Product Code: ETC300690 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Vietnam Picture Frame Market is projected to witness mixed growth rate patterns during 2025 to 2029. The growth rate begins at 13.41% in 2025, climbs to a high of 15.34% in 2027, and moderates to 13.34% by 2029.
The Picture Frame market in Vietnam is projected to grow at a exponential growth rate of 15.34% by 2027, highlighting the country's increasing focus on advanced technologies within the Asia region, where China holds the dominant position, followed closely by India, Japan, Australia and South Korea, shaping overall regional demand.
The Vietnam picture frame market offers an array of options for individuals looking to display their cherished memories. Picture frames come in various styles and materials to suit different tastes and interior design aesthetics. This market aligns with the cultural importance placed on preserving and showcasing family photographs and artwork.
In Vietnam, the picture frame market has witnessed substantial growth in recent years, primarily driven by several factors. Firstly, the country`s burgeoning middle-class population has led to increased disposable income and a growing interest in home decor and personalization. As a result, there is a rising demand for custom picture frames, encouraging market players to offer a diverse range of designs, materials, and styles. Furthermore, the expansion of the real estate and hospitality sectors has boosted the demand for decorative items, including picture frames, in commercial and residential spaces. These factors have encouraged the development of a robust picture frame market in Vietnam, creating opportunities for both local manufacturers and international suppliers.
The Vietnam picture frame market presents its own set of challenges. One notable issue is the presence of low-cost, unbranded picture frames that flood the market. These products often undermine the pricing and profitability of established picture frame businesses. Furthermore, as the market becomes more competitive, manufacturers must focus on offering innovative and customized framing solutions to attract customers. There`s also a need to address environmental concerns as the production and disposal of picture frames can have a significant ecological footprint. Sustainable and eco-friendly framing options are gaining importance, requiring businesses to adapt their practices to meet this demand and navigate regulations related to sustainable manufacturing.
In the Vietnam picture frame market, the impact of COVID-19 was felt primarily through changes in consumer spending and priorities. With economic uncertainty and reduced discretionary spending, demand for picture frames and home decor items declined. Art galleries and framing shops also faced challenges as foot traffic dwindled. Some businesses in this market diversified their offerings or focused on online sales to adapt to the changing landscape. As the economy stabilizes, the picture frame market is expected to rebound, but consumer preferences may continue to evolve.
The Vietnam picture frame market includes leading manufacturers such as Nielsen Bainbridge Group, Larson-Juhl, and Nurre Caxton. These companies are known for their high-quality frames used for displaying artwork and photographs.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Picture Frame Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Picture Frame Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Picture Frame Market - Industry Life Cycle |
3.4 Vietnam Picture Frame Market - Porter's Five Forces |
3.5 Vietnam Picture Frame Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam Picture Frame Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Picture Frame Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Vietnam |
4.2.2 Growing trend of interior decoration and home improvement |
4.2.3 Rising demand for personalized and customized picture frames |
4.3 Market Restraints |
4.3.1 Competition from alternative home décor products |
4.3.2 Fluctuating raw material prices affecting production costs |
5 Vietnam Picture Frame Market Trends |
6 Vietnam Picture Frame Market, By Types |
6.1 Vietnam Picture Frame Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Picture Frame Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Vietnam Picture Frame Market Revenues & Volume, By Hanging Picture Frames, 2021-2031F |
6.1.4 Vietnam Picture Frame Market Revenues & Volume, By Tabletop Picture Frames, 2021-2031F |
6.2 Vietnam Picture Frame Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Picture Frame Market Revenues & Volume, By Personal Photos, 2021-2031F |
6.2.3 Vietnam Picture Frame Market Revenues & Volume, By Artwork, 2021-2031F |
6.2.4 Vietnam Picture Frame Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam Picture Frame Market Import-Export Trade Statistics |
7.1 Vietnam Picture Frame Market Export to Major Countries |
7.2 Vietnam Picture Frame Market Imports from Major Countries |
8 Vietnam Picture Frame Market Key Performance Indicators |
8.1 Average selling price of picture frames |
8.2 Number of new product launches in the market |
8.3 Consumer sentiment towards home décor trends in Vietnam |
8.4 Percentage of online sales in the picture frame market |
8.5 Adoption rate of eco-friendly and sustainable picture frames |
9 Vietnam Picture Frame Market - Opportunity Assessment |
9.1 Vietnam Picture Frame Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam Picture Frame Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Picture Frame Market - Competitive Landscape |
10.1 Vietnam Picture Frame Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Picture Frame Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |