| Product Code: ETC11314043 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The Zimbabwe whisky market is experiencing significant growth with a Compound Annual Growth Rate (CAGR) of 52.38% during 2020-2024. This upward trend indicates a substantial increase in the import of whisky products in Zimbabwe over the specified period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zimbabwe Whisky Market Overview |
3.1 Zimbabwe Country Macro Economic Indicators |
3.2 Zimbabwe Whisky Market Revenues & Volume, 2022 & 2032F |
3.3 Zimbabwe Whisky Market - Industry Life Cycle |
3.4 Zimbabwe Whisky Market - Porter's Five Forces |
3.5 Zimbabwe Whisky Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Zimbabwe Whisky Market Revenues & Volume Share, By Packaging Type, 2022 & 2032F |
3.7 Zimbabwe Whisky Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.8 Zimbabwe Whisky Market Revenues & Volume Share, By End User, 2022 & 2032F |
4 Zimbabwe Whisky Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Zimbabwe |
4.2.2 Growing interest in premium and luxury spirits among the younger population |
4.2.3 Expansion of distribution channels and retail outlets for whisky products in Zimbabwe |
4.3 Market Restraints |
4.3.1 High import duties and taxes on imported whisky products |
4.3.2 Limited awareness and appreciation of whisky culture in Zimbabwe |
4.3.3 Competition from other alcoholic beverages such as beer and traditional spirits |
5 Zimbabwe Whisky Market Trends |
6 Zimbabwe Whisky Market, By Types |
6.1 Zimbabwe Whisky Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Zimbabwe Whisky Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Zimbabwe Whisky Market Revenues & Volume, By Single Malt Whisky, 2022 - 2032F |
6.1.4 Zimbabwe Whisky Market Revenues & Volume, By Blended Whisky, 2022 - 2032F |
6.1.5 Zimbabwe Whisky Market Revenues & Volume, By Bourbon Whisky, 2022 - 2032F |
6.2 Zimbabwe Whisky Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 Zimbabwe Whisky Market Revenues & Volume, By Bottled, 2022 - 2032F |
6.2.3 Zimbabwe Whisky Market Revenues & Volume, By Canned, 2022 - 2032F |
6.2.4 Zimbabwe Whisky Market Revenues & Volume, By Packaged, 2022 - 2032F |
6.3 Zimbabwe Whisky Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Zimbabwe Whisky Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.3.3 Zimbabwe Whisky Market Revenues & Volume, By Specialty Stores, 2022 - 2032F |
6.3.4 Zimbabwe Whisky Market Revenues & Volume, By Online Stores, 2022 - 2032F |
6.4 Zimbabwe Whisky Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Zimbabwe Whisky Market Revenues & Volume, By Consumers, 2022 - 2032F |
6.4.3 Zimbabwe Whisky Market Revenues & Volume, By Restaurants & Bars, 2022 - 2032F |
6.4.4 Zimbabwe Whisky Market Revenues & Volume, By Collectors, 2022 - 2032F |
7 Zimbabwe Whisky Market Import-Export Trade Statistics |
7.1 Zimbabwe Whisky Market Export to Major Countries |
7.2 Zimbabwe Whisky Market Imports from Major Countries |
8 Zimbabwe Whisky Market Key Performance Indicators |
8.1 Average selling price per unit of whisky |
8.2 Number of new whisky brands entering the Zimbabwean market |
8.3 Growth rate of whisky consumption among the legal drinking age population in Zimbabwe |
9 Zimbabwe Whisky Market - Opportunity Assessment |
9.1 Zimbabwe Whisky Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Zimbabwe Whisky Market Opportunity Assessment, By Packaging Type, 2022 & 2032F |
9.3 Zimbabwe Whisky Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.4 Zimbabwe Whisky Market Opportunity Assessment, By End User, 2022 & 2032F |
10 Zimbabwe Whisky Market - Competitive Landscape |
10.1 Zimbabwe Whisky Market Revenue Share, By Companies, 2025 |
10.2 Zimbabwe Whisky Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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