Market Forecast By Raw Material (ePTFE, Polyurethane, Polyester, Others), By Fabric (Densely Woven, Membrane, Coated), By Application (General Clothing & Accessories, Sports Goods, Protective Clothing, Others) And Competitive Landscape
Product Code: ETC5227158 | Publication Date: Nov 2023 | Updated Date: Jan 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 | |
Report Name | Zimbabwe Waterproof Clothing Market |
Forecast Period | 2025-2031 |
Market Size | USD 85 Million by 2031 |
CAGR | 5.9% |
Growing Sector | Apparel |
The Zimbabwe Waterproof Clothing market report thoroughly covers the market by raw material, by fabric and by application. The report provides an unbiased and detailed analysis of the on-going market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
In 2025, the Zimbabwe Waterproof Clothing market is valued at approximately $ 60 million, with a projected compound annual growth rate (CAGR) of 5.9% over the next five years. Additionally, by 2031, the market is expected to reach around $ 85 million. The apparel sector holds significant position in the overall market.
The Zimbabwe waterproof clothing market is gradually expanding, driven by the growing awareness of outdoor sports and activities, as well as the increasing demand for protective apparel against the country’s diverse weather conditions. With both urban and rural populations seeking durable, weather-resistant clothing, there is a rising interest in waterproof jackets, pants, and footwear. Additionally, the growth of tourism, particularly eco-tourism and adventure tourism, is contributing to the market's development as visitors and locals alike require waterproof clothing for hiking, safaris, and other outdoor activities. The market is also influenced by the increasing availability of international brands, which offer innovative, high-performance waterproof materials. Despite economic challenges, there is a steady push toward more affordable yet effective waterproof clothing, positioning the market for gradual growth in the coming years.
According to 6Wresearch, Zimbabwe Waterproof Clothing market size is projected to grow at a CAGR of 5.9% during 2025-2031. The growth of the Zimbabwe waterproof clothing market is driven by several factors, including the increasing participation in outdoor activities like hiking, trekking, and eco-tourism, which create a demand for durable and weather-resistant apparel. Additionally, the rise in global tourism, especially adventure tourism, has influenced local demand for high-quality waterproof clothing. As awareness of climate change and unpredictable weather patterns grows, more individuals are investing in protective gear for both recreational and practical purposes.
Moreover, the introduction of advanced waterproof technologies, such as breathable fabrics and lightweight designs, has enhanced the appeal of waterproof clothing. However, the market faces challenges such as the country's economic instability, which affects consumer spending power and limits the affordability of high-end waterproof apparel. Furthermore, limited access to international brands and local manufacturing capabilities may lead to higher prices and supply chain disruptions. The market's growth is also hindered by competition from cheaper, lower-quality alternatives, which may impact consumer choices, especially in price-sensitive segments.
Rising popularity of adventure tourism - Increasing interest in hiking, safaris, and outdoor sports is driving demand for waterproof clothing.
Key companies in the Zimbabwe waterproof clothing market include global outdoor apparel brands like The North Face, Columbia Sportswear, and Patagonia, which have a strong presence in the region, offering high-performance waterproof clothing. Local companies such as Zim Apparel and Trendy Outdoors are also contributing to the market by producing and selling waterproof clothing tailored to local needs. Additionally, international retailers like Sportsman's Warehouse and Decathlon are expanding their footprint in Zimbabwe, providing consumers with a broader selection of waterproof clothing options. Additionally, some of these players hold majority of the Zimbabwe Waterproof Clothing market share. Moreover, these companies are focusing on both quality and affordability to cater to the diverse consumer base in Zimbabwe.
In Zimbabwe, government regulations related to the waterproof clothing market primarily focus on import duties, consumer protection laws, and environmental standards. The government enforces import tariffs on waterproof clothing to protect local manufacturers, though this has led to a rise in the availability of both local and international brands. Additionally, the government encourages the use of sustainable materials and compliance with environmental regulations in production processes. Brands are expected to adhere to product safety standards, ensuring that waterproof clothing meets performance specifications, particularly in terms of durability and water resistance. Further, these initiatives have further boosted the Zimbabwe Waterproof Clothing market revenues. Furthermore, the government has also focused on improving trade relations with neighboring countries to boost the export of locally made waterproof apparel, fostering growth within the industry.
The future of the Zimbabwe waterproof clothing market looks promising, driven by an increasing demand for outdoor and adventure activities, as well as growing awareness of climate change and the need for protective gear. As the economy stabilizes, consumer purchasing power is expected to improve, further fueling market growth. Local manufacturers are likely to benefit from rising demand for affordable, high-quality products, while international brands will continue to expand their presence.
The trend towards eco-friendly and sustainable materials will influence product development, leading to innovations in waterproof fabrics. Additionally, the expansion of e-commerce and retail networks will enhance accessibility, allowing the market to tap into a broader consumer base, particularly among the youth and urban populations. As outdoor tourism grows, the waterproof clothing market is set for significant growth over the next few years.
According to Ravi Bhandari, Research Head, 6Wresearch, the growth of polyurethane raw materials is expected to continue at a steady pace, driven by increasing demand across various industries, including automotive, construction, textiles, and footwear. The growing need for lightweight, durable, and energy-efficient products is fueling the consumption of polyurethane materials, particularly in insulation, coatings, and foams. Additionally, the shift towards sustainable and eco-friendly alternatives is encouraging the development of bio-based polyurethane raw materials, which are gaining traction in the market. As industries such as automotive and construction focus on reducing their carbon footprint, the demand for high-performance, cost-effective polyurethane raw materials is set to rise, ensuring continued market growth.
The sports goods application in the waterproof clothing market is experiencing significant growth, driven by the increasing popularity of outdoor sports and activities such as hiking, skiing, cycling, and running. As athletes and outdoor enthusiasts seek high-performance gear that provides protection from the elements, the demand for durable, lightweight, and breathable waterproof clothing has surged. Innovations in fabric technology, such as improved moisture-wicking and enhanced water resistance, are further boosting the adoption of waterproof clothing in sports. Additionally, the growing trend of adventure tourism and the rising focus on fitness and outdoor lifestyles are contributing to the expanding market for sports-specific waterproof apparel.
The Zimbabwe Waterproof Clothing market report provides a detailed analysis of the following market segments -
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zimbabwe Waterproof Clothing Market Overview |
3.1 Zimbabwe Country Macro Economic Indicators |
3.2 Zimbabwe Waterproof Clothing Market Revenues & Volume, 2021 & 2031F |
3.3 Zimbabwe Waterproof Clothing Market - Industry Life Cycle |
3.4 Zimbabwe Waterproof Clothing Market - Porter's Five Forces |
3.5 Zimbabwe Waterproof Clothing Market Revenues & Volume Share, By Raw Material, 2021 & 2031F |
3.6 Zimbabwe Waterproof Clothing Market Revenues & Volume Share, By Fabric, 2021 & 2031F |
3.7 Zimbabwe Waterproof Clothing Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Zimbabwe Waterproof Clothing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Zimbabwe Waterproof Clothing Market Trends |
6 Zimbabwe Waterproof Clothing Market Segmentations |
6.1 Zimbabwe Waterproof Clothing Market, By Raw Material |
6.1.1 Overview and Analysis |
6.1.2 Zimbabwe Waterproof Clothing Market Revenues & Volume, By ePTFE, 2021-2031F |
6.1.3 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Polyurethane, 2021-2031F |
6.1.4 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Polyester, 2021-2031F |
6.1.5 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Others, 2021-2031F |
6.2 Zimbabwe Waterproof Clothing Market, By Fabric |
6.2.1 Overview and Analysis |
6.2.2 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Densely Woven, 2021-2031F |
6.2.3 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Membrane, 2021-2031F |
6.2.4 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Coated, 2021-2031F |
6.3 Zimbabwe Waterproof Clothing Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Zimbabwe Waterproof Clothing Market Revenues & Volume, By General Clothing & Accessories, 2021-2031F |
6.3.3 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Sports Goods, 2021-2031F |
6.3.4 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Protective Clothing, 2021-2031F |
6.3.5 Zimbabwe Waterproof Clothing Market Revenues & Volume, By Others, 2021-2031F |
7 Zimbabwe Waterproof Clothing Market Import-Export Trade Statistics |
7.1 Zimbabwe Waterproof Clothing Market Export to Major Countries |
7.2 Zimbabwe Waterproof Clothing Market Imports from Major Countries |
8 Zimbabwe Waterproof Clothing Market Key Performance Indicators |
9 Zimbabwe Waterproof Clothing Market - Opportunity Assessment |
9.1 Zimbabwe Waterproof Clothing Market Opportunity Assessment, By Raw Material, 2021 & 2031F |
9.2 Zimbabwe Waterproof Clothing Market Opportunity Assessment, By Fabric, 2021 & 2031F |
9.3 Zimbabwe Waterproof Clothing Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Zimbabwe Waterproof Clothing Market - Competitive Landscape |
10.1 Zimbabwe Waterproof Clothing Market Revenue Share, By Companies, 2024 |
10.2 Zimbabwe Waterproof Clothing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |