| Code: MTA9976 | Publication Date: Oct 2025 |
The main drivers of this growth are the rising demand for high-speed internet connectivity, increasing adoption of smart devices and IoT ecosystems, and expanding deployment of Wi-Fi infrastructure across enterprises, households, and public venues to support seamless digital experiences.
Wi-Fi Market trends reflect increased consumer and enterprise adoption of Wi-Fi 6 and Wi-Fi 7 technologies with higher speed and lower latency. The need for mesh Wi-Fi systems for the multiple devices that stream video content in households is also on the rise. Enterprises are focused on providing advanced network management and security solutions. Deployments of public Wi-Fi in airports, stadiums, and retail centres are on the rise based on the demand for location-based services. The market is also seeing growing interest in subscription Wi-Fi services and AI-driven optimisation platforms.
The Wi-Fi Market developments emphasise the rapid integration of AI and cloud-based platforms for improved management and performance across enterprise connectivity solutions. Telecom operators bundle Wi-Fi with broadband services to attract customers. Companies are investing in routers that support sustainable and energy efficiency agendas. The industry partnerships between device manufacturers and Wi-Fi providers are accelerating ecosystem development. Wi-Fi use cases for industrial automation and connecting smart city projects are gaining traction as immersion in applications for AR/VR/gaming is presenting a strong case for future growth.
Some of the leading companies include: