How Big Is the Medication Adherence Market | Overview & Growth 2025

Q: What is the size of the medication adherence market?

The medication adherence market is valued at USD 3.2 billion in 2024 and is projected to reach USD 4.8 billion by 2031, growing at a CAGR of 4.70%.

Q: What drives the medication adherence market?

Key drivers include the rise in chronic illnesses, cost burdens of non-adherence, smart tech integration, and the shift toward value-based care.

Q: What are the trends shaping the medication adherence market?

Major trends include digital adherence tools, remote monitoring, gamification, and payer-pharma collaborations for behavior-based solutions.

Q: Who are the key players in the medication adherence market?

Top players include Medisafe, Philips, AdhereTech, Omada Health, and Proteus Digital Health.

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6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

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Code: MTA7115

Publication Date: Jul 2025

How Big Is the Medication Adherence Market?

According to 6Wresearch internal database and industry insights, the global medication adherence market was valued at USD 3.2 billion in 2024 and is projected to reach USD 4.8 billion by 2031, growing at a CAGR of 4.70%.

The increasing burden of chronic diseases, growth in healthcare costs due to non-adherence, and priority being put towards value-based care models are driving growth. Medication adherence solutions are the tools, technologies, and services that help patients properly and consistently take their medication to achieve better health outcomes.

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Growth Factors of the Medication Adherence Market

Rising prevalence of chronic conditions like hypertension, diabetes, and asthma
Cost-saving focus among insurers and providers to reduce hospital readmissions
Growing elderly population with complex medication regimens
Integration of smart pill dispensers, wearables, and connected apps
Adoption of digital health platforms for remote monitoring
Pharmaceutical companies' investment in patient engagement solutions

Medication Adherence Market Trends

The medication adherence market is being more and more examined through digital interventions through meds apps, reminder systems, and wearable trackers. As more healthcare providers implement real-time data platforms, there will be an opportunity to do real-time monitoring and act when patients are not adhering to their medication regimens. The transition toward personalized medicine and preventive care will also further stimulate demand for medication adherence tools.

These value-based healthcare systems are utilizing more medication adherence programs to promote patient engagement with their health and to avoid unnecessary hospital stays. Payers and pharmacy benefit managers are collaborating with digital health companies for behavior-based or targeted engagement medication adherence programs, including gaming/point programs, SMS nudges, and personalized education.

Emerging Developments in the Medication Adherence Market

Innovations in the Medication Adherence Market include AI-driven adherence prediction tools that assess patient behavior, prescription refills, and biometric readings to identify high-risk patients. Smart packaging, including electronic blister packages and ingestible sensors, is capturing attention with its ability to track dose consumption with precision.

There is an increase within the market for adherence tracking embedded within telemedicine platforms, so virtual care teams can monitor adherence off-site. Pharma companies are also teaming up with tech startups to build modular adherence kits so that telehealth, wearables, and caregiver alerts can be deployed simultaneously for high-risk patients.