Product Code: ETC253770 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Vietnam marker pen market provides marker pens equipped with ink for writing and drawing on various surfaces, including paper, whiteboards, and fabrics. Marker pens are versatile tools for creative expression, note-taking, and presentations. The market serves students, professionals, and individuals seeking reliable and colorful marker options.
The Vietnam marker pen market has experienced growth driven by its applications in education, office supplies, and artistic pursuits. A significant driver is the demand for marker pens known for their vibrant ink colors, versatility, and suitability for various writing and drawing tasks. As markers remain essential tools in classrooms, offices, and art studios, the market for marker pens has expanded to provide a wide range of marker types, including dry-erase markers, permanent markers, and brush-tip markers. Moreover, innovations in marker ink formulations, tip designs, and eco-friendly options have contributed to the growth of this sector.
Challenges in the Vietnam marker pen market include the need to provide reliable and long-lasting marker solutions for various applications, including writing and art. Ensuring pen quality, ink longevity, and affordability while managing production costs and addressing consumer preferences for color options and ink properties are key challenges. Market players must also adapt to changing writing and art trends.
The COVID-19 pandemic had an impact on the Vietnam marker pen market. Disruptions in educational institutions and office environments initially affected demand for writing instruments. However, as remote learning and professional work resumed post-pandemic, the market began to recover, focusing on marker ink quality and color variety.
Key players in the Vietnam marker pen market consist of stationery manufacturers like PILOT Pen Vietnam and relevant companies specializing in marker pen production for writing and artistic use.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Marker Pen Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Marker Pen Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Marker Pen Market - Industry Life Cycle |
3.4 Vietnam Marker Pen Market - Porter's Five Forces |
3.5 Vietnam Marker Pen Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam Marker Pen Market Revenues & Volume Share, By Tip Type, 2021 & 2031F |
3.7 Vietnam Marker Pen Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Vietnam Marker Pen Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam Marker Pen Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for stationery products in Vietnam |
4.2.2 Growth in the education sector, leading to higher use of marker pens in schools and universities |
4.2.3 Rising trend of using marker pens for art and craft purposes |
4.3 Market Restraints |
4.3.1 Competition from digital alternatives like tablets and smartphones impacting marker pen sales |
4.3.2 Fluctuating raw material prices affecting production costs |
5 Vietnam Marker Pen Market Trends |
6 Vietnam Marker Pen Market, By Types |
6.1 Vietnam Marker Pen Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Marker Pen Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Vietnam Marker Pen Market Revenues & Volume, By Permanent Marker Pen, 2021-2031F |
6.1.4 Vietnam Marker Pen Market Revenues & Volume, By Temporary Marker Pen, 2021-2031F |
6.2 Vietnam Marker Pen Market, By Tip Type |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Marker Pen Market Revenues & Volume, By Bold, 2021-2031F |
6.2.3 Vietnam Marker Pen Market Revenues & Volume, By Medium, 2021-2031F |
6.2.4 Vietnam Marker Pen Market Revenues & Volume, By Fine & Extra Fine, 2021-2031F |
6.3 Vietnam Marker Pen Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Marker Pen Market Revenues & Volume, By Residential, 2021-2031F |
6.3.3 Vietnam Marker Pen Market Revenues & Volume, By Commercial, 2021-2031F |
6.4 Vietnam Marker Pen Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Vietnam Marker Pen Market Revenues & Volume, By Online, 2021-2031F |
6.4.3 Vietnam Marker Pen Market Revenues & Volume, By Offline, 2021-2031F |
7 Vietnam Marker Pen Market Import-Export Trade Statistics |
7.1 Vietnam Marker Pen Market Export to Major Countries |
7.2 Vietnam Marker Pen Market Imports from Major Countries |
8 Vietnam Marker Pen Market Key Performance Indicators |
8.1 Average selling price of marker pens in Vietnam |
8.2 Number of marker pen brands available in the market |
8.3 Consumer sentiment towards marker pens compared to other writing instruments |
9 Vietnam Marker Pen Market - Opportunity Assessment |
9.1 Vietnam Marker Pen Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam Marker Pen Market Opportunity Assessment, By Tip Type, 2021 & 2031F |
9.3 Vietnam Marker Pen Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Vietnam Marker Pen Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam Marker Pen Market - Competitive Landscape |
10.1 Vietnam Marker Pen Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Marker Pen Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |