 2021- 2031F

6.2.4 United States (US) E-Liquids Market Revenues & Volume, By Fruit & Candy, 2021- 2031F

6.2.5 United States (US) E-Liquids Market Revenues & Volume, By Chocolate, 2021- 2031F

6.2.6 United States (US) E-Liquids Market Revenues & Volume, By Dessert, 2021- 2031F

6.3 United States (US) E-Liquids Market, By Sales Channel

6.3.1 Overview and Analysis

6.3.2 United States (US) E-Liquids Market Revenues & Volume, By Hypermarket/Supermarket, 2021- 2031F

6.3.3 United States (US) E-Liquids Market Revenues & Volume, By Convenience Store, 2021- 2031F

6.3.4 United States (US) E-Liquids Market Revenues & Volume, By Specialty Store, 2021- 2031F

6.3.5 United States (US) E-Liquids Market Revenues & Volume, By Independent Small Groceries, 2021- 2031F

6.3.6 United States (US) E-Liquids Market Revenues & Volume, By Online Retail, 2021- 2031F

6.4 United States (US) E-Liquids Market, By Product

6.4.1 Overview and Analysis

6.4.2 United States (US) E-Liquids Market Revenues & Volume, By Pre-filled E-liquid, 2021- 2031F

6.4.3 United States (US) E-Liquids Market Revenues & Volume, By Bottled E-Liquid, 2021- 2031F

7 United States (US) E-Liquids Market Import-Export Trade Statistics

7.1 United States (US) E-Liquids Market Export to Major Countries

7.2 United States (US) E-Liquids Market Imports from Major Countries

8 United States (US) E-Liquids Market Key Performance Indicators

8.1 Number of new e-liquid product launches

8.2 Percentage of adult smokers transitioning to e-liquids

8.3 Growth in the number of vape shops and online retailers specializing in e-liquids

9 United States (US) E-Liquids Market - Opportunity Assessment

9.1 United States (US) E-Liquids Market Opportunity Assessment, By Base Type, 2021 & 2031F

9.2 United States (US) E-Liquids Market Opportunity Assessment, By Flavor, 2021 & 2031F

9.3 United States (US) E-Liquids Market Opportunity Assessment, By Sales Channel, 2021 & 2031F

9.4 United States (US) E-Liquids Market Opportunity Assessment, By Product, 2021 & 2031F

10 United States (US) E-Liquids Market - Competitive Landscape

10.1 United States (US) E-Liquids Market Revenue Share, By Companies, 2024

10.2 United States (US) E-Liquids Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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