Product Code: ETC046630 | Publication Date: Aug 2023 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Vietnam Ice Cream Market is a dynamic sector of the country`s food and beverage industry, witnessing significant growth in recent years. Ice cream is a popular dessert and indulgence among Vietnamese consumers, particularly during hot weather. The market`s expansion is driven by factors such as changing consumer preferences, urbanization, and the growing influence of Western culture. Additionally, the increasing young population and rising disposable income contribute to the demand for ice cream as a treat and a source of enjoyment. The market is characterized by the presence of both international and local ice cream brands, offering a wide range of flavors and formats to cater to diverse consumer preferences.
The Vietnam Ice Cream Market is driven by several factors that contribute to its significant growth. Firstly, the rising disposable income and improving living standards of the Vietnamese population have led to increased spending on indulgent and convenient food items like ice cream. As consumers have more disposable income, they are willing to indulge in premium and higher-priced ice cream variants, driving the demand for innovative and unique flavors in the market. Secondly, the growing urbanization and busy lifestyle of consumers have led to a surge in the demand for ready-to-eat and on-the-go food products, including ice cream. Ice cream`s portability and availability in single-serving packs make it a popular choice among consumers seeking quick and refreshing treats. Furthermore, the influence of Western culture and exposure to international food trends have played a role in shaping Vietnamese consumers` preferences for ice cream. The popularity of international ice cream brands and the introduction of new flavors and concepts have contributed to the market`s expansion.
The Vietnam Ice Cream Market faces several challenges that may impact its growth in the food and beverage industry. One of the significant challenges is the increasing competition from frozen desserts and alternative indulgent treats. As consumers become more health-conscious and seek healthier options, the demand for frozen yogurt, gelato, and other low-fat frozen desserts has risen. Additionally, the popularity of various sweets and snacks, including cakes, pastries, and cookies, may pose a challenge to ice cream consumption. Furthermore, logistics and supply chain challenges may affect the distribution of ice cream products, especially in remote and rural areas. Maintaining the quality and integrity of ice cream during transportation, particularly in hot and humid climates, can be a challenge for manufacturers and retailers.
The Vietnam Ice Cream Market faced challenges during the COVID-19 pandemic as the hospitality and tourism sectors, which are significant consumers of ice cream, experienced closures and reduced footfall. However, the market showed resilience as consumers sought comfort and indulgence during the pandemic, leading to a steady demand for ice cream through retail channels. Key players in this market, such as Vinamilk, FrieslandCampina Vietnam, and others, adapted their distribution strategies to reach consumers through retail outlets, and online delivery services, ensuring the availability of ice cream during the challenging times.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Ice cream Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Ice cream Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Ice cream Market - Industry Life Cycle |
3.4 Vietnam Ice cream Market - Porter's Five Forces |
3.5 Vietnam Ice cream Market Revenues & Volume Share, By Sales Types, 2021 & 2031F |
3.6 Vietnam Ice cream Market Revenues & Volume Share, By Distribution Channel Type, 2021 & 2031F |
4 Vietnam Ice cream Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Ice cream Market Trends |
6 Vietnam Ice cream Market, By Types |
6.1 Vietnam Ice cream Market, By Sales Types |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Ice cream Market Revenues & Volume, By Sales Types, 2021-2031F |
6.1.3 Vietnam Ice cream Market Revenues & Volume, By Impulse ice cream, 2021-2031F |
6.1.4 Vietnam Ice cream Market Revenues & Volume, By Take-home ice cream, 2021-2031F |
6.1.5 Vietnam Ice cream Market Revenues & Volume, By Artisanal ice cream, 2021-2031F |
6.2 Vietnam Ice cream Market, By Distribution Channel Type |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Ice cream Market Revenues & Volume, By Supermarket/Hypermarket, 2021-2031F |
6.2.3 Vietnam Ice cream Market Revenues & Volume, By Convenience stores, 2021-2031F |
6.2.4 Vietnam Ice cream Market Revenues & Volume, By Ice cream Parlour, 2021-2031F |
6.2.5 Vietnam Ice cream Market Revenues & Volume, By Online, 2021-2031F |
6.2.6 Vietnam Ice cream Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam Ice cream Market Import-Export Trade Statistics |
7.1 Vietnam Ice cream Market Export to Major Countries |
7.2 Vietnam Ice cream Market Imports from Major Countries |
8 Vietnam Ice cream Market Key Performance Indicators |
9 Vietnam Ice cream Market - Opportunity Assessment |
9.1 Vietnam Ice cream Market Opportunity Assessment, By Sales Types, 2021 & 2031F |
9.2 Vietnam Ice cream Market Opportunity Assessment, By Distribution Channel Type, 2021 & 2031F |
10 Vietnam Ice cream Market - Competitive Landscape |
10.1 Vietnam Ice cream Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Ice cream Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |