Market Forecast By Product Type (Tankless Water Heater, Storage Water Heater), By Application (Residential, Commercial, Industrial) And Competitive Landscape
Product Code: ETC261690 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Report Name | Vietnam Electric Water Heater Market |
Forecast period | 2025-2031 |
CAGR | 8.2% |
Growing Sector | Residential Category |
The Vietnam Electric Water Heater Market report thoroughly covers the market by Product and by Applications. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Vietnam Electric Water Heater Market is witnessing substantial growth, fueled by increasing urbanization, rising living standards, and a growing demand for convenient and efficient heating solutions. Consumers are increasingly opting for electric water heaters due to their cost-effectiveness and ease of use compared to traditional water heating methods. With advancements in technology, manufacturers are introducing energy-efficient models that cater to the environmentally conscious consumer. Additionally, government policies boosting energy savings and sustainable practices are further propelling the adoption of electric water heaters across residential and commercial sectors. As the market continues to evolve, innovation and investment will likely focus on enhancing product features and efficiency, creating a competitive landscape for existing and new players in the industry.
According to 6Wresearch, the Vietnam Electric Water Heater Market size is expected to grow at a significant CAGR of 8.2% during the forecast period 2025-2031. Several key elements drive the growth of the Vietnam Electric Water Heater Market. Firstly, the rapid urbanization within the country is leading to an expansion in housing developments and infrastructure projects, which increases the demand for electric water heating solutions in new and existing properties. Secondly, rising disposable incomes enable consumers to invest in upgraded appliances with, an emphasis on comfort and luxury. Thirdly, a heightened awareness of energy efficiency among consumers is motivating a shift towards modern appliances that promise lower utility bills. Additionally, the influence of online retailing and digital marketing strategies is broadening market access and consumer choice, facilitating the growth of the electric water heater sector. Lastly, continuous research and development efforts are resulting in innovative technologies that improve the functionality and sustainability of electric water heaters, appealing to environmentally-conscious consumers.
Despite the promising growth prospect of the Vietnam Electric Water Heater Market, several challenges could hinder its development. One of the major challenges is the unstable prices of raw materials, which can affect production costs and, consequently, retail prices for consumers. Furthermore, competition from alternative heating solutions, such as gas and solar water heaters may prevent potential customers from switching to electric systems. Consumer perception regarding the safety and reliability of electric water heaters also presents a barrier, as incidents of electrical faults can lead to hesitation in adoption. Additionally, the lack of widespread infrastructure to support the effective installation and maintenance of these systems in rural areas can limit market penetration. Finally, regulatory hurdles and varying standards for product quality can complicate compliance for manufacturers, potentially stifling innovation and slowing market expansion.
Various major companies have established themselves as key players, driving innovation and competition within the Vietnam Electric Water Heater Market. Prominent brands include Geyser, recognized for its energy-efficient models and robust after-sales service, which has earned a loyal customer base. Ariston also plays a significant role, offering a wide range of electric water heaters that emphasize cutting-edge technology and design, making them a popular choice among modern consumers. Additionally, Philips has made strides in the market by leveraging its prominence for quality and reliability, appealing to residential and commercial sectors. Bosch is another influential contender, recognised for its advanced engineering and commitment to sustainability, which resonates well with environmentally conscious buyers.
Government regulations play an essential role in shaping the Vietnam Electric Water Heater Market, impacting the operational framework for manufacturers and the behavior of consumers. The Vietnamese government has introduced various policies promoting energy efficiency, and encouraging the use of electric water heaters for energy saving. These policies often include mandatory energy performance labeling, which provides consumers with clear information on a product’s energy consumption, allowing them to make informed purchasing decisions. Additionally, incentives and subsidies for energy-efficient appliances are being executed to develop market adoption. Adherence to safety and quality standards is also implemented through regulations to gain consumer trust and ensure that electric water heaters are safe to use. However, manufacturers must navigate the complexities of these regulations, as varying standards across different regions may pose challenges to consistent product development and market entry.
The future of the Vietnam electric water heater market seems optimistic, influenced by the steady transition towards energy-efficient technologies and the increasing expectations of consumers for convenience and sustainability. As urbanization continues accelerating, the demand for reliable hot water solutions in residential and commercial spaces is expected to rise significantly. Anticipated advancements in smart technology will enhance product functionality, enabling features such as remote control, real-time energy monitoring, and integration with smart home systems. As consumers become more eco-conscious, electric water heaters that utilise renewable energy sources could surge in popularity. Furthermore, enduring partnerships between manufacturers and government initiatives aimed at sustainability will boost innovation and improve market penetration.
According to Dhaval, Research Manager, 6Wresearch, storage water heaters hold the highest market share in Vietnam's electric water heater market. This is due to their affordable price point and convenience for households with limited space.
Residential application holds the highest market share in Vietnam's electric water heater market. This is because majority of consumers are households looking for a reliable and cost-effective solution for their hot water needs.
The report offers a comprehensive study of the subsequent market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Electric Water Heater Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Electric Water Heater Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Electric Water Heater Market - Industry Life Cycle |
3.4 Vietnam Electric Water Heater Market - Porter's Five Forces |
3.5 Vietnam Electric Water Heater Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Vietnam Electric Water Heater Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Electric Water Heater Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization and economic development leading to higher demand for modern household appliances. |
4.2.2 Growing awareness towards energy efficiency and environmental sustainability driving the adoption of electric water heaters. |
4.2.3 Government initiatives promoting the use of energy-efficient appliances and reducing carbon footprint. |
4.3 Market Restraints |
4.3.1 High initial cost of electric water heaters compared to traditional water heating methods. |
4.3.2 Inconsistent electricity supply and voltage fluctuations impacting the performance and reliability of electric water heaters. |
4.3.3 Limited consumer awareness and education about the benefits of electric water heaters compared to other heating options. |
5 Vietnam Electric Water Heater Market Trends |
6 Vietnam Electric Water Heater Market, By Types |
6.1 Vietnam Electric Water Heater Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Electric Water Heater Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Vietnam Electric Water Heater Market Revenues & Volume, By Tankless Water Heater, 2021 - 2031F |
6.1.4 Vietnam Electric Water Heater Market Revenues & Volume, By Storage Water Heater, 2021 - 2031F |
6.2 Vietnam Electric Water Heater Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Electric Water Heater Market Revenues & Volume, By Residential, 2021 - 2031F |
6.2.3 Vietnam Electric Water Heater Market Revenues & Volume, By Commercial, 2021 - 2031F |
6.2.4 Vietnam Electric Water Heater Market Revenues & Volume, By Industrial, 2021 - 2031F |
7 Vietnam Electric Water Heater Market Import-Export Trade Statistics |
7.1 Vietnam Electric Water Heater Market Export to Major Countries |
7.2 Vietnam Electric Water Heater Market Imports from Major Countries |
8 Vietnam Electric Water Heater Market Key Performance Indicators |
8.1 Energy consumption per unit of water heated. |
8.2 Average lifespan of electric water heaters. |
8.3 Percentage of households using electric water heaters. |
8.4 Rate of adoption of energy-efficient electric water heater models. |
8.5 Number of government incentives or subsidies for energy-efficient appliances. |
9 Vietnam Electric Water Heater Market - Opportunity Assessment |
9.1 Vietnam Electric Water Heater Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Vietnam Electric Water Heater Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Electric Water Heater Market - Competitive Landscape |
10.1 Vietnam Electric Water Heater Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Electric Water Heater Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |