How big is the Home Water Filtration Market | Valuation and Insights 2025

Q: What is the current size of the home water filtration market?

The market was valued at USD 13.98 Billion in 2024 and is expected to reach USD 37.5 Billion by 2031.

Q: What is the growth rate of the home water filtration market?

The market is projected to grow at a CAGR of 10.4% from 2025 to 2031.

Q: Which technologies are shaping this market?

RO, UV, AI-powered filters, IoT integration, solar and energy-efficient systems.

Q: What is driving demand in the home water filtration market?

Increasing water quality concerns, health awareness, and adoption of smart purification solutions.

Q: Who are the top players in this market?

Kent, Eureka Forbes, A.O. Smith, Brita, Panasonic, LG, and Coway.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

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Code: MTA6208

Publication Date: Jul 2025

How big is the Home Water Filtration Market?

According to 6Wresearch internal database and industry insights, the Home Water Filtration Market was valued at USD 13.98 Billion in 2024 and is expected to reach USD 37.5 Billion by 2031, growing at a compound annual growth rate of 10.4% during the forecast period (2025–2031).

The growth is driven by rising health awareness, concerns over water contamination, urban water quality issues, and increased adoption of smart and sustainable filtration systems.

Key Growth Drivers of the Home Water Filtration Market

Growing demand for clean drinking water
Rising awareness of waterborne diseases
Smart home integration and IoT-enabled water purifiers
Government initiatives promoting water safety
Expansion of urban and rural water infrastructure

Home Water Filtration Market Trends

The home water filtration market is witnessing a shift toward advanced purification technologies such as RO, UV, UF, and activated carbon filters. Consumers now prefer smart purifiers that offer real-time water quality monitoring, app connectivity, and automated filter replacement alerts. Compact under-the-sink systems and faucet-mounted filters are gaining traction. Additionally, sustainable innovations such as energy-efficient purifiers and recyclable filter cartridges are trending.

Emerging Developments in the Home Water Filtration Market

Smart water purifiers that can auto correct the level of purification according to the quality of water fed are being commercialized. The edge computing is being implemented to track and evaluate the local use patterns to perform better. There are under development off-grid and eco-friendly consumers that are working on solar-powered and zero-waste installations. The manufacturers also concentrate on more biodegradable filters and subscription-style filters replace to make the filter more convenient to use and economically and ecologically viable.