United States (US) Pay TV Market (2025-2031) | Industry, Segmentation, Competitive Landscape, Growth, Forecast, Analysis, Trends, Size & Revenue, Companies, Share, Value, Outlook

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3.1 United States (US) Country Macro Economic Indicators

3.2 United States (US) Pay TV Market Revenues & Volume, 2021 & 2031F

3.3 United States (US) Pay TV Market - Industry Life Cycle

3.4 United States (US) Pay TV Market - Porter's Five Forces

3.5 United States (US) Pay TV Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 United States (US) Pay TV Market Revenues & Volume Share, By Technology Type, 2021 & 2031F

3.7 United States (US) Pay TV Market Revenues & Volume Share, By Application, 2021 & 2031F

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing demand for high-quality content and original programming

4.2.2 Technological advancements leading to improved viewing experiences (e.g., 4K, streaming services)

4.2.3 Bundling of pay TV services with internet and phone packages

4.3 Market Restraints

4.3.1 Rising competition from streaming platforms and on-demand services

4.3.2 Cord-cutting trend leading to a decline in traditional pay TV subscriptions

4.3.3 Regulatory challenges and changing consumer preferences

6.1 United States (US) Pay TV Market, By Type

6.1.1 Overview and Analysis

6.1.2 United States (US) Pay TV Market Revenues & Volume, By Type, 2021- 2031F

6.1.3 United States (US) Pay TV Market Revenues & Volume, By Postpaid, 2021- 2031F

6.1.4 United States (US) Pay TV Market Revenues & Volume, By Prepaid, 2021- 2031F

6.2 United States (US) Pay TV Market, By Technology Type

6.2.1 Overview and Analysis

6.2.2 United States (US) Pay TV Market Revenues & Volume, By Cable TV, 2021- 2031F

6.2.3 United States (US) Pay TV Market Revenues & Volume, By DTT and Satellite TV, 2021- 2031F

6.2.4 United States (US) Pay TV Market Revenues & Volume, By Internet Protocol Television (IPTV), 2021- 2031F

6.3 United States (US) Pay TV Market, By Application

6.3.1 Overview and Analysis

6.3.2 United States (US) Pay TV Market Revenues & Volume, By Commercial, 2021- 2031F

6.3.3 United States (US) Pay TV Market Revenues & Volume, By Residential, 2021- 2031F

6.3.4 United States (US) Pay TV Market Revenues & Volume, By Others, 2021- 2031F

7.1 United States (US) Pay TV Market Export to Major Countries

7.2 United States (US) Pay TV Market Imports from Major Countries

8.1 Average revenue per user (ARPU) for pay TV services

8.2 Customer retention rate for pay TV subscriptions

8.3 Percentage of households with bundled pay TV services and internet/phone packages

9.1 United States (US) Pay TV Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 United States (US) Pay TV Market Opportunity Assessment, By Technology Type, 2021 & 2031F

9.3 United States (US) Pay TV Market Opportunity Assessment, By Application, 2021 & 2031F

10.1 United States (US) Pay TV Market Revenue Share, By Companies, 2024

10.2 United States (US) Pay TV Market Competitive Benchmarking, By Operating and Technical Parameters