| Product Code: ETC10366907 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
During 2020-2024, the Zimbabwe savoury snacks market saw a significant increase in imports with a Compound Annual Growth Rate (CAGR) of 37.42%. The year-on-year growth rate for 2023-2024 remained stable at zero, contributing to the overall rise in imported savoury snacks during the period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zimbabwe Savoury Snacks Market Overview |
3.1 Zimbabwe Country Macro Economic Indicators |
3.2 Zimbabwe Savoury Snacks Market Revenues & Volume, 2022 & 2032F |
3.3 Zimbabwe Savoury Snacks Market - Industry Life Cycle |
3.4 Zimbabwe Savoury Snacks Market - Porter's Five Forces |
3.5 Zimbabwe Savoury Snacks Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Zimbabwe Savoury Snacks Market Revenues & Volume Share, By Ingredient Type, 2022 & 2032F |
3.7 Zimbabwe Savoury Snacks Market Revenues & Volume Share, By End User, 2022 & 2032F |
3.8 Zimbabwe Savoury Snacks Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Zimbabwe Savoury Snacks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer demand for convenient and on-the-go snack options |
4.2.2 Growing urbanization and changing lifestyles leading to higher consumption of packaged snacks |
4.2.3 Rising disposable incomes and changing food preferences towards savory snacks |
4.3 Market Restraints |
4.3.1 Health concerns related to high levels of salt, fat, and artificial ingredients in savoury snacks |
4.3.2 Competition from healthier snack options and increasing awareness about healthy eating habits |
5 Zimbabwe Savoury Snacks Market Trends |
6 Zimbabwe Savoury Snacks Market, By Types |
6.1 Zimbabwe Savoury Snacks Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Zimbabwe Savoury Snacks Market Revenues & Volume, By Type, 2022 - 2032F |
6.1.3 Zimbabwe Savoury Snacks Market Revenues & Volume, By Chips, 2022 - 2032F |
6.1.4 Zimbabwe Savoury Snacks Market Revenues & Volume, By Nuts, 2022 - 2032F |
6.1.5 Zimbabwe Savoury Snacks Market Revenues & Volume, By Popcorn, 2022 - 2032F |
6.1.6 Zimbabwe Savoury Snacks Market Revenues & Volume, By Others, 2022 - 2032F |
6.2 Zimbabwe Savoury Snacks Market, By Ingredient Type |
6.2.1 Overview and Analysis |
6.2.2 Zimbabwe Savoury Snacks Market Revenues & Volume, By Potato-based, 2022 - 2032F |
6.2.3 Zimbabwe Savoury Snacks Market Revenues & Volume, By Grain-based, 2022 - 2032F |
6.2.4 Zimbabwe Savoury Snacks Market Revenues & Volume, By Legume-based, 2022 - 2032F |
6.2.5 Zimbabwe Savoury Snacks Market Revenues & Volume, By Others, 2022 - 2032F |
6.3 Zimbabwe Savoury Snacks Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Zimbabwe Savoury Snacks Market Revenues & Volume, By Retailers, 2022 - 2032F |
6.3.3 Zimbabwe Savoury Snacks Market Revenues & Volume, By Online Stores, 2022 - 2032F |
6.3.4 Zimbabwe Savoury Snacks Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.3.5 Zimbabwe Savoury Snacks Market Revenues & Volume, By Others, 2022 - 2032F |
6.4 Zimbabwe Savoury Snacks Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Zimbabwe Savoury Snacks Market Revenues & Volume, By Ready-to-Eat Snacks, 2022 - 2032F |
6.4.3 Zimbabwe Savoury Snacks Market Revenues & Volume, By Convenience Foods, 2022 - 2032F |
6.4.4 Zimbabwe Savoury Snacks Market Revenues & Volume, By Movie & Entertainment, 2022 - 2032F |
6.4.5 Zimbabwe Savoury Snacks Market Revenues & Volume, By Others, 2022 - 2032F |
7 Zimbabwe Savoury Snacks Market Import-Export Trade Statistics |
7.1 Zimbabwe Savoury Snacks Market Export to Major Countries |
7.2 Zimbabwe Savoury Snacks Market Imports from Major Countries |
8 Zimbabwe Savoury Snacks Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms for savoury snack brands |
8.2 Number of new product launches in the savoury snacks category |
8.3 Growth in the number of distribution channels for savoury snacks in Zimbabwe |
9 Zimbabwe Savoury Snacks Market - Opportunity Assessment |
9.1 Zimbabwe Savoury Snacks Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Zimbabwe Savoury Snacks Market Opportunity Assessment, By Ingredient Type, 2022 & 2032F |
9.3 Zimbabwe Savoury Snacks Market Opportunity Assessment, By End User, 2022 & 2032F |
9.4 Zimbabwe Savoury Snacks Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Zimbabwe Savoury Snacks Market - Competitive Landscape |
10.1 Zimbabwe Savoury Snacks Market Revenue Share, By Companies, 2025 |
10.2 Zimbabwe Savoury Snacks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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