Vietnam Light Duty Vehicle Market (2025-2031) Outlook | Value, Growth, Revenue, Forecast, Companies, Size, Share, Trends, Industry & Analysis

Market Forecast By Transmission Type (Automatic transmission (AT), Continuous variable transmission (CVT), Manual transmission (MT)), By Turbocharger (Gasoline Turbocharged, Diesel Turbocharged) And Competitive Landscape
Product Code: ETC4567051 Publication Date: Jul 2023 Updated Date: Sep 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Vietnam Light Duty Vehicle Market Overview

The light-duty vehicle market in Vietnam is experiencing significant growth, supported by factors such as urbanization, improving road networks, and a rising middle-class population. Consumers are increasingly inclined towards compact and fuel-efficient vehicles for personal and commercial use. Market players are introducing a diverse range of light-duty vehicles with advanced safety features and connectivity options. Government regulations promoting vehicle safety and emissions standards also influence the dynamics of the light-duty vehicle market in Vietnam.

Drivers of the Market

The Vietnam Light Duty Vehicle Market is driven by the country`s growing middle-class population, urbanization, and changing consumer preferences. As more individuals and families aspire to own vehicles for personal and commuting purposes, the market for light-duty vehicles, including cars and small trucks, is expanding rapidly. Furthermore, the government`s initiatives to improve road infrastructure and reduce traffic congestion are enhancing the appeal of owning light-duty vehicles. Manufacturers are also introducing fuel-efficient and eco-friendly models, aligning with the nation`s increasing environmental awareness.

Challenges of the Market

The Vietnam Light Duty Vehicle market faces challenges that influence its production and market positioning. One key challenge is the evolving consumer preferences towards electric and hybrid vehicles. The growing awareness of environmental issues and the push for sustainable transportation options pose a threat to traditional light-duty vehicles with internal combustion engines. Additionally, the fluctuating prices of raw materials and the reliance on global supply chains create uncertainties for manufacturers. Adapting to changing consumer trends, investing in alternative propulsion technologies, and addressing supply chain vulnerabilities are essential for the long-term success of the light-duty vehicle market in Vietnam.

COVID 19 Impact on the Market

The light-duty vehicle market in Vietnam faced challenges during the COVID-19 pandemic, influenced by changes in consumer behavior, economic uncertainties, and supply chain disruptions. The market experienced a temporary decline in demand as individuals and businesses reevaluated their transportation needs. However, as restrictions eased and economic activities resumed, there has been a gradual recovery in the light-duty vehicle market. The post-pandemic period is characterized by a renewed focus on fuel efficiency, technology integration, and sustainability in light-duty vehicles.

Key Players in the Market

The Vietnam light-duty vehicle market showcases the influence of both international and local players. Toyota, a global automotive leader, holds a substantial market share with its diverse range of light-duty vehicles. Honda, known for its reliable and fuel-efficient models, is another key player. Local manufacturers like VinFast contribute to the market`s growth by offering innovative and competitive light-duty vehicle options tailored to Vietnamese consumers.

Key Highlights of the Report:

  • Vietnam Light Duty Vehicle Market Outlook
  • Market Size of Vietnam Light Duty Vehicle Market, 2024
  • Forecast of Vietnam Light Duty Vehicle Market, 2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Revenues & Volume for the Period 2021-2031
  • Vietnam Light Duty Vehicle Market Trend Evolution
  • Vietnam Light Duty Vehicle Market Drivers and Challenges
  • Vietnam Light Duty Vehicle Price Trends
  • Vietnam Light Duty Vehicle Porter's Five Forces
  • Vietnam Light Duty Vehicle Industry Life Cycle
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Transmission Type for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Automatic transmission (AT) for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Continuous variable transmission (CVT) for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Manual transmission (MT) for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Turbocharger for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Gasoline Turbocharged for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Light Duty Vehicle Market Revenues & Volume By Diesel Turbocharged for the Period 2021-2031
  • Vietnam Light Duty Vehicle Import Export Trade Statistics
  • Market Opportunity Assessment By Transmission Type
  • Market Opportunity Assessment By Turbocharger
  • Vietnam Light Duty Vehicle Top Companies Market Share
  • Vietnam Light Duty Vehicle Competitive Benchmarking By Technical and Operational Parameters
  • Vietnam Light Duty Vehicle Company Profiles
  • Vietnam Light Duty Vehicle Key Strategic Recommendations

What are the key factors contributing to the growth of the Vietnam light duty vehicle market?

The growth of the Vietnam light duty vehicle market is driven by increasing consumer demand for fuel-efficient vehicles from brands like Toyota, Honda, and Ford, as well as government initiatives promoting the adoption of electric vehicles to reduce emissions and combat climate change.
Major competitors in the Vietnam light duty vehicle market include Toyota, Ford, and Honda. Toyota holds a strong position with a diverse product portfolio and reputation for reliability, while Ford focuses on innovation and technology in its vehicles. Honda emphasizes fuel efficiency and environmentally friendly options, appealing to eco-conscious consumers in the market.
The Vietnam light duty vehicle market is expected to witness growth driven by increasing demand for fuel-efficient vehicles such as Toyota Corolla and Honda Civic, as well as the rise of electric vehicles like Nissan Leaf and Tesla Model 3 in the market. The government's push for stricter emission regulations and incentives for electric vehicle adoption further support the positive outlook for the industry.
The future outlook of the Vietnam light duty vehicle market is influenced by trends such as the increasing adoption of electric vehicles (EVs) by major players like VinFast, Toyota, and Honda, as well as the growing focus on sustainability and government initiatives to reduce emissions. Additionally, advancements in autonomous driving technology and connectivity features are expected to drive innovation and shape the market in the long term.
The Vietnam light duty vehicle market is primarily driven by factors such as the increasing demand for eco-friendly vehicles, the government's push towards electric vehicles to reduce emissions, and the rising disposable income of consumers. However, challenges like infrastructure limitations for electric vehicle charging stations, high import tariffs on vehicles, and competition from established brands like Toyota and Ford also play a significant role in shaping the market dynamics.
6Wresearch actively monitors the Vietnam Light Duty Vehicle Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Vietnam Light Duty Vehicle Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Vietnam Light Duty Vehicle Market Overview

3.1 Vietnam Country Macro Economic Indicators

3.2 Vietnam Light Duty Vehicle Market Revenues & Volume, 2021 & 2031F

3.3 Vietnam Light Duty Vehicle Market - Industry Life Cycle

3.4 Vietnam Light Duty Vehicle Market - Porter's Five Forces

3.5 Vietnam Light Duty Vehicle Market Revenues & Volume Share, By Transmission Type, 2021 & 2031F

3.6 Vietnam Light Duty Vehicle Market Revenues & Volume Share, By Turbocharger, 2021 & 2031F

4 Vietnam Light Duty Vehicle Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Growing disposable income and urbanization in Vietnam leading to increased demand for personal transportation.

4.2.2 Government initiatives promoting the use of eco-friendly vehicles in the country.

4.2.3 Expansion of the automotive industry and manufacturing facilities in Vietnam.

4.3 Market Restraints

4.3.1 High import taxes on vehicles impacting affordability for consumers.

4.3.2 Lack of infrastructure and charging stations for electric vehicles hindering adoption.

4.3.3 Competition from motorcycles and public transportation as alternative modes of transport.

5 Vietnam Light Duty Vehicle Market Trends

6 Vietnam Light Duty Vehicle Market, By Types

6.1 Vietnam Light Duty Vehicle Market, By Transmission Type

6.1.1 Overview and Analysis

6.1.2 Vietnam Light Duty Vehicle Market Revenues & Volume, By Transmission Type, 2021-2031F

6.1.3 Vietnam Light Duty Vehicle Market Revenues & Volume, By Automatic transmission (AT), 2021-2031F

6.1.4 Vietnam Light Duty Vehicle Market Revenues & Volume, By Continuous variable transmission (CVT), 2021-2031F

6.1.5 Vietnam Light Duty Vehicle Market Revenues & Volume, By Manual transmission (MT), 2021-2031F

6.2 Vietnam Light Duty Vehicle Market, By Turbocharger

6.2.1 Overview and Analysis

6.2.2 Vietnam Light Duty Vehicle Market Revenues & Volume, By Gasoline Turbocharged, 2021-2031F

6.2.3 Vietnam Light Duty Vehicle Market Revenues & Volume, By Diesel Turbocharged, 2021-2031F

7 Vietnam Light Duty Vehicle Market Import-Export Trade Statistics

7.1 Vietnam Light Duty Vehicle Market Export to Major Countries

7.2 Vietnam Light Duty Vehicle Market Imports from Major Countries

8 Vietnam Light Duty Vehicle Market Key Performance Indicators

8.1 Average age of vehicles in circulation in Vietnam.

8.2 Number of new vehicle registrations in urban areas.

8.3 Percentage of vehicles in the light duty segment compared to total vehicle registrations.

8.4 Average fuel efficiency of light duty vehicles sold in the market.

8.5 Adoption rate of electric and hybrid vehicles in Vietnam.

9 Vietnam Light Duty Vehicle Market - Opportunity Assessment

9.1 Vietnam Light Duty Vehicle Market Opportunity Assessment, By Transmission Type, 2021 & 2031F

9.2 Vietnam Light Duty Vehicle Market Opportunity Assessment, By Turbocharger, 2021 & 2031F

10 Vietnam Light Duty Vehicle Market - Competitive Landscape

10.1 Vietnam Light Duty Vehicle Market Revenue Share, By Companies, 2024

10.2 Vietnam Light Duty Vehicle Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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