| Product Code: ETC285690 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Vietnam canned ham market is a segment of the processed meat industry. Canned ham is a convenient protein source for households and restaurants, and it has a stable demand in the Vietnamese market. While traditional Vietnamese cuisine primarily relies on fresh ingredients, canned ham has found its place in fusion dishes and as an ingredient in various recipes. The market is competitive, with both local and international brands vying for consumer attention. Continuous product innovation and marketing efforts play a significant role in shaping the dynamics of this market.
The Vietnam canned ham market and canned meat market are driven by convenience and changing dietary habits. Canned meat products, including ham, are widely used in various dishes and offer extended shelf life, reducing food waste. The busy urban lifestyle and the need for quick, easy-to-prepare meals have led to increased consumption of canned ham and other meat products.
The canned ham market in Vietnam faces cultural challenges. Ham is not a traditional Vietnamese food, so manufacturers must work hard to educate consumers and create a market for this product. Furthermore, ensuring compliance with food safety standards and maintaining product quality throughout the canning process is an ongoing challenge. Importantly, fluctuating meat prices can impact production costs, making it difficult to maintain competitive pricing.
The Vietnam canned ham market, like other segments of the food industry, grappled with the COVID-19 impact. As consumers stocked up on non-perishable food items during lockdowns, canned ham experienced a surge in demand. Manufacturers had to adapt to increased production needs while navigating disruptions in the supply chain. Importantly, ensuring the safety and hygiene of the production process became a paramount concern. Despite these challenges, the canned ham market in Vietnam proved resilient, with manufacturers innovating to meet consumer demands for quality and convenience.
In the Vietnam canned ham market, leading names include HamFest Vietnam, Premium Canned Meats, and Hanoi Ham Delights. These companies offer a variety of canned ham products that cater to different tastes and preferences.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Canned Ham Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Canned Ham Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Canned Ham Market - Industry Life Cycle |
3.4 Vietnam Canned Ham Market - Porter's Five Forces |
3.5 Vietnam Canned Ham Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Vietnam Canned Ham Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Canned Ham Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in Vietnam leading to higher purchasing power for canned ham products |
4.2.2 Changing consumer lifestyles and preferences towards convenient and ready-to-eat food options |
4.2.3 Growth in urbanization and busy lifestyles driving demand for quick meal solutions like canned ham |
4.3 Market Restraints |
4.3.1 Health and wellness trends leading to a shift towards healthier food options, impacting the demand for canned ham |
4.3.2 Rising awareness about preservatives and additives in canned foods affecting consumer perception and purchase decisions |
5 Vietnam Canned Ham Market Trends |
6 Vietnam Canned Ham Market, By Types |
6.1 Vietnam Canned Ham Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Canned Ham Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Vietnam Canned Ham Market Revenues & Volume, By Pork, 2021-2031F |
6.1.4 Vietnam Canned Ham Market Revenues & Volume, By Beef, 2021-2031F |
6.2 Vietnam Canned Ham Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Canned Ham Market Revenues & Volume, By Supermarket/Hypermarket, 2021-2031F |
6.2.3 Vietnam Canned Ham Market Revenues & Volume, By Specialist Retailers and Convenience Stores, 2021-2031F |
6.2.4 Vietnam Canned Ham Market Revenues & Volume, By Online Stores, 2021-2031F |
6.2.5 Vietnam Canned Ham Market Revenues & Volume, By Other, 2021-2031F |
7 Vietnam Canned Ham Market Import-Export Trade Statistics |
7.1 Vietnam Canned Ham Market Export to Major Countries |
7.2 Vietnam Canned Ham Market Imports from Major Countries |
8 Vietnam Canned Ham Market Key Performance Indicators |
8.1 KPI1: Consumer engagement with canned ham brands on social media platforms |
8.2 KPI2: Number of new product launches and innovations in the canned ham market |
8.3 KPI3: Consumer surveys indicating preferences for convenience food options in Vietnam |
9 Vietnam Canned Ham Market - Opportunity Assessment |
9.1 Vietnam Canned Ham Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Vietnam Canned Ham Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Canned Ham Market - Competitive Landscape |
10.1 Vietnam Canned Ham Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Canned Ham Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |