Product Code: ETC5503652 | Publication Date: Nov 2023 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The CRM market in Armenia is growing as businesses increasingly recognize the importance of managing customer relationships to drive sales and enhance customer satisfaction. The adoption of CRM software is driven by the need for efficient data management, improved customer service, and streamlined business processes. Government policies supporting digital transformation and the IT sector are contributing to the growth of the CRM market.
The CRM market in Armenia is primarily driven by the increasing adoption of digital transformation strategies by businesses aiming to enhance customer engagement and improve operational efficiency. The growing recognition of the importance of customer data in driving business decisions, coupled with the rise of cloud-based CRM solutions, is also fueling market growth. Additionally, the proliferation of smartphones and internet penetration in Armenia is making CRM systems more accessible to small and medium-sized enterprises (SMEs), thereby expanding the market.
The Armenia CRM market faces several challenges. One significant issue is the integration of CRM systems with existing legacy systems, which can be complex and costly. Additionally, there is a lack of skilled personnel proficient in using and managing CRM software, leading to underutilization of the technology. Data privacy and security concerns also pose a challenge, as companies need to ensure compliance with international data protection standards. Finally, the high cost of implementation and maintenance of CRM systems can be a deterrent for small and medium-sized enterprises (SMEs).
The Armenian government has been supportive of digital transformation initiatives, including CRM adoption, as part of its efforts to modernize the economy. Policies focus on enhancing data protection and promoting ICT infrastructure development to support CRM systems.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Armenia Customer Relationship Management CRM Market Overview |
3.1 Armenia Country Macro Economic Indicators |
3.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, 2021 & 2031F |
3.3 Armenia Customer Relationship Management CRM Market - Industry Life Cycle |
3.4 Armenia Customer Relationship Management CRM Market - Porter's Five Forces |
3.5 Armenia Customer Relationship Management CRM Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.6 Armenia Customer Relationship Management CRM Market Revenues & Volume Share, By Deployment Type, 2021 & 2031F |
3.7 Armenia Customer Relationship Management CRM Market Revenues & Volume Share, By Solutions, 2021 & 2031F |
3.8 Armenia Customer Relationship Management CRM Market Revenues & Volume Share, By Users, 2021 & 2031F |
3.9 Armenia Customer Relationship Management CRM Market Revenues & Volume Share, By Verticals, 2021 & 2031F |
4 Armenia Customer Relationship Management CRM Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Armenia Customer Relationship Management CRM Market Trends |
6 Armenia Customer Relationship Management CRM Market Segmentations |
6.1 Armenia Customer Relationship Management CRM Market, By Applications |
6.1.1 Overview and Analysis |
6.1.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Marketing, 2021-2031F |
6.1.3 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Sales, 2021-2031F |
6.1.4 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Customer support & service, 2021-2031F |
6.1.5 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Others, 2021-2031F |
6.2 Armenia Customer Relationship Management CRM Market, By Deployment Type |
6.2.1 Overview and Analysis |
6.2.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, By On Demand (SaaS and PaaS), 2021-2031F |
6.2.3 Armenia Customer Relationship Management CRM Market Revenues & Volume, By On Premise, 2021-2031F |
6.2.4 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Hybrid, 2021-2031F |
6.3 Armenia Customer Relationship Management CRM Market, By Solutions |
6.3.1 Overview and Analysis |
6.3.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Social Monitoring, 2021-2031F |
6.3.3 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Social Mapping, 2021-2031F |
6.3.4 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Social Middleware, 2021-2031F |
6.3.5 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Social Management, 2021-2031F |
6.3.6 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Social Measurement, 2021-2031F |
6.4 Armenia Customer Relationship Management CRM Market, By Users |
6.4.1 Overview and Analysis |
6.4.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Small & Medium Businesses (SMB), 2021-2031F |
6.4.3 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Enterprises, 2021-2031F |
6.5 Armenia Customer Relationship Management CRM Market, By Verticals |
6.5.1 Overview and Analysis |
6.5.2 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Academia & Government, 2021-2031F |
6.5.3 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Automotive, Transportation and Logistics, 2021-2031F |
6.5.4 Armenia Customer Relationship Management CRM Market Revenues & Volume, By BFSI, 2021-2031F |
6.5.5 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Consumer Goods and Retail, 2021-2031F |
6.5.6 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Energy, Power and Utilities, 2021-2031F |
6.5.7 Armenia Customer Relationship Management CRM Market Revenues & Volume, By Healthcare, 2021-2031F |
7 Armenia Customer Relationship Management CRM Market Import-Export Trade Statistics |
7.1 Armenia Customer Relationship Management CRM Market Export to Major Countries |
7.2 Armenia Customer Relationship Management CRM Market Imports from Major Countries |
8 Armenia Customer Relationship Management CRM Market Key Performance Indicators |
9 Armenia Customer Relationship Management CRM Market - Opportunity Assessment |
9.1 Armenia Customer Relationship Management CRM Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.2 Armenia Customer Relationship Management CRM Market Opportunity Assessment, By Deployment Type, 2021 & 2031F |
9.3 Armenia Customer Relationship Management CRM Market Opportunity Assessment, By Solutions, 2021 & 2031F |
9.4 Armenia Customer Relationship Management CRM Market Opportunity Assessment, By Users, 2021 & 2031F |
9.5 Armenia Customer Relationship Management CRM Market Opportunity Assessment, By Verticals, 2021 & 2031F |
10 Armenia Customer Relationship Management CRM Market - Competitive Landscape |
10.1 Armenia Customer Relationship Management CRM Market Revenue Share, By Companies, 2024 |
10.2 Armenia Customer Relationship Management CRM Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |