| Product Code: ETC11307894 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
Uruguay import trend for waterproof makeup experienced a growth rate of 11.32% from 2023 to 2024, contrasting with a compound annual growth rate (CAGR) of -0.83% from 2020 to 2024. This shift in momentum could be attributed to evolving consumer preferences or market recovery efforts.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Uruguay Waterproof Makeup Market Overview |
3.1 Uruguay Country Macro Economic Indicators |
3.2 Uruguay Waterproof Makeup Market Revenues & Volume, 2022 & 2032F |
3.3 Uruguay Waterproof Makeup Market - Industry Life Cycle |
3.4 Uruguay Waterproof Makeup Market - Porter's Five Forces |
3.5 Uruguay Waterproof Makeup Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Uruguay Waterproof Makeup Market Revenues & Volume Share, By Formulation, 2022 & 2032F |
3.7 Uruguay Waterproof Makeup Market Revenues & Volume Share, By End User, 2022 & 2032F |
3.8 Uruguay Waterproof Makeup Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Uruguay Waterproof Makeup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the benefits of waterproof makeup in humid climates like Uruguay |
4.2.2 Growing demand for long-lasting makeup products among consumers |
4.2.3 Rise in beauty and makeup trends influencing the adoption of waterproof makeup |
4.3 Market Restraints |
4.3.1 Higher pricing of waterproof makeup products compared to regular makeup |
4.3.2 Limited availability of a diverse range of waterproof makeup brands in the market |
5 Uruguay Waterproof Makeup Market Trends |
6 Uruguay Waterproof Makeup Market, By Types |
6.1 Uruguay Waterproof Makeup Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Uruguay Waterproof Makeup Market Revenues & Volume, By Type, 2022 - 2032F |
6.1.3 Uruguay Waterproof Makeup Market Revenues & Volume, By Foundation, 2022 - 2032F |
6.1.4 Uruguay Waterproof Makeup Market Revenues & Volume, By Mascara, 2022 - 2032F |
6.1.5 Uruguay Waterproof Makeup Market Revenues & Volume, By Lipstick, 2022 - 2032F |
6.1.6 Uruguay Waterproof Makeup Market Revenues & Volume, By Eyeliner, 2022 - 2032F |
6.1.7 Uruguay Waterproof Makeup Market Revenues & Volume, By Setting Spray, 2022 - 2032F |
6.2 Uruguay Waterproof Makeup Market, By Formulation |
6.2.1 Overview and Analysis |
6.2.2 Uruguay Waterproof Makeup Market Revenues & Volume, By Liquid, Cream, Stick, 2022 - 2032F |
6.2.3 Uruguay Waterproof Makeup Market Revenues & Volume, By Waterproof Polymer, 2022 - 2032F |
6.2.4 Uruguay Waterproof Makeup Market Revenues & Volume, By Long-Lasting Matte, 2022 - 2032F |
6.2.5 Uruguay Waterproof Makeup Market Revenues & Volume, By Smudge-Proof Gel, 2022 - 2032F |
6.2.6 Uruguay Waterproof Makeup Market Revenues & Volume, By Fixing Agents, 2022 - 2032F |
6.3 Uruguay Waterproof Makeup Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Uruguay Waterproof Makeup Market Revenues & Volume, By Individuals, 2022 - 2032F |
6.3.3 Uruguay Waterproof Makeup Market Revenues & Volume, By Beauty Salons, 2022 - 2032F |
6.3.4 Uruguay Waterproof Makeup Market Revenues & Volume, By Retail Stores, 2022 - 2032F |
6.3.5 Uruguay Waterproof Makeup Market Revenues & Volume, By Makeup Artists, 2022 - 2032F |
6.3.6 Uruguay Waterproof Makeup Market Revenues & Volume, By Fashion Industry, 2022 - 2032F |
6.4 Uruguay Waterproof Makeup Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Uruguay Waterproof Makeup Market Revenues & Volume, By Everyday Use, 2022 - 2032F |
6.4.3 Uruguay Waterproof Makeup Market Revenues & Volume, By Professional Makeup, 2022 - 2032F |
6.4.4 Uruguay Waterproof Makeup Market Revenues & Volume, By Cosmetic Industry, 2022 - 2032F |
6.4.5 Uruguay Waterproof Makeup Market Revenues & Volume, By Bridal & Events, 2022 - 2032F |
6.4.6 Uruguay Waterproof Makeup Market Revenues & Volume, By Photo Shoots, 2022 - 2032F |
7 Uruguay Waterproof Makeup Market Import-Export Trade Statistics |
7.1 Uruguay Waterproof Makeup Market Export to Major Countries |
7.2 Uruguay Waterproof Makeup Market Imports from Major Countries |
8 Uruguay Waterproof Makeup Market Key Performance Indicators |
8.1 Consumer engagement with waterproof makeup tutorials and content on social media platforms |
8.2 Number of beauty influencers endorsing or using waterproof makeup products |
8.3 Frequency of product innovation and new launches in the waterproof makeup segment |
9 Uruguay Waterproof Makeup Market - Opportunity Assessment |
9.1 Uruguay Waterproof Makeup Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Uruguay Waterproof Makeup Market Opportunity Assessment, By Formulation, 2022 & 2032F |
9.3 Uruguay Waterproof Makeup Market Opportunity Assessment, By End User, 2022 & 2032F |
9.4 Uruguay Waterproof Makeup Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Uruguay Waterproof Makeup Market - Competitive Landscape |
10.1 Uruguay Waterproof Makeup Market Revenue Share, By Companies, 2025 |
10.2 Uruguay Waterproof Makeup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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