Product Code: ETC175520 | Publication Date: Jan 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
USA Pulses market currently, in 2023, has witnessed an HHI of 8091, Which has increased slightly as compared to the HHI of 6533 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The United States pulses market is experiencing steady growth driven by increasing consumer awareness of the health benefits associated with pulses such as lentils, chickpeas, and beans. Pulses are a rich source of protein, fiber, and essential nutrients, making them popular among health-conscious individuals and those following plant-based diets. The market is also influenced by the rising demand for plant-based protein alternatives and the growing trend towards sustainable and environmentally friendly food choices. Major players in the US pulses market include Archer Daniels Midland Company, Ingredion Incorporated, and AGT Food and Ingredients. The market is characterized by a wide range of product offerings, including whole pulses, pulse flours, and pulse-based snacks, catering to diverse consumer preferences and dietary needs.
The US Pulses Market is experiencing several key trends currently. One prominent trend is the increasing consumer demand for plant-based protein sources, leading to a growing interest in pulses such as lentils, chickpeas, and beans. Pulses are also gaining popularity due to their nutritional benefits, including being high in protein, fiber, and various vitamins and minerals. Additionally, the focus on sustainable and environmentally friendly food choices is driving the demand for pulses, as they are recognized for their ability to improve soil health and reduce the carbon footprint of agriculture. With the rise of vegetarian and vegan diets, as well as the emphasis on health and sustainability, pulses are expected to continue to be a significant player in the US market for the foreseeable future.
In the US Pulses market, challenges are primarily related to consumer awareness and preferences. Pulses, which include dried beans, lentils, chickpeas, and peas, are highly nutritious and sustainable food sources, but they are often overlooked in favor of other protein sources. Convincing consumers to incorporate pulses into their diets can be a challenge due to limited awareness of their health benefits and cooking versatility. Additionally, market competition from alternative protein sources, such as meat and plant-based products, poses a challenge in positioning pulses as a desirable option. Supply chain issues, including distribution and storage concerns, also impact the availability and affordability of pulses in the market. Overcoming these challenges will require targeted marketing efforts, education campaigns, and collaboration across the industry to promote the value of pulses in the US market.
In the US Pulses Market, there are promising investment opportunities due to the increasing consumer awareness of the health benefits associated with pulses, such as lentils, chickpeas, and beans. Pulses are rich in protein, fiber, and essential nutrients, making them a popular choice for individuals seeking plant-based sources of nutrition. Investors can explore opportunities in pulse farming and production, as well as in value-added products like pulse-based snacks, flours, and ready-to-eat meals. Additionally, with the growing trend towards sustainable and environmentally friendly food options, investments in organic and non-GMO pulses could also yield attractive returns. Overall, the US Pulses Market offers a diverse range of investment prospects driven by shifting consumer preferences towards healthy, sustainable food choices.
The United States government has implemented various policies to support the pulses market, which includes crops like lentils, chickpeas, and dry beans. The Farm Bill provides subsidies and insurance programs to pulse farmers, encouraging production and safeguarding against market fluctuations. Additionally, the USDA`s Agricultural Marketing Service (AMS) oversees quality standards and grading for pulses to ensure fair trade practices. The government also promotes research and development initiatives to enhance pulse crop productivity and sustainability. Trade agreements and tariffs impact the import and export of pulses, influencing market dynamics. Overall, government policies aim to support the growth of the US pulses market, ensuring a stable supply chain and competitive industry in the global market.
The United States pulses market is expected to witness steady growth in the coming years, driven by increasing consumer awareness about the health benefits of pulses, their versatility in various cuisines, and the rising demand for plant-based protein sources. The growing trend of meat substitutes and plant-based diets is likely to further boost the consumption of pulses, such as lentils, chickpeas, and beans. Additionally, the emphasis on sustainable agriculture practices and the push for food security are likely to drive the production and consumption of pulses in the US. With pulses being a cost-effective and nutritious source of protein, the market is poised for expansion, especially as more consumers seek out healthier and sustainable food options.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Pulses Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Pulses Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Pulses Market - Industry Life Cycle |
3.4 United States (US) Pulses Market - Porter's Five Forces |
3.5 United States (US) Pulses Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 United States (US) Pulses Market Revenues & Volume Share, By End-use, 2021 & 2031F |
4 United States (US) Pulses Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of pulses |
4.2.2 Growing demand for plant-based protein sources |
4.2.3 Rising popularity of vegetarian and vegan diets |
4.3 Market Restraints |
4.3.1 Price volatility of pulses due to factors like weather conditions and global demand |
4.3.2 Competition from alternative protein sources like soy and quinoa |
5 United States (US) Pulses Market Trends |
6 United States (US) Pulses Market, By Types |
6.1 United States (US) Pulses Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Pulses Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 United States (US) Pulses Market Revenues & Volume, By Chick Peas, 2021 - 2031F |
6.1.4 United States (US) Pulses Market Revenues & Volume, By Kaspa Peas, 2021 - 2031F |
6.1.5 United States (US) Pulses Market Revenues & Volume, By Lentils, 2021 - 2031F |
6.1.6 United States (US) Pulses Market Revenues & Volume, By Pigeon Peas, 2021 - 2031F |
6.1.7 United States (US) Pulses Market Revenues & Volume, By Fava Beans, 2021 - 2031F |
6.1.8 United States (US) Pulses Market Revenues & Volume, By Black Gram, 2021 - 2031F |
6.1.9 United States (US) Pulses Market Revenues & Volume, By Others, 2021 - 2031F |
6.1.10 United States (US) Pulses Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 United States (US) Pulses Market, By End-use |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Pulses Market Revenues & Volume, By Home Use, 2021 - 2031F |
6.2.3 United States (US) Pulses Market Revenues & Volume, By Snack Food Industry, 2021 - 2031F |
6.2.4 United States (US) Pulses Market Revenues & Volume, By Flour Industry, 2021 - 2031F |
6.2.5 United States (US) Pulses Market Revenues & Volume, By Others, 2021 - 2031F |
7 United States (US) Pulses Market Import-Export Trade Statistics |
7.1 United States (US) Pulses Market Export to Major Countries |
7.2 United States (US) Pulses Market Imports from Major Countries |
8 United States (US) Pulses Market Key Performance Indicators |
8.1 Consumption per capita of pulses in the US |
8.2 Number of new pulse-based product launches in the market |
8.3 Percentage of consumers actively seeking out pulse-based products |
9 United States (US) Pulses Market - Opportunity Assessment |
9.1 United States (US) Pulses Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 United States (US) Pulses Market Opportunity Assessment, By End-use, 2021 & 2031F |
10 United States (US) Pulses Market - Competitive Landscape |
10.1 United States (US) Pulses Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Pulses Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |