How big is the Vitamin K Market | Industry Trends & Growth Insights 2025

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Code: MTA9490

Publication Date: Sep 2025

What is the size of Vitamin K Market?

According to 6Wresearch internal database and industry insights, the Global Vitamin K Market was valued at USD 850 Billion in 2024 and is expected to reach USD 1440 Billion by 2031, growing at a compound annual growth rate of 7.20% during the forecast period (2025-2031).

The primary factors driving this upsurge are the growing popularity of nutritional supplements, increased attention to bone and cardiovascular health, pharmaceutical usage of vitamin K formulations, and increased demand for fortified food and beverages to support immunity and overall wellness across consumers.

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Growth Factors for Vitamin K Industry

Consumer demand for vitamin K supplements supporting bone density and cardiovascular health
Growing pharmaceutical usage of vitamin K for anticoagulation therapies and associated usage
Increased use of fortified dairy and functional foods for vitamin K intake
Increased usage of infant nutrition and maternal health products
New formats of supplements are emerging and improving bioavailability and convenience

Vitamin K Market Trends

Vitamin K market trends indicate a strong focus on dietary supplementation as well as functional food products that include vitamin K in either K1 or K2 forms. Awareness of bone and cardiovascular health is a considerable driving factor for increased supplementation with nutraceuticals and pharmaceuticals. The cosmetics and personal care products industry is exploring vitamin K for skin health attributes. Natural forms of vitamin K are growing in popularity, are referred to as the clean-label movement. E-commerce and subscription-based systems are also increasingly important distribution avenues for vitamin K products.

Emerging Developments in the Vitamin K Market

The Vitamin K Market developments highlight innovations in formulations and delivery formats. Companies are focusing on K2 variants due to higher bioavailability and effectiveness in supporting bone and cardiovascular functions. Research into preventive healthcare applications is expanding opportunities in osteoporosis and arterial calcification management. Brands are investing in new supplement forms such as soft gels, gummies, and liquid drops. Strategic collaborations with healthcare providers and the adoption of digital marketing platforms are enhancing visibility and consumer engagement.