| Product Code: ETC7886706 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2023, Laos continued to see a significant influx of connected TV imports, with top exporters being China, Italy, Vietnam, the United States of America, and Australia. Despite the high concentration of market share, the industry experienced a sharp decline with a negative Compound Annual Growth Rate (CAGR) of -44.94% and a growth rate of -35.26%. This indicates a challenging landscape for connected TV importers in Laos, requiring strategic adaptations to navigate the changing market conditions.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Laos Connected TV Market Overview |
3.1 Laos Country Macro Economic Indicators |
3.2 Laos Connected TV Market Revenues & Volume, 2021 & 2031F |
3.3 Laos Connected TV Market - Industry Life Cycle |
3.4 Laos Connected TV Market - Porter's Five Forces |
3.5 Laos Connected TV Market Revenues & Volume Share, By Screen Size, 2021 & 2031F |
4 Laos Connected TV Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration in Laos |
4.2.2 Growth in demand for online streaming services and content |
4.2.3 Rising disposable income leading to higher adoption of connected TVs |
4.3 Market Restraints |
4.3.1 Limited availability of high-speed internet infrastructure in some regions of Laos |
4.3.2 High initial cost of purchasing connected TVs |
4.3.3 Lack of awareness and understanding of connected TV technology among consumers in Laos |
5 Laos Connected TV Market Trends |
6 Laos Connected TV Market, By Types |
6.1 Laos Connected TV Market, By Screen Size |
6.1.1 Overview and Analysis |
6.1.2 Laos Connected TV Market Revenues & Volume, By Screen Size, 2021- 2031F |
6.1.3 Laos Connected TV Market Revenues & Volume, By Less than 30 inches, 2021- 2031F |
6.1.4 Laos Connected TV Market Revenues & Volume, By 30 inches to 50 inches, 2021- 2031F |
6.1.5 Laos Connected TV Market Revenues & Volume, By 50 inches to 70 inches, 2021- 2031F |
6.1.6 Laos Connected TV Market Revenues & Volume, By Above 70 inches, 2021- 2031F |
7 Laos Connected TV Market Import-Export Trade Statistics |
7.1 Laos Connected TV Market Export to Major Countries |
7.2 Laos Connected TV Market Imports from Major Countries |
8 Laos Connected TV Market Key Performance Indicators |
8.1 Average time spent on streaming services per user |
8.2 Number of households with access to high-speed internet |
8.3 Growth in subscription to online streaming platforms |
8.4 Increase in the number of smart TVs sold in Laos |
8.5 Percentage of households using connected TVs for entertainment purposes |
9 Laos Connected TV Market - Opportunity Assessment |
9.1 Laos Connected TV Market Opportunity Assessment, By Screen Size, 2021 & 2031F |
10 Laos Connected TV Market - Competitive Landscape |
10.1 Laos Connected TV Market Revenue Share, By Companies, 2024 |
10.2 Laos Connected TV Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |