Who is the Market Leader in Water Purifiers | Discover the Top Brand Now 2025

Code: MTA6461 Publication Date: Jul 2025

Who is the market leader in water purifiers?

According to 6Wresearch internal database and industry insights, the Global water purifiers market was valued around USD 8.2 billion in 2024 and is expected to reach USD 18.5 billion by 2031, growing at a CAGR of 12.10% for the forecast period 2025-2031.

This strong growth is continued to happen in the future with the driving factors including rising urbanization and increasing consumer concerns over the diseases born from water, pushing households to move from basic filters to advanced systems such as RO and UV technology.

Further, the technology gets innovated and market got developed with features such as sensor-enabled, multi-stage purification units and IoT integration are making purifiers smarter and more convenient. The government’s programme and NGOs to improve access to clean water, along with stricter quality standards, which are driving adoption in both residential and commercial segments. Meanwhile, in Asia-Pacific, growth is led by dense population, which sets the stage for global expansion across the forecast period.

List of the market leader in water purifiers

1. Eureka Forbes Ltd. (Aquaguard)

Company NameEureka Forbes Ltd. (Aquaguard)
Establishment Year1982
HeadquartersMumbai, Maharashtra, India
Official Website Click Here

Eureka Forbes is a household name in water purification, best known for its Aquaguard brand. It provides a broad range of purifiers with multi-stage filtration, catering to urban and rural consumers.

2. AO Smith Corporation

Company NameAO Smith Corporation
Establishment Year1874
HeadquartersMilwaukee, Wisconsin, USA
Official Website Click Here

AO Smith is a global water heating and purification company with a strong presence in India. Its water purifiers are known for sleek design, mineral technology, and innovative filtration systems.

3. Blue Star Ltd.

Company NameBlue Star Ltd.
Establishment Year1943
HeadquartersMumbai, Maharashtra, India
Official Website Click Here

Blue Star is well known for its cooling appliances and has entered the water purification market with premium offerings. It provides stylish and technologically advanced purifiers suitable for modern homes and offices.

4. LG Electronics Inc.

Company NameLG Electronics Inc.
Establishment Year1958
HeadquartersSeoul, South Korea
Official Website Click Here

LG manufactures premium water purifiers with stainless steel tanks, digital sterilization, and smart display features. It focuses on health, convenience, and high-end innovation in its water solutions.

5. Tata Swach (Tata Chemicals Ltd.)

Company NameTata Swach (Tata Chemicals Ltd.)
Establishment Year2009
HeadquartersMumbai, Maharashtra, India
Official Website Click Here

Tata Swach is an affordable water purifier brand developed by Tata Chemicals. It offers non-electric gravity-based systems designed especially for rural and semi-urban markets in India.

6. Panasonic India Pvt. Ltd.

Company NamePanasonic India Pvt. Ltd.
Establishment Year1972 (India operations)
HeadquartersGurgaon, Haryana, India
Official Website Click Here

Panasonic offers smart water purifiers equipped with advanced filtration technologies and features like UV sterilization and mineral boosters. It caters to premium and mid-range consumer segments.

7. HUL Pureit (Hindustan Unilever Ltd.)

Company NameHUL Pureit
Establishment Year2005
HeadquartersMumbai, Maharashtra, India
Official Website Click Here

Pureit is a flagship water purifier brand by Hindustan Unilever. It offers a variety of RO, UV, and non-electric purifiers designed for Indian water conditions and is popular for its affordability and quality.

8. Livpure Pvt. Ltd.

Company NameLivpure Pvt. Ltd.
Establishment YearLivpure Pvt. Ltd.
HeadquartersGurgaon, Haryana, India
Official Website Click Here

Livpure is a rapidly growing brand in the Indian water purifier market. It offers a range of RO and UV purifiers for home and commercial use, focusing on design, technology, and water-saving features.

9. Aquafresh RO Systems

Company NameAquafresh RO Systems
Establishment Year2000
HeadquartersNew Delhi, India
Official Website -

Aquafresh is known for budget-friendly water purifiers in India, offering RO, UV, and UF systems. It targets small households and regional markets with affordable and customizable purification solutions.

10. Kent RO Systems Ltd.

Company NameKent RO Systems Ltd.
Establishment Year1999
HeadquartersNoida, Uttar Pradesh, India
Official Website Click Here

Kent is a pioneer in RO water purification technology in India. It offers a wide range of purifiers using RO, UV, and UF systems and is known for its advanced technology, brand trust, and strong service network.

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