Stevia Market Size in India | Growth, Trends & Insights 2025

What is the Growth Rate of the India Stevia Market?

There are numbers of factors which are contributing in the expansion of the market include the rising awareness about low-calorie and natural sweeteners, increasing prevalence of diabetes and obesity, and shifting consumer preferences toward healthy and plant-based sugar alternatives. Additionally, the growing use of stevia in food, beverages, and pharmaceuticals is enhancing market growth.

Key Growth Drivers of the India Stevia Market

• Increasing health consciousness and shift toward natural sweeteners
• Rising prevalence of diabetes and obesity among consumers
• Expanding demand from food, beverage, and nutraceutical sectors
• Government encouragement for cultivation of natural sugar substitutes
• Growing adoption in the bakery and confectionery industry
• Rising awareness regarding calorie reduction and weight management

India Stevia Market Trends

India Stevia Market is witnessing notable trends such as the growing use of stevia in carbonated drinks, dairy products, and functional foods. More manufacturers are using stevia to change the recipes of traditional sugar-based products to meet the demand for healthier options. The effective stevia extraction technologies have improved the taste, making it more acceptable for everyday use. The use of stevia in ready-to-drink drinks, herbal teas, and dietary supplements is also growing quickly. Stevia is being used more in many industries as people want natural, clean-label ingredients.

Emerging Developments in the India Stevia Market

India Stevia Market is evolving with growing investments in stevia farming and extraction technologies to increase domestic production. Food and drink companies are teaming up with stevia suppliers to add more products to their lines. Innovation is being driven by ongoing research into how to make stevia leaves produce more and have a more consistent sweetness. Also, new companies are making stevia-based sweeteners for the table and mixed formulations to make things easier for customers. The growing number of international brands and government support for natural sweeteners are also helping the market grow.

List of Leading Companies in the India Stevia Market

Some of the leading companies include:

• PureCircle Ltd.
• Tate & Lyle PLC
• Cargill India Pvt. Ltd.
• Monk Fruit Corp.
• NOW Foods
• Herbo Nutra
• Stevia World Agrotech Pvt. Ltd.

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