| Product Code: ETC5820052 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Zambia`s meal replacement import market continued to see significant concentration among top exporting countries, with South Africa, Zimbabwe, China, India, and Denmark leading the way. Despite a slight decrease in the Herfindahl-Hirschman Index (HHI) from very high to high concentration, the market maintained a healthy Compound Annual Growth Rate (CAGR) of 6.25% from 2020 to 2024. The growth rate from 2023 to 2024 also showed a positive trend at 4.53%, indicating continued interest and demand for meal replacement products in Zambia.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zambia Meal Replacement Market Overview |
3.1 Zambia Country Macro Economic Indicators |
3.2 Zambia Meal Replacement Market Revenues & Volume, 2021 & 2031F |
3.3 Zambia Meal Replacement Market - Industry Life Cycle |
3.4 Zambia Meal Replacement Market - Porter's Five Forces |
3.5 Zambia Meal Replacement Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Zambia Meal Replacement Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Zambia Meal Replacement Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness among consumers in Zambia |
4.2.2 Busy lifestyles leading to a demand for convenient and nutritious food options |
4.2.3 Rising disposable income levels in urban areas driving spending on health and wellness products |
4.3 Market Restraints |
4.3.1 High cost of meal replacement products compared to traditional food options |
4.3.2 Limited availability and accessibility of meal replacement products in rural areas of Zambia |
4.3.3 Cultural preferences for traditional meals over meal replacements in certain segments of the population |
5 Zambia Meal Replacement Market Trends |
6 Zambia Meal Replacement Market Segmentations |
6.1 Zambia Meal Replacement Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Zambia Meal Replacement Market Revenues & Volume, By Ready-to-Drink, 2021-2031F |
6.1.3 Zambia Meal Replacement Market Revenues & Volume, By Bars, 2021-2031F |
6.1.4 Zambia Meal Replacement Market Revenues & Volume, By Powder, 2021-2031F |
6.2 Zambia Meal Replacement Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Zambia Meal Replacement Market Revenues & Volume, By Offline , 2021-2031F |
6.2.3 Zambia Meal Replacement Market Revenues & Volume, By Online, 2021-2031F |
7 Zambia Meal Replacement Market Import-Export Trade Statistics |
7.1 Zambia Meal Replacement Market Export to Major Countries |
7.2 Zambia Meal Replacement Market Imports from Major Countries |
8 Zambia Meal Replacement Market Key Performance Indicators |
8.1 Number of health and wellness stores stocking meal replacement products |
8.2 Growth in online sales of meal replacement products |
8.3 Percentage increase in the number of gym-goers using meal replacement products |
8.4 Adoption rate of meal replacement products among working professionals in urban areas |
9 Zambia Meal Replacement Market - Opportunity Assessment |
9.1 Zambia Meal Replacement Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Zambia Meal Replacement Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Zambia Meal Replacement Market - Competitive Landscape |
10.1 Zambia Meal Replacement Market Revenue Share, By Companies, 2024 |
10.2 Zambia Meal Replacement Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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