How big is the Visual Effects Market | Industry Trends & Emerging Developments 2025

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Code: MTA9495

Publication Date: Sep 2025

What is the size of Visual Effects Market?

According to 6Wresearch internal database and industry insights, the Global Visual Effects Market was valued at USD 10.1 billion in 2024 and is expected to reach USD 17.5 billion by 2031, growing at a compound annual growth rate of 12.40% during the forecast period (2025-2031).

The key factors driving this expansion are the growing appetite for realistic immersive visual content in film, television, gaming, and advertising, and continued improvement in VFX technologies such as AI-assisted tools, real-time rendering, and new post-production techniques.

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Growth Factors for Visual Effects Industry

The demand for enhanced experiences and immersion in gaming and entertainment is rising.
Advancements in AI and real-time rendering technologies.
The proliferation of streaming services induces higher demand for quality visual content.
The use of VFX is increasing in advertising and other marketing.
Growth in VR and AR applications.

Visual Effects Market Trends

The Visual Effects market is undergoing important trends that drive the future. These trends include the engagement of artificial intelligence and machine learning to improve visual realism, the growth of virtual production methodologies, and increased use of VFX in virtual and augmented reality initiatives. Moreover, there is increased demand for visual content on streaming platforms as a result of higher quality, which is now requiring the development of real-time rendering technologies. Collectively, these trends create a market for VFX that is dynamic and fluid.

Emerging Developments in the Visual Effects Market

The Visual Effects Market is undergoing some changes with the emergence of new developments in the market. One of these developments is the application of artificial intelligence and machine learning algorithms to automate and optimize various stages of the VFX process, resulting in improved efficiency and realism. Another emerging development is real-time rendering technology, producing both faster and interactive visuals. Finally, the use of virtual production, including LED volume stages, is evolving the process of VFX by making production more immersive and more cost-effective.