| Product Code: ETC071329 | Publication Date: Aug 2023 | Updated Date: Jun 2026 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Vietnam Mobility-as-a-service Market was estimated at USD 478 Million in 2025 and is projected to reach USD 673 Million by 2032, growing at a CAGR of 5.0% from 2026 to 2032. This growth trajectory can be attributed to Vietnam's rapid urbanization, which is driving demand for integrated and efficient transportation solutions. Additionally, as consumers increasingly seek sustainable mobility options, the adoption of digital platforms that facilitate ride-sharing, bike-sharing, and public transportation is further propelling the market forward.
The Vietnamese Mobility-as-a-Service (MaaS) market has shown notable fluctuations over recent years, starting with a modest growth of 3.0% in 2021, followed by a slight dip to 2.8% in 2022, largely attributed to pandemic-related disruptions. However, the landscape shifted significantly in 2023, with growth soaring to 8.3% as consumer demand surged, propelled by enhanced digitalization and shifts in urban mobility preferences. As investment in infrastructure and policy support for sustainable transport solutions increased, growth is projected to stabilize at around 6.7% in 2025, before tapering to 5.8% by 2031. This sustained upward trend reflects Vietnam's commitment to energy transition and the evolving consumer landscape favoring flexible mobility options.
This graph highlights how the Vietnam Mobility-as-a-service Market has steadily grown over the past five years, supported by major growth factors.

The table below presents the year‑wise growth rates along with the key drivers influencing the market
| Year | Growth Rate | Major Drivers |
| 2021 | 3.0% | Increasing adoption of advanced technologies |
| 2022 | 2.8% | Growing renewable energy integration projects |
| 2023 | 8.3% | Rising electricity demand across industries |
| 2024 | 5.3% | Rising electricity demand across industries |
| 2025 | 6.7% | Expansion of transportation and logistics networks |
| 2026 | 8.0% | Expansion of manufacturing activities |
| 2027 | 7.1% | Expansion of transportation and logistics networks |
| 2028 | 6.3% | Expansion of manufacturing activities |
| 2029 | 6.4% | Increasing industrial automation investments |
| 2030 | 5.4% | Growing renewable energy integration projects |
| 2031 | 5.8% | Rising electricity demand across industries |
| 2032 | 5.5% | Increasing adoption of advanced technologies |
Note - Market size estimations and growth projections presented in this report are based on 6Wresearch’s advanced forecasting approach, validated with industry datasets as of June 2026.
Recent momentum in the Vietnam Mobility-as-a-Service Market reflects a burgeoning interest in seamless transportation solutions, propelled by the urgency of urban congestion. However, as challenges related to regulatory frameworks and multi-modal integration persist, the market is poised for transformative developments in the coming years.
A growing consumer base is increasingly leveraging technology to access diverse mobility options, indicating a shift toward more sustainable practices. This transition underscores the necessity for robust infrastructure and cohesive regulatory frameworks that can support the expected growth in integrated mobility solutions.
Despite the promising outlook, the Vietnam Mobility-as-a-Service Market faces several restraints that could hinder its growth. One primary concern is the fragmentation of regulatory frameworks, which complicates the integration of various transport modes. Coordination among public and private entities is essential for establishing comprehensive MaaS platforms. Furthermore, issues related to data sharing, liability, and pricing need to be addressed through clear regulations. These challenges can create barriers to entry for new players and slow the pace of innovation within the sector.
Current trends in the Vietnam Mobility-as-a-Service Market indicate a strong shift towards digitalization and eco-friendly solutions. The rising penetration of smartphones is facilitating access to diverse mobility platforms, making it easier for users to choose the most efficient mode of transport. Additionally, there is a noticeable increase in collaboration between public transport systems and private mobility providers, enhancing the consumer experience. As sustainability becomes a focal point, electric vehicles and other green technologies are gaining traction, aligning with global environmental goals.
Significant growth and investment opportunities exist in developing integrated platforms that combine multiple modes of transportation. As the demand for eco-friendly transportation rises, innovations like electric bike-sharing and car-sharing services can capitalize on this trend. Additionally, investing in technology to improve real-time data sharing and enhance user experiences presents a lucrative avenue for stakeholders. Furthermore, partnerships between the government and private sectors can lead to more substantial infrastructure investments, unlocking new possibilities within the market.
The Vietnamese government has initiated several policies aimed at promoting sustainable urban mobility. Efforts are being made to enhance public transportation infrastructure, which includes investment in rail systems and expanding bus networks. Furthermore, the government is encouraging partnerships with private sector players to foster innovation in transportation services. Programs aimed at promoting electric vehicles and reducing carbon emissions underscore a commitment to enhancing mobility while addressing environmental concerns.
Looking ahead to 2026-2032, the Vietnam Mobility-as-a-Service Market is expected to undergo significant transformation. The convergence of urbanization and technological advancements will likely yield more sophisticated and user-friendly mobility solutions. As regulatory frameworks adapt to the evolving landscape, the integration of multiple transport modes will become increasingly seamless, improving overall user experience. The rise of shared mobility and eco-friendly transport options will also align with national sustainability goals, positioning Vietnam as a regional leader in innovative transportation solutions.
Recent developments in the Vietnam Mobility-as-a-Service Market have focused on enhancing user experiences and expanding service offerings. Notable strides have been made in integrating various transportation options, with an emphasis on real-time data sharing. As cities emerge from the pandemic, there's a renewed focus on ensuring safer mobility solutions, prompting an uptick in partnerships between public transport and private mobility service providers. This collaborative approach is driving innovations aimed at improving accessibility and efficiency.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Mobility-as-a-service Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Mobility-as-a-service Market Revenues & Volume, 2022 & 2032F |
3.3 Vietnam Mobility-as-a-service Market - Industry Life Cycle |
3.4 Vietnam Mobility-as-a-service Market - Porter's Five Forces |
3.5 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Solution Type, 2022 & 2032F |
3.6 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Service Type, 2022 & 2032F |
3.7 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Transportation Type, 2022 & 2032F |
3.8 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Vehicle Type, 2022 & 2032F |
3.9 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Application Type, 2022 & 2032F |
3.10 Vietnam Mobility-as-a-service Market Revenues & Volume Share, By Operating System, 2022 & 2032F |
4 Vietnam Mobility-as-a-service Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Rapid urbanization leading to increased demand for efficient transportation solutions |
4.2.2 Government initiatives promoting sustainable and efficient transport systems |
4.2.3 Growing adoption of digital payment systems and smartphone technology for booking rides |
4.2.4 Increasing congestion and pollution levels in major cities, driving the need for alternative transportation options |
4.3 Market Restraints |
4.3.1 Lack of proper infrastructure and regulatory framework for mobility services |
4.3.2 High initial investment and operational costs for setting up and maintaining mobility services |
4.3.3 Security and privacy concerns related to sharing personal data for booking services |
4.3.4 Competition from traditional transportation modes like taxis and private vehicles |
5 Vietnam Mobility-as-a-service Market Trends |
6 Vietnam Mobility-as-a-service Market, By Types |
6.1 Vietnam Mobility-as-a-service Market, By Solution Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Solution Type, 2022-2032F |
6.1.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By Technology Platform, 2022-2032F |
6.1.4 Vietnam Mobility-as-a-service Market Revenues & Volume, By Insurance Services, 2022-2032F |
6.1.5 Vietnam Mobility-as-a-service Market Revenues & Volume, By Telecom Connectivity Providers, 2022-2032F |
6.1.6 Vietnam Mobility-as-a-service Market Revenues & Volume, By Payment Engines, 2022-2032F |
6.1.7 Vietnam Mobility-as-a-service Market Revenues & Volume, By Ticketing Solutions, 2022-2032F |
6.1.8 Vietnam Mobility-as-a-service Market Revenues & Volume, By Navigation Solutions, 2022-2032F |
6.2 Vietnam Mobility-as-a-service Market, By Service Type |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Ride Hailing, 2022-2032F |
6.2.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By Car Sharing, 2022-2032F |
6.2.4 Vietnam Mobility-as-a-service Market Revenues & Volume, By Micromobility, 2022-2032F |
6.2.5 Vietnam Mobility-as-a-service Market Revenues & Volume, By Bus Sharing, 2022-2032F |
6.2.6 Vietnam Mobility-as-a-service Market Revenues & Volume, By Train Services, 2022-2032F |
6.3 Vietnam Mobility-as-a-service Market, By Transportation Type |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Public, 2022-2032F |
6.3.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By Private , 2022-2032F |
6.4 Vietnam Mobility-as-a-service Market, By Vehicle Type |
6.4.1 Overview and Analysis |
6.4.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Micro mobility, 2022-2032F |
6.4.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By Trains, 2022-2032F |
6.4.4 Vietnam Mobility-as-a-service Market Revenues & Volume, By Buses, 2022-2032F |
6.4.5 Vietnam Mobility-as-a-service Market Revenues & Volume, By Four-wheelers, 2022-2032F |
6.5 Vietnam Mobility-as-a-service Market, By Application Type |
6.5.1 Overview and Analysis |
6.5.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Personalized Application Services, 2022-2032F |
6.5.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By Journey Management, 2022-2032F |
6.5.4 Vietnam Mobility-as-a-service Market Revenues & Volume, By Journey Planning, 2022-2032F |
6.5.5 Vietnam Mobility-as-a-service Market Revenues & Volume, By Flexible Payments and Transactions, 2022-2032F |
6.6 Vietnam Mobility-as-a-service Market, By Operating System |
6.6.1 Overview and Analysis |
6.6.2 Vietnam Mobility-as-a-service Market Revenues & Volume, By Android, 2022-2032F |
6.6.3 Vietnam Mobility-as-a-service Market Revenues & Volume, By iOS, 2022-2032F |
6.6.4 Vietnam Mobility-as-a-service Market Revenues & Volume, By Others, 2022-2032F |
7 Vietnam Mobility-as-a-service Market Import-Export Trade Statistics |
7.1 Vietnam Mobility-as-a-service Market Export to Major Countries |
7.2 Vietnam Mobility-as-a-service Market Imports from Major Countries |
8 Vietnam Mobility-as-a-service Market Key Performance Indicators |
8.1 Customer retention rate |
8.2 Average trip distance and frequency |
8.3 Average waiting time for a ride |
8.4 Percentage of app downloads converted to active users |
8.5 Customer satisfaction scores based on service quality and reliability |
9 Vietnam Mobility-as-a-service Market - Opportunity Assessment |
9.1 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Solution Type, 2022 & 2032F |
9.2 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Service Type, 2022 & 2032F |
9.3 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Transportation Type, 2022 & 2032F |
9.4 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Vehicle Type, 2022 & 2032F |
9.5 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Application Type, 2022 & 2032F |
9.6 Vietnam Mobility-as-a-service Market Opportunity Assessment, By Operating System, 2022 & 2032F |
10 Vietnam Mobility-as-a-service Market - Competitive Landscape |
10.1 Vietnam Mobility-as-a-service Market Revenue Share, By Companies, 2025 |
10.2 Vietnam Mobility-as-a-service Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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