| Product Code: ETC4842788 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Imports of tea in the Zimbabwe market experienced steady growth from 2016 to 2020. The country imported significant quantities of tea to meet domestic demand during this period, reflecting a consistent trend in the market.

In the Africa region, the Tea market in Zimbabwe is projected to expand at a stable growth rate of 2.40% by 2027. The largest economy is Egypt, followed by South Africa, Ethiopia, Algeria and Nigeria.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zimbabwe Tea Market Overview |
3.1 Zimbabwe Country Macro Economic Indicators |
3.2 Zimbabwe Tea Market Revenues & Volume, 2022 & 2032F |
3.3 Zimbabwe Tea Market - Industry Life Cycle |
3.4 Zimbabwe Tea Market - Porter's Five Forces |
3.5 Zimbabwe Tea Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Zimbabwe Tea Market Revenues & Volume Share, By Packaging, 2022 & 2032F |
3.7 Zimbabwe Tea Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.8 Zimbabwe Tea Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Zimbabwe Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness and preference for organic and specialty teas |
4.2.2 Growing health consciousness leading to higher demand for herbal and green teas |
4.2.3 Rising popularity of tea as a social beverage and alternative to coffee |
4.3 Market Restraints |
4.3.1 Fluctuations in weather patterns affecting tea production and quality |
4.3.2 Competition from other beverage options like coffee and soft drinks |
4.3.3 Limited infrastructure and technology hindering efficient tea production and distribution |
5 Zimbabwe Tea Market Trends |
6 Zimbabwe Tea Market Segmentations |
6.1 Zimbabwe Tea Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Zimbabwe Tea Market Revenues & Volume, By Green Tea, 2022-2032F |
6.1.3 Zimbabwe Tea Market Revenues & Volume, By Black Tea, 2022-2032F |
6.1.4 Zimbabwe Tea Market Revenues & Volume, By Oolong Tea, 2022-2032F |
6.1.5 Zimbabwe Tea Market Revenues & Volume, By Fruit/Herbal Tea, 2022-2032F |
6.1.6 Zimbabwe Tea Market Revenues & Volume, By Others, 2022-2032F |
6.2 Zimbabwe Tea Market, By Packaging |
6.2.1 Overview and Analysis |
6.2.2 Zimbabwe Tea Market Revenues & Volume, By Plastic Containers, 2022-2032F |
6.2.3 Zimbabwe Tea Market Revenues & Volume, By Loose Tea, 2022-2032F |
6.2.4 Zimbabwe Tea Market Revenues & Volume, By Paperboards, 2022-2032F |
6.2.5 Zimbabwe Tea Market Revenues & Volume, By Aluminum Tins, 2022-2032F |
6.2.6 Zimbabwe Tea Market Revenues & Volume, By Tea Bags, 2022-2032F |
6.3 Zimbabwe Tea Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Zimbabwe Tea Market Revenues & Volume, By Supermarkets/Hypermarkets, 2022-2032F |
6.3.3 Zimbabwe Tea Market Revenues & Volume, By Specialty Stores, 2022-2032F |
6.3.4 Zimbabwe Tea Market Revenues & Volume, By Convenience Stores, 2022-2032F |
6.3.5 Zimbabwe Tea Market Revenues & Volume, By Online Stores, 2022-2032F |
6.3.6 Zimbabwe Tea Market Revenues & Volume, By Others, 2022-2032F |
6.4 Zimbabwe Tea Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Zimbabwe Tea Market Revenues & Volume, By Residential, 2022-2032F |
6.4.3 Zimbabwe Tea Market Revenues & Volume, By Commercial, 2022-2032F |
7 Zimbabwe Tea Market Import-Export Trade Statistics |
7.1 Zimbabwe Tea Market Export to Major Countries |
7.2 Zimbabwe Tea Market Imports from Major Countries |
8 Zimbabwe Tea Market Key Performance Indicators |
8.1 Average selling price of premium tea variants |
8.2 Number of tea plantations adopting sustainable farming practices |
8.3 Consumer engagement levels on social media platforms for tea brands |
9 Zimbabwe Tea Market - Opportunity Assessment |
9.1 Zimbabwe Tea Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Zimbabwe Tea Market Opportunity Assessment, By Packaging, 2022 & 2032F |
9.3 Zimbabwe Tea Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.4 Zimbabwe Tea Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Zimbabwe Tea Market - Competitive Landscape |
10.1 Zimbabwe Tea Market Revenue Share, By Companies, 2025 |
10.2 Zimbabwe Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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