What is the market size of the sportswear industry | Key Players & Strategic Developments 2025

Code: MTA11051 Publication Date: Nov 2025

What is the size of the Sportswear Industry Market?

 

According to 6Wresearch internal database and industry insights, the Sportswear Industry Market was estimated at USD 316 billion in 2024 and is projected to reach USD 497 billion by 2031, expanding at a CAGR of 6.7% during the forecast period 2025-2031.

 

The growth in the market can be attributed to rising adoption of active lifestyles, increasing demand for athleisure apparel, expansion of sports participation across age groups, advancements in performance fabrics, rising influence of fitness and fashion trends, and supportive initiatives promoting sports culture and wellness.

Key Growth Drivers of the Sportswear Industry Market

  • Rising preference for athleisure and multifunctional sports clothing
  • Increasing participation in fitness, yoga, and outdoor activities
  • Increasing demand for fabrics that are moisture-resistant and high-performing
  • Social media trends and sports celebrities have a significant impact.
  • Growth of online sportswear retail platforms and e-commerce
  • Government assistance in encouraging sports participation and physical fitness

Sportswear Industry Market Trends

Sportswear Industry Market is witnessing strong momentum with trends such as rising adoption of athleisure apparel that blends comfort and style. Organic cotton and recycled polyester are two examples of sustainable materials that are becoming increasingly popular. Fitness consumers are increasingly purchasing smart sportswear with sensors and wellness tracking capabilities. Fashion tastes are being shaped by collections that are gender-neutral, bold, and minimalistic. Particularly among runners and gym-goers, there is a growing demand for fabrics that are lightweight and sweat-wicking. Premium collections are being enhanced by partnerships between sports brands and fashion designers. Sportswear options that can be customized are becoming more popular on internet platforms.

Emerging Developments in the Sportswear Industry Market

Sportswear Industry Market is evolving with advancements in 3D-knitting and seamless garment technologies that enhance comfort and durability. Therefore, businesses are developing eco-friendly dyes and biodegradable textiles to lessen their environmental effect. With the rise of AI-based size recommendation tools, online shopping is becoming more accurate. Performance-enhancing apparel that prioritizes compression, muscle support, and temperature regulation is becoming more popular. Augmented reality (AR) virtual try-on solutions are being implemented in digital stores. Growing collaborations between tech developers and sportswear companies are enabling the creation of intelligent fitness apparel. The growth of adaptive sportswear for a range of body shapes is further reinforcing the market inclusivity.

List of Leading Companies in the Sportswear Industry Market

Some of the leading companies include:

  • Nike Inc.
  • Adidas AG
  • Puma SE
  • Under Armour
  • Lululemon Athletica
  • Decathlon Group
  • New Balance

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