What is the market size of the snack industry | Insights, Trends & Growth Analysis 2025

Code: MTA11058 Publication Date: Nov 2025

What is the size of the Snack Industry Market?

 

According to 6Wresearch internal database and industry insights, the Snack Industry Market was estimated at USD 498 billion in 2024 and is projected to reach USD 712 billion by 2031, expanding at a CAGR of 5.2% during the forecast period 2025-2031.

 

The factors driven by in the market are the rising demand for convenient on-the-go food options, increasing preference for healthier snack alternatives, growth in flavored and innovative product offerings, rising urban consumption patterns, advancements in food processing technologies, and supportive initiatives encouraging packaged food development.

Key Growth Drivers of the Snack Industry Market

  • Increasing demand for ready-to-eat and on-the-go snacks
  • Rising preference for healthy, low-calorie, and protein-rich options
  • Growth in innovative snack flavors and product varieties
  • Expansion of retail chains and online snack delivery platforms
  • Rising popularity of functional and fortified snack products
  • Government support for packaged and processed food sectors

Snack Industry Market Trends

Snack Industry Market is witnessing strong growth with trends such as rising preference for baked snacks over fried alternatives. Demand for clean-label, natural-ingredient snacks is increasing across health-conscious consumers. Plant-based snacks are gaining popularity with expanding vegan and vegetarian populations. Premium flavored chips, nuts, and crackers are becoming common among urban buyers. Protein bars and functional snacks are gaining high traction. Packaging innovations such as resealable and portion-controlled packs are becoming widely adopted. Growth of e-commerce snack platforms is reshaping consumer access and brand visibility.

Emerging Developments in the Snack Industry Market

Snack Industry Market is evolving with advancements in air-drying, vacuum-frying, and freeze-drying technologies that enhance product texture and nutrition. Development of probiotic-infused snacks is gaining momentum within the functional food space. Manufacturers are focusing on sugar-reduced and gluten-free snack formulations. Investment in sustainable packaging solutions is improving brand responsibility. The shelf life and consistency of products are being improved by smart manufacturing technologies. International and local brands working together is increasing the variety of flavors. New product launches are being driven by the growth of high-protein, keto-friendly, and allergy-free snacks.

List of Leading Companies in the Snack Industry Market

Some of the leading companies include:

  • PepsiCo
  • Mondelez International
  • Nestle
  • Kellogg Company
  • General Mills
  • Kraft Heinz
  • Calbee Inc.

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