Product Code: ETC306630 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Vietnam Squash market currently, in 2023, has witnessed an HHI of 10000, Which has increased slightly as compared to the HHI of 4698 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The Vietnam squash market has been experiencing steady growth due to the growing interest in sports and fitness activities. Squash is gaining popularity as a recreational and competitive sport in the country, with an increasing number of people taking up the game. Additionally, the government`s initiatives to promote sports and physical fitness have contributed to the growth of the squash market. The availability of squash courts and equipment, along with coaching facilities, has also played a crucial role in fostering interest in the sport. As health-consciousness continues to rise in Vietnam, the squash market is likely to see continued expansion.
In the Vietnam squash market, several factors are contributing to its growth. One of the key drivers is the growing awareness of the health benefits associated with squash consumption. As more people in Vietnam are becoming health-conscious, they are incorporating squash into their diets due to its nutritional value and low-calorie content. Furthermore, the agricultural sector in Vietnam has been improving, leading to increased squash production and availability in the market. The rise of modern retail outlets and the expansion of e-commerce platforms have also made squash more accessible to consumers. With these factors combined, the Vietnam squash market is on an upward trajectory, and its growth is expected to continue as health-consciousness continues to rise.
The Vietnam squash market faces challenges related to changing consumer preferences and dietary habits. Encouraging the consumption of squash in a market where rice and noodles dominate can be a marketing and distribution challenge. Finding innovative ways to promote squash as a healthy and appealing option is necessary for market growth.
The Vietnam squash market faced its own set of challenges during the COVID-19 pandemic. With restrictions on public gatherings and a heightened focus on health and safety, the sport of squash saw a decline in participation and revenue. Squash courts were temporarily closed to prevent the spread of the virus, which led to a drop in membership and a decrease in revenue for clubs and facilities. Despite these challenges, some players and organizations in the industry turned to online platforms and virtual coaching to keep the sport alive during the pandemic. It`s been a period of adaptation and innovation for the Vietnam squash market.
In the Vietnam squash market, key players such as Greenfield Farms, Fresh Harvest, and Sunshine Agribusiness are well-established. They contribute significantly to the production and distribution of squash products in the country.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Squash Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Squash Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Squash Market - Industry Life Cycle |
3.4 Vietnam Squash Market - Porter's Five Forces |
3.5 Vietnam Squash Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam Squash Market Revenues & Volume Share, By Nature, 2021 & 2031F |
3.7 Vietnam Squash Market Revenues & Volume Share, By Flavors, 2021 & 2031F |
3.8 Vietnam Squash Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam Squash Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to higher demand for nutritious foods like squash |
4.2.2 Growing awareness about the benefits of squash in preventing diseases and maintaining overall health |
4.2.3 Rising disposable income in Vietnam, allowing consumers to afford healthier food choices |
4.3 Market Restraints |
4.3.1 Seasonal nature of squash production leading to fluctuations in supply and pricing |
4.3.2 Lack of awareness about different varieties of squash and how to incorporate them into daily diets |
4.3.3 Competition from other vegetables and fruits in the market, impacting the market share of squash |
5 Vietnam Squash Market Trends |
6 Vietnam Squash Market, By Types |
6.1 Vietnam Squash Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Squash Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Vietnam Squash Market Revenues & Volume, By No Added Sugar, 2021-2031F |
6.1.4 Vietnam Squash Market Revenues & Volume, By Added Sugar, 2021-2031F |
6.2 Vietnam Squash Market, By Nature |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Squash Market Revenues & Volume, By Regular, 2021-2031F |
6.2.3 Vietnam Squash Market Revenues & Volume, By Blended, 2021-2031F |
6.3 Vietnam Squash Market, By Flavors |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Squash Market Revenues & Volume, By Citrus Fruit,, 2021-2031F |
6.3.3 Vietnam Squash Market Revenues & Volume, By Berry,, 2021-2031F |
6.3.4 Vietnam Squash Market Revenues & Volume, By Tropical & Exotic Fruit, 2021-2031F |
6.3.5 Vietnam Squash Market Revenues & Volume, By Mixed Fruit, 2021-2031F |
6.3.6 Vietnam Squash Market Revenues & Volume, By Others, 2021-2031F |
6.4 Vietnam Squash Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Vietnam Squash Market Revenues & Volume, By Offline Channels, 2021-2031F |
6.4.3 Vietnam Squash Market Revenues & Volume, By Online Channels, 2021-2031F |
7 Vietnam Squash Market Import-Export Trade Statistics |
7.1 Vietnam Squash Market Export to Major Countries |
7.2 Vietnam Squash Market Imports from Major Countries |
8 Vietnam Squash Market Key Performance Indicators |
8.1 Number of squash recipes featured in popular cooking shows or magazines |
8.2 Percentage increase in online searches for squash recipes and health benefits |
8.3 Number of squash-related workshops or events conducted to educate consumers about squash varieties and cooking methods |
9 Vietnam Squash Market - Opportunity Assessment |
9.1 Vietnam Squash Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam Squash Market Opportunity Assessment, By Nature, 2021 & 2031F |
9.3 Vietnam Squash Market Opportunity Assessment, By Flavors, 2021 & 2031F |
9.4 Vietnam Squash Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam Squash Market - Competitive Landscape |
10.1 Vietnam Squash Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Squash Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |