How Big Is the Beta-Carotene Market | 2025 Insights & Forecast

Q: What is driving the demand for beta-carotene in the food industry?

The demand is driven by its use as a natural coloring agent and its health benefits, including antioxidant and pro-vitamin A properties.

Q: What are the main applications of beta-carotene?

Beta-carotene is used in food and beverages, dietary supplements, pharmaceuticals, cosmetics, and animal feed.

Q: How big is the beta-carotene market size?

The beta-carotene market size is is projected to reach USD 1.08 billion by 2031.

Q: What type of beta-carotene is dominant in the market?

Natural beta-carotene is growing faster, though synthetic variants still hold a significant share due to cost-efficiency.

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Code: MTA5904

Publication Date: Jul 2025

How big is the beta-carotene market?

According to 6Wresearch internal database and industry insights, the beta-carotene market was valued at approximately USD 565.4 million in 2024 and is projected to reach USD 1.08 billion by 2031, growing at a CAGR of 9.6% during the forecast period.

This growth is driven by rising consumer preference for natural colorants and antioxidants in food and beverages, increasing awareness of beta-carotene health benefits, and growing demand in dietary supplements, pharmaceuticals, and animal feed sectors. Technological advancements in natural extraction and formulation are further propelling the market.

Key Growth Factors of the Beta-Carotene Market

Increase demand for natural food additives and colorants
Growing health consciousness and preference for antioxidant-rich supplements
Expanding use of beta-carotene in cosmetics and pharmaceutical formulations
Technological advancements in microencapsulation and bioavailability
Increased beta-carotene application in animal nutrition to improve fertility and immunity
Supportive regulations favoring natural over synthetic ingredients

Beta-Carotene Market Trends

Natural sources like algae, carrots, and palm oil are gaining traction over synthetic alternatives. Clean-label and plant-based product trends are reshaping the market landscape. Manufacturers are investing in sustainable and organic production processes, while the adoption of beta-carotene in functional foods and fortified beverages continues to rise worldwide.

Emerging Developments in the Beta-Carotene Market

Microencapsulation technologies are improving beta-carotene stability in formulations. There is a growing shift toward algae-derived beta-carotene due to its vegan and sustainable nature. Companies are also exploring hybrid production techniques combining biotechnology and fermentation to optimize yield and purity. Expansion into emerging economies is enhancing distribution networks.