Product Code: ETC072769 | Publication Date: Aug 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Vietnam Blanket Market is projected to witness mixed growth rate patterns during 2025 to 2029. The growth rate begins at 15.29% in 2025, climbs to a high of 17.02% in 2027, and moderates to 14.93% by 2029.
In the Asia region, the Blanket market in Vietnam is projected to expand at a exponential growth rate of 17.02% by 2027. The largest economy is China, followed by India, Japan, Australia and South Korea.
The Vietnam blanket market has been experiencing steady growth, driven by the country`s increasing urbanization, changing lifestyle preferences, and the demand for comfortable and functional bedding solutions. Blankets are essential bedding accessories used for providing warmth and comfort during colder months. In Vietnam, the market for blankets has witnessed significant demand from both residential and commercial sectors, including hotels, hospitals, and the hospitality industry. The increasing disposable income, coupled with the rising awareness of the importance of quality sleep, has further contributed to the market`s expansion.
Several key drivers have contributed to the growth of the blanket market in Vietnam. Firstly, the country`s growing economy and rising household incomes have led to an increase in consumer spending on home furnishings and lifestyle products. As consumers seek to enhance their living spaces and invest in comfortable bedding, the demand for blankets has seen an upward trend. Secondly, the hospitality industry`s expansion, including hotels, resorts, and guesthouses, has driven the demand for blankets for guest rooms and accommodations. The tourism sector`s growth in Vietnam has boosted the requirement for quality bedding products, including blankets, to cater to the increasing number of domestic and international travelers.
Despite its steady growth, the Vietnam blanket market faces certain challenges. One of the primary concerns is the competition from low-cost imports. Cheap blanket imports from other countries may affect local manufacturers and limit their market share. To remain competitive, domestic manufacturers need to focus on product differentiation, quality enhancement, and unique design offerings. Additionally, the fluctuations in raw material prices, such as cotton and synthetic fibers, can impact production costs and profit margins for blanket manufacturers.
The Covid-19 pandemic had a notable impact on the Vietnam blanket market. With people spending more time at home during lockdowns and restrictions, the demand for home comfort and bedding products, including blankets, saw a surge. Consumers sought to create cozy and comfortable living spaces, contributing to increased sales of blankets. Moreover, with the hospitality industry facing temporary closures and travel restrictions, blanket manufacturers may have experienced a shift in their sales channels, focusing more on retail and online sales to cater to residential consumers.However, the pandemic also posed challenges in terms of supply chain disruptions and raw material availability. Blanket manufacturers may have faced difficulties in sourcing materials and components required for production. Moreover, the economic impact of the pandemic on consumers` purchasing power could have influenced buying decisions, potentially leading to changes in demand patterns for certain types of blankets.In conclusion, the Vietnam blanket market has been experiencing steady growth, driven by increasing consumer spending on home furnishings and the growth of the hospitality industry. While challenges related to competition and raw material costs exist, key players in the market are actively addressing these issues. The Covid-19 pandemic further highlighted the significance of home comfort and bedding products, driving demand for blankets and reshaping sales channels in the market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Blanket Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Blanket Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Blanket Market - Industry Life Cycle |
3.4 Vietnam Blanket Market - Porter's Five Forces |
3.5 Vietnam Blanket Market Revenues & Volume Share, By Product Types, 2021 & 2031F |
3.6 Vietnam Blanket Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.7 Vietnam Blanket Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam Blanket Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Blanket Market Trends |
6 Vietnam Blanket Market, By Types |
6.1 Vietnam Blanket Market, By Product Types |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Blanket Market Revenues & Volume, By Product Types, 2018 - 2031F |
6.1.3 Vietnam Blanket Market Revenues & Volume, By Mink, 2018 - 2031F |
6.1.4 Vietnam Blanket Market Revenues & Volume, By Fleece, 2018 - 2031F |
6.1.5 Vietnam Blanket Market Revenues & Volume, By Cotton, 2018 - 2031F |
6.1.6 Vietnam Blanket Market Revenues & Volume, By Polyester, 2018 - 2031F |
6.1.7 Vietnam Blanket Market Revenues & Volume, By Others, 2018 - 2031F |
6.2 Vietnam Blanket Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Blanket Market Revenues & Volume, By Household, 2018 - 2031F |
6.2.3 Vietnam Blanket Market Revenues & Volume, By Commercial, 2018 - 2031F |
6.3 Vietnam Blanket Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Blanket Market Revenues & Volume, By Hypermarkets & Supermarkets, 2018 - 2031F |
6.3.3 Vietnam Blanket Market Revenues & Volume, By Convenience Stores, 2018 - 2031F |
6.3.4 Vietnam Blanket Market Revenues & Volume, By Online, 2018 - 2031F |
7 Vietnam Blanket Market Import-Export Trade Statistics |
7.1 Vietnam Blanket Market Export to Major Countries |
7.2 Vietnam Blanket Market Imports from Major Countries |
8 Vietnam Blanket Market Key Performance Indicators |
9 Vietnam Blanket Market - Opportunity Assessment |
9.1 Vietnam Blanket Market Opportunity Assessment, By Product Types, 2021 & 2031F |
9.2 Vietnam Blanket Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.3 Vietnam Blanket Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam Blanket Market - Competitive Landscape |
10.1 Vietnam Blanket Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Blanket Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |