| Product Code: ETC187367 | Publication Date: May 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 |
In 2024, Australia`s import trend for the kefir market experienced a decline, with a growth rate of -12.7% compared to the previous year. However, the compound annual growth rate (CAGR) for the period 2020-2024 stood at a healthy 13.83%. This dip in import momentum could be attributed to shifting consumer preferences or changes in trade policies affecting the market.
The kefir market in Australia caters to the growing demand for probiotic-rich dairy products. Kefir, a fermented milk drink, is known for its potential health benefits, including improved digestion and immune system support. As consumers become more health-conscious, the market for kefir continues to expand, with various flavors and formulations available to meet diverse preferences.
The Australia kefir market is driven by factors such as the increasing consumer awareness of probiotic-rich foods and their associated health benefits, the growing popularity of dairy alternatives, and the rising demand for functional foods and beverages. Kefir, a fermented milk drink, is renowned for its probiotic properties and digestive health benefits. With the rising prevalence of digestive disorders and the growing interest in gut health, there`s a heightened demand for kefir products in Australia health-conscious population. Moreover, the versatility of kefir in various formulations, including dairy-free options made from coconut milk or soy, further contributes to market growth as consumers seek alternatives to traditional dairy products.
Australia kefir market faces several challenges as producers and consumers navigate health trends, dairy alternatives, and market dynamics. One key challenge is educating consumers about the health benefits and unique properties of kefir compared to other fermented dairy products. Additionally, addressing concerns related to product consistency, taste variations, and shelf life poses challenges for kefir producers and manufacturers. Moreover, managing competition from alternative probiotic beverages and dairy substitutes presents commercial challenges for companies operating in the market. Overcoming these challenges demands collaboration between industry stakeholders, health professionals, and regulatory authorities to develop standardized practices, enhance consumer awareness, and promote innovation in the kefir market.
The Australia government acknowledges the growing popularity of kefir, a fermented dairy product known for its probiotic properties. Policies aim to support the dairy industry, ensure food safety standards, and promote consumer awareness of the health benefits of kefir. Initiatives focus on regulations for dairy product labeling, support for small-scale dairy producers, and public education campaigns on probiotics and gut health.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Kefir Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Kefir Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Kefir Market - Industry Life Cycle |
3.4 Australia Kefir Market - Porter's Five Forces |
3.5 Australia Kefir Market Revenues & Volume Share, By Nature, 2021 & 2031F |
3.6 Australia Kefir Market Revenues & Volume Share, By Product Types, 2021 & 2031F |
3.7 Australia Kefir Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.8 Australia Kefir Market Revenues & Volume Share, By Source, 2021 & 2031F |
4 Australia Kefir Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of kefir |
4.2.2 Growing demand for natural and functional food products |
4.2.3 Rising preference for probiotic-rich products in Australia |
4.3 Market Restraints |
4.3.1 Limited availability of kefir products in certain regions of Australia |
4.3.2 High production costs and pricing of kefir compared to conventional dairy products |
5 Australia Kefir Market Trends |
6 Australia Kefir Market, By Types |
6.1 Australia Kefir Market, By Nature |
6.1.1 Overview and Analysis |
6.1.2 Australia Kefir Market Revenues & Volume, By Nature, 2021-2031F |
6.1.3 Australia Kefir Market Revenues & Volume, By Organic , 2021-2031F |
6.1.4 Australia Kefir Market Revenues & Volume, By Conventional, 2021-2031F |
6.2 Australia Kefir Market, By Product Types |
6.2.1 Overview and Analysis |
6.2.2 Australia Kefir Market Revenues & Volume, By Flavored , 2021-2031F |
6.2.3 Australia Kefir Market Revenues & Volume, By Unflavored , 2021-2031F |
6.3 Australia Kefir Market, By Applications |
6.3.1 Overview and Analysis |
6.3.2 Australia Kefir Market Revenues & Volume, By Foods and beverages, 2021-2031F |
6.3.3 Australia Kefir Market Revenues & Volume, By Pharmaceutical, 2021-2031F |
6.4 Australia Kefir Market, By Source |
6.4.1 Overview and Analysis |
6.4.2 Australia Kefir Market Revenues & Volume, By Animal milk , 2021-2031F |
6.4.3 Australia Kefir Market Revenues & Volume, By Soy milk , 2021-2031F |
6.4.4 Australia Kefir Market Revenues & Volume, By Coconut milk, 2021-2031F |
6.4.5 Australia Kefir Market Revenues & Volume, By Others, 2021-2031F |
7 Australia Kefir Market Import-Export Trade Statistics |
7.1 Australia Kefir Market Export to Major Countries |
7.2 Australia Kefir Market Imports from Major Countries |
8 Australia Kefir Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms regarding kefir |
8.2 Number of new product launches in the kefir market |
8.3 Growth in the number of kefir manufacturers and suppliers in Australia |
8.4 Percentage increase in the number of kefir-related online searches |
9 Australia Kefir Market - Opportunity Assessment |
9.1 Australia Kefir Market Opportunity Assessment, By Nature, 2021 & 2031F |
9.2 Australia Kefir Market Opportunity Assessment, By Product Types, 2021 & 2031F |
9.3 Australia Kefir Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.4 Australia Kefir Market Opportunity Assessment, By Source, 2021 & 2031F |
10 Australia Kefir Market - Competitive Landscape |
10.1 Australia Kefir Market Revenue Share, By Companies, 2024 |
10.2 Australia Kefir Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |