| Product Code: ETC311190 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Vietnam after sun care products market has witnessed significant growth in recent years. This can be attributed to the increasing awareness among consumers about the harmful effects of sun exposure and the importance of post-sun skincare. As people become more conscious of their skin health, the demand for after sun care products, such as soothing lotions, aloe vera gels, and moisturizers, has surged. Moreover, the tropical climate in Vietnam makes sun protection and aftercare essential for maintaining healthy skin. Local and international brands are actively participating in this market, offering a wide range of products to cater to varying consumer needs. The market`s potential for further expansion remains high as consumers continue to prioritize skincare and well-being.
In the context of the Vietnam after sun care products market, several factors are contributing to its growth. Firstly, the country`s tropical climate, with ample sunshine year-round, has increased the need for effective after-sun care solutions to address issues like sunburn and skin damage. Secondly, the rising awareness among consumers about the importance of sun protection and skincare has driven the demand for after sun care products. With increasing concerns about skin health, consumers are seeking products that offer hydration, soothing, and skin repair after sun exposure. Moreover, the expansion of the tourism industry in Vietnam has resulted in a higher number of tourists and locals alike seeking sun protection and after-sun care products, further boosting market growth.
The Vietnam After Sun Care Products market presents several challenges for businesses operating in this space. Firstly, consumer awareness and demand for after sun care products can be seasonal and influenced by factors like weather conditions and travel trends. Pricing strategies must balance affordability with maintaining profit margins, as competition can be fierce. Developing effective and safe formulations that address specific skin needs after sun exposure is crucial for building customer trust and loyalty. Marketing efforts should focus on educating consumers about the importance of post-sun skincare and the benefits of after sun care products. Supply chain management and distribution can be complex, particularly during peak seasons. Lastly, staying up-to-date with regulatory requirements and complying with safety standards is essential to ensure product quality and safety.
The Vietnam after sun care products market was also impacted by COVID-19. Initially, as travel restrictions were implemented, there was a decrease in demand for sun care products. However, as people adapted to the new normal and started spending more time outdoors, especially in domestic tourist destinations, the market witnessed a gradual recovery. Sun care product manufacturers had to reposition their marketing strategies to highlight the importance of sun protection in the context of health and wellness during the pandemic.
Prominent players in the Vietnam after sun care products market comprise corporations such as Johnson & Johnson Vietnam Co., Ltd., Beiersdorf Vietnam Co., Ltd., and Kimberly-Clark Vietnam Co., Ltd. These companies offer a wide range of after sun care products to cater to the skincare needs of consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam After Sun Care Products Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam After Sun Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam After Sun Care Products Market - Industry Life Cycle |
3.4 Vietnam After Sun Care Products Market - Porter's Five Forces |
3.5 Vietnam After Sun Care Products Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam After Sun Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Vietnam After Sun Care Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam After Sun Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of sun protection and skincare in Vietnam |
4.2.2 Growing disposable income and changing lifestyle trends leading to higher demand for after sun care products |
4.2.3 Rising tourism industry in Vietnam boosting the demand for after sun care products among tourists |
4.3 Market Restraints |
4.3.1 Presence of counterfeit products impacting the credibility of genuine after sun care brands |
4.3.2 Lack of stringent regulations and quality control in the after sun care product market in Vietnam |
5 Vietnam After Sun Care Products Market Trends |
6 Vietnam After Sun Care Products Market, By Types |
6.1 Vietnam After Sun Care Products Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam After Sun Care Products Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Vietnam After Sun Care Products Market Revenues & Volume, By Mass, 2021-2031F |
6.1.4 Vietnam After Sun Care Products Market Revenues & Volume, By Premium, 2021-2031F |
6.2 Vietnam After Sun Care Products Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Vietnam After Sun Care Products Market Revenues & Volume, By Lotion, 2021-2031F |
6.2.3 Vietnam After Sun Care Products Market Revenues & Volume, By Cream, 2021-2031F |
6.2.4 Vietnam After Sun Care Products Market Revenues & Volume, By Gel, 2021-2031F |
6.2.5 Vietnam After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
6.3 Vietnam After Sun Care Products Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Vietnam After Sun Care Products Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021-2031F |
6.3.3 Vietnam After Sun Care Products Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 Vietnam After Sun Care Products Market Revenues & Volume, By E-commerce, 2021-2031F |
6.3.5 Vietnam After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam After Sun Care Products Market Import-Export Trade Statistics |
7.1 Vietnam After Sun Care Products Market Export to Major Countries |
7.2 Vietnam After Sun Care Products Market Imports from Major Countries |
8 Vietnam After Sun Care Products Market Key Performance Indicators |
8.1 Number of new product launches and innovations in the after sun care market |
8.2 Consumer satisfaction and repeat purchase rates of after sun care products |
8.3 Number of sunburn cases reported in Vietnam related to inadequate sun protection. |
9 Vietnam After Sun Care Products Market - Opportunity Assessment |
9.1 Vietnam After Sun Care Products Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam After Sun Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Vietnam After Sun Care Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam After Sun Care Products Market - Competitive Landscape |
10.1 Vietnam After Sun Care Products Market Revenue Share, By Companies, 2024 |
10.2 Vietnam After Sun Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |