How big is the Potato Market | Manufacturers 2025

Code: MTA7992 Publication Date: Aug 2025

How big is the Potato Market?

According to 6Wresearch internal database and industry insights, the Global Potato Market was valued at USD 140 Billion in 2024 and is expected to reach USD 202.27 Billion by 2031, growing at a compound annual growth rate of 4.33% during the forecast period (2025-2031).

Increased demand for processed potato products worldwide, the growing use of potatoes in convenience foods and snacks, improvements in potato farming technology, the development of cold storage and supply chain infrastructure are the main factors driving the market growth.

Growth Factors for Potato Market

  • Demand enhanced customer relationship management, billing, and inventory systems.
  • Increase the infrastructure for digital payments with assistance from the public and private sectors.
  • To meet the needs of the food industry, high-yield potato varieties are being cultivated more often.
  • extension of cold storage facilities to increase shelf life and reduce post-harvest losses.
  • Convenient, nutrient-dense food options are becoming more popular.
  • Enhanced trade agreements that boost developing countries export potential.
  • Utilizing mechanized farming techniques to improve output quality and productivity

Potato Market Trends

The consumers preferences for convenience and nutrition grow, the Potato Market is seeing significant adoption in processed foods, snacks, and frozen potato products.  For healthier diets, there is a growing trend toward organic and non-GMO potato varieties.  In order to guarantee quality and lower losses, the market is also witnessing the integration of technology in supply chains. Value-added potato products like flakes, chips, and fries are driving revenue growth. Retail expansion and rising e-commerce penetration are providing new distribution channels. Sustainable farming practices are gaining traction, enhancing brand recognition and environmental compliance.

Emerging Developments in the Potato Market

Emerging developments in the Potato Market include the use of precision farming and advanced irrigation systems to increase yields and reduce wastage. Companies are spending money on processing technologies to create potato products that are ready to cook and dehydrated.  To increase access to markets in developing regions, strategic partnerships are being established.  Innovations in packaging solutions are preserving quality and increasing shelf life. To increase productivity, disease and pest-resistant potato varieties are being introduced. Innovations in cold storage and logistics are increasing the effectiveness of distribution. Potatoes are being investigated by businesses for non-food applications such as biofuel and industrial starch

List of Leading Companies in the Potato Market

Below is a comprehensive list of the leading market players driving growth in this sector:

McCain Foods Limited

Company NameMcCain Foods Limited
Establishment Year1957
HeadquarterFlorenceville, Canada
Official WebsiteClick Here

McCain Foods Limited is a leading provider of frozen potato products including fries and snacks, leveraging advanced processing and packaging technologies.

Simplot Company

Company NameSimplot Company
Establishment Year1929
HeadquarterBoise, United States
Official WebsiteClick Here

Simplot Company specializes in potato processing and frozen products, offering high-quality fries, flakes, and dehydrated potato solutions while investing in sustainable agricultural practices.

Lamb Weston Holdings, Inc.

Company NameLamb Weston Holdings, Inc.
Establishment Year1950
HeadquarterEagle, United States
Official WebsiteClick Here

Lamb Weston Holdings develops frozen potato products and value-added snacks, supplying retail and foodservice segments with innovative offerings across multiple international markets.

Aviko Group

Company NameAviko Group
Establishment Year1962
HeadquarterSteenderen, Netherlands
Official WebsiteClick Here

Aviko Group manufactures processed potato products including fries, mashed potatoes, and ready-to-eat items, focusing on technological efficiency and expanding presence in Europe and Asia.

ConAgra Foods, Inc.

Company NameConAgra Foods, Inc.
Establishment Year1919
HeadquarterChicago, United States
Official WebsiteClick Here

ConAgra Foods offers frozen and packaged potato products, integrating modern processing techniques to maintain nutritional quality and expand distribution channels globally.

Bain Potato Company

Company NameBain Potato Company
Establishment Year1978
HeadquarterSouth Africa
Official WebsiteClick Here

Bain Potato Company produces fresh and processed potato products for retail and foodservice, with a strong focus on quality, supply chain efficiency, and market expansion across Africa.

Farm Frites International B.V.

Company NameFarm Frites International B.V.
Establishment Year1970
HeadquarterValkenswaard, Netherlands
Official WebsiteClick Here

Farm Frites manufactures frozen potato products such as fries and specialty potato snacks, emphasizing product innovation and international distribution networks to reach diverse markets.

Simplot Australia

Company NameSimplot Australia
Establishment Year1995
HeadquarterMelbourne, Australia
Official WebsiteClick Here

Simplot Australia focuses on frozen and dehydrated potato products, supplying both retail and foodservice sectors while leveraging advanced agricultural and processing technologies.

How big is the Potato Market :FAQs

The Potato Market is projected to reach USD 202.27 billion by 2031.
The Potato Market is expected to grow at a CAGR of 4.33% during 2025-2031.
Major trends include adoption of organic and non-GMO varieties, growth of frozen products, and value-added potato-based snacks.
Leading players include McCain Foods, Simplot Company, Lamb Weston, Aviko Group, and ConAgra Foods.
North America, Europe, and Asia-Pacific are key regions due to rising processed food consumption and export opportunities.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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