| Product Code: ETC10078013 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Marketing Technology Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Marketing Technology Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Marketing Technology Market - Industry Life Cycle |
3.4 Vietnam Marketing Technology Market - Porter's Five Forces |
3.5 Vietnam Marketing Technology Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam Marketing Technology Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Vietnam Marketing Technology Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Marketing Technology Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing middle class population in Vietnam leading to increased consumer spending |
4.2.2 Strong economic growth and rising GDP per capita |
4.2.3 Increasing foreign direct investment (FDI) in various sectors in Vietnam |
4.3 Market Restraints |
4.3.1 Infrastructure challenges limiting market expansion and operational efficiency |
4.3.2 Regulatory and bureaucratic hurdles impacting business operations |
4.3.3 Dependence on external factors such as global trade tensions and economic fluctuations |
5 Vietnam Marketing Technology Market Trends |
6 Vietnam Marketing Technology Market, By Types |
6.1 Vietnam Marketing Technology Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Marketing Technology Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Vietnam Marketing Technology Market Revenues & Volume, By Digital Marketing, 2021- 2031F |
6.1.4 Vietnam Marketing Technology Market Revenues & Volume, By Offline Marketing, 2021- 2031F |
6.2 Vietnam Marketing Technology Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Marketing Technology Market Revenues & Volume, By Social Media Tools, 2021- 2031F |
6.2.3 Vietnam Marketing Technology Market Revenues & Volume, By Content Marketing Tools, 2021- 2031F |
6.2.4 Vietnam Marketing Technology Market Revenues & Volume, By Rich Media Tool, 2021- 2031F |
6.2.5 Vietnam Marketing Technology Market Revenues & Volume, By Automation Tool, 2021- 2031F |
6.2.6 Vietnam Marketing Technology Market Revenues & Volume, By Data and Analytics Tools, 2021- 2031F |
6.2.7 Vietnam Marketing Technology Market Revenues & Volume, By Sales Enablement Tools, 2021- 2031F |
6.3 Vietnam Marketing Technology Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Marketing Technology Market Revenues & Volume, By IT and Telecommunication, 2021- 2031F |
6.3.3 Vietnam Marketing Technology Market Revenues & Volume, By Retail and E-commerce, 2021- 2031F |
6.3.4 Vietnam Marketing Technology Market Revenues & Volume, By Healthcare, 2021- 2031F |
6.3.5 Vietnam Marketing Technology Market Revenues & Volume, By Media and Entertainment, 2021- 2031F |
6.3.6 Vietnam Marketing Technology Market Revenues & Volume, By Sports and Events, 2021- 2031F |
6.3.7 Vietnam Marketing Technology Market Revenues & Volume, By BFSI, 2021- 2031F |
7 Vietnam Marketing Technology Market Import-Export Trade Statistics |
7.1 Vietnam Marketing Technology Market Export to Major Countries |
7.2 Vietnam Marketing Technology Market Imports from Major Countries |
8 Vietnam Marketing Technology Market Key Performance Indicators |
8.1 Consumer confidence index |
8.2 Purchasing power parity (PPP) growth rate |
8.3 Labor force participation rate |
9 Vietnam Marketing Technology Market - Opportunity Assessment |
9.1 Vietnam Marketing Technology Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam Marketing Technology Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Vietnam Marketing Technology Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Marketing Technology Market - Competitive Landscape |
10.1 Vietnam Marketing Technology Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Marketing Technology Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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