| Product Code: ETC9979487 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States continues to be a major importer of wet wipes, with top exporting countries in 2024 including China, Mexico, South Korea, Italy, and Germany. Despite a high Herfindahl-Hirschman Index (HHI) indicating market concentration, the industry experienced a significant growth rate of 42.34% in 2024. However, the compound annual growth rate (CAGR) for the period of 2020-2024 was -8.21%, suggesting some challenges faced by the market in recent years. This data highlights the dynamic nature of the wet wipes import market in the United States.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Wet Wipes Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Wet Wipes Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Wet Wipes Market - Industry Life Cycle |
3.4 United States (US) Wet Wipes Market - Porter's Five Forces |
3.5 United States (US) Wet Wipes Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 United States (US) Wet Wipes Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.7 United States (US) Wet Wipes Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Wet Wipes Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about hygiene and sanitation |
4.2.2 Convenience and ease of use of wet wipes |
4.2.3 Growing demand for eco-friendly and biodegradable wet wipes |
4.3 Market Restraints |
4.3.1 Environmental concerns related to disposal of wet wipes |
4.3.2 Competition from alternative products like reusable wipes or sanitizing sprays |
5 United States (US) Wet Wipes Market Trends |
6 United States (US) Wet Wipes Market, By Types |
6.1 United States (US) Wet Wipes Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Wet Wipes Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 United States (US) Wet Wipes Market Revenues & Volume, By Household/Disinfectant/Cleaning Wipes, 2021- 2031F |
6.1.4 United States (US) Wet Wipes Market Revenues & Volume, By Baby Wipes, 2021- 2031F |
6.1.5 United States (US) Wet Wipes Market Revenues & Volume, By Facial & Cosmetic Wipes, 2021- 2031F |
6.1.6 United States (US) Wet Wipes Market Revenues & Volume, By Hand & Body Wipes, 2021- 2031F |
6.1.7 United States (US) Wet Wipes Market Revenues & Volume, By Intimate Wipes, 2021- 2031F |
6.1.8 United States (US) Wet Wipes Market Revenues & Volume, By Flushable Wet Wipes, 2021- 2031F |
6.2 United States (US) Wet Wipes Market, By Material |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Wet Wipes Market Revenues & Volume, By Non-Woven, 2021- 2031F |
6.2.3 United States (US) Wet Wipes Market Revenues & Volume, By Woven, 2021- 2031F |
6.3 United States (US) Wet Wipes Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 United States (US) Wet Wipes Market Revenues & Volume, By Supermarkets & Hypermarkets, 2021- 2031F |
6.3.3 United States (US) Wet Wipes Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.3.4 United States (US) Wet Wipes Market Revenues & Volume, By Pharmacy, 2021- 2031F |
6.3.5 United States (US) Wet Wipes Market Revenues & Volume, By E-Commerce, 2021- 2031F |
6.3.6 United States (US) Wet Wipes Market Revenues & Volume, By Others, 2021- 2031F |
7 United States (US) Wet Wipes Market Import-Export Trade Statistics |
7.1 United States (US) Wet Wipes Market Export to Major Countries |
7.2 United States (US) Wet Wipes Market Imports from Major Countries |
8 United States (US) Wet Wipes Market Key Performance Indicators |
8.1 Consumer satisfaction and loyalty metrics |
8.2 Adoption rate of sustainable packaging options for wet wipes |
8.3 Frequency of new product launches and innovations in the wet wipes market |
8.4 Consumer perception and trust in the effectiveness of wet wipes |
8.5 Regulatory compliance and adherence to environmental standards |
9 United States (US) Wet Wipes Market - Opportunity Assessment |
9.1 United States (US) Wet Wipes Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 United States (US) Wet Wipes Market Opportunity Assessment, By Material, 2021 & 2031F |
9.3 United States (US) Wet Wipes Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Wet Wipes Market - Competitive Landscape |
10.1 United States (US) Wet Wipes Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Wet Wipes Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |