Vietnam Social Commerce Market (2025-2031) | Trends, Size & Revenue, Forecast, Analysis, Companies, Outlook, Segmentation, Competitive Landscape, Industry, Share, Value, Growth

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3.1 Vietnam Country Macro Economic Indicators

3.2 Vietnam Social Commerce Market Revenues & Volume, 2021 & 2031F

3.3 Vietnam Social Commerce Market - Industry Life Cycle

3.4 Vietnam Social Commerce Market - Porter's Five Forces

3.5 Vietnam Social Commerce Market Revenues & Volume Share, By Business Model, 2021 & 2031F

3.6 Vietnam Social Commerce Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.7 Vietnam Social Commerce Market Revenues & Volume Share, By Platform/Sales Channel, 2021 & 2031F

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing internet and smartphone penetration rates in Vietnam

4.2.2 Growing popularity of social media platforms for online shopping

4.2.3 Rise in disposable income and consumer spending habits

4.3 Market Restraints

4.3.1 Limited access to high-speed internet in rural areas

4.3.2 Concerns about data privacy and security

4.3.3 Competition from traditional retail stores and e-commerce platforms

6.1 Vietnam Social Commerce Market, By Business Model

6.1.1 Overview and Analysis

6.1.2 Vietnam Social Commerce Market Revenues & Volume, By Business Model, 2021- 2031F

6.1.3 Vietnam Social Commerce Market Revenues & Volume, By Business to Consumer (B2C), 2021- 2031F

6.1.4 Vietnam Social Commerce Market Revenues & Volume, By Business to Business (B2B), 2021- 2031F

6.1.5 Vietnam Social Commerce Market Revenues & Volume, By Consumer to Consumer (C2C), 2021- 2031F

6.2 Vietnam Social Commerce Market, By Product Type

6.2.1 Overview and Analysis

6.2.2 Vietnam Social Commerce Market Revenues & Volume, By Personal & Beauty Care, 2021- 2031F

6.2.3 Vietnam Social Commerce Market Revenues & Volume, By Apparels, 2021- 2031F

6.2.4 Vietnam Social Commerce Market Revenues & Volume, By Accessories, 2021- 2031F

6.2.5 Vietnam Social Commerce Market Revenues & Volume, By Home Products, 2021- 2031F

6.2.6 Vietnam Social Commerce Market Revenues & Volume, By Health Supplements, 2021- 2031F

6.2.7 Vietnam Social Commerce Market Revenues & Volume, By Food & Beverage, 2021- 2031F

6.3 Vietnam Social Commerce Market, By Platform/Sales Channel

6.3.1 Overview and Analysis

6.3.2 Vietnam Social Commerce Market Revenues & Volume, By Video Commerce (Live stream + Prerecorded), 2021- 2031F

6.3.3 Vietnam Social Commerce Market Revenues & Volume, By Social Network-led Commerce, 2021- 2031F

6.3.4 Vietnam Social Commerce Market Revenues & Volume, By Social Reselling, 2021- 2031F

6.3.5 Vietnam Social Commerce Market Revenues & Volume, By Group Buying, 2021- 2031F

6.3.6 Vietnam Social Commerce Market Revenues & Volume, By Product Review Platforms, 2021- 2031F

7.1 Vietnam Social Commerce Market Export to Major Countries

7.2 Vietnam Social Commerce Market Imports from Major Countries

8.1 Average order value per customer

8.2 Customer engagement metrics (likes, comments, shares)

8.3 Conversion rate from social media to purchase

8.4 Customer retention rate

8.5 Average time spent on social commerce platforms

9.1 Vietnam Social Commerce Market Opportunity Assessment, By Business Model, 2021 & 2031F

9.2 Vietnam Social Commerce Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.3 Vietnam Social Commerce Market Opportunity Assessment, By Platform/Sales Channel, 2021 & 2031F

10.1 Vietnam Social Commerce Market Revenue Share, By Companies, 2024

10.2 Vietnam Social Commerce Market Competitive Benchmarking, By Operating and Technical Parameters