Australia Menswear Market | Analysis, COVID-19 IMPACT, Revenue, Industry, Trends, Forecast, Companies, Growth, Size, Share, Value & Outlook

Market Forecast By Product Type (Trousers, Denims, Shirts and T-Shirts, Ethnic Wear, Others), By Season (Summer Wear, Winter Wear, All Season Wear), By Distribution Channel (Supermarkets and Hypermarkets, Exclusive Stores, Multi-Brand Retail Outlets, Online Stores, Others) And Competitive Landscape
Product Code: ETC171294 Publication Date: Jan 2022 Updated Date: Apr 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Australia Menswear Market Size Growth Rate


The Australia Menswear Market may undergo a gradual slowdown in growth rates between 2025 and 2029. Beginning strongly at 5.28% in 2025, growth softens to 4.24% in 2029.

Australia Menswear Market Size Growth Rate

Australia Menswear Market Overview

Australia menswear market encompasses a wide range of clothing and accessories designed for men of all ages and lifestyles. From casual wear and streetwear to formal attire and athleisure, this market offers a diverse array of options to suit various occasions and preferences. With a mix of local and international brands, as well as online and offline retailers, the menswear market in Australia provides consumers with access to the latest fashion trends, styles, and quality garments to express their personal identity and sense of fashion.

Drivers of the market

The menswear market in Australia is driven by evolving fashion trends, changing consumer lifestyles, and increasing disposable incomes. Men`s growing interest in fashion, grooming, and self-expression contributes to the expansion of the menswear market. Additionally, the influence of social media, celebrity endorsements, and fashion influencers drives consumer demand for stylish and contemporary clothing and accessories. Moreover, the growing acceptance of casual and athleisure wear in professional and social settings further propels market growth.

Challenges of the market

Challenges in the men`s wear market include fashion trends, retail strategies, and economic uncertainties. Retailers must adapt to shifting consumer preferences and shopping behaviors while managing inventory, pricing, and marketing strategies. Additionally, addressing concerns about omnichannel retailing, brand differentiation, and customer loyalty poses ongoing challenges in the market.

Government Policy of the market

The Australia government oversees the men`s and boys` clothing market to ensure product safety, fair trading practices, and compliance with consumer protection regulations. Policies involve standards for garment manufacturing, labeling requirements, and size regulations set by agencies like the Australia Competition and Consumer Commission (ACCC) and Standards Australia. Additionally, the government may support the textile and apparel industry through initiatives such as skills training, export promotion, and industry development programs. Government policies aim to maintain consumer confidence, promote competition, and support the growth of Australia businesses in the clothing market.

Key Highlights of the Report:

  • Australia Menswear Market Outlook
  • Market Size of Australia Menswear Market, 2024
  • Forecast of Australia Menswear Market, 2031
  • Historical Data and Forecast of Australia Menswear Revenues & Volume for the Period 2018 - 2031
  • Australia Menswear Market Trend Evolution
  • Australia Menswear Market Drivers and Challenges
  • Australia Menswear Price Trends
  • Australia Menswear Porter's Five Forces
  • Australia Menswear Industry Life Cycle
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Product Type for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Trousers for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Denims for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Shirts and T-Shirts for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Ethnic Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Others for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Season for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Summer Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Winter Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By All Season Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Distribution Channel for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Supermarkets and Hypermarkets for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Exclusive Stores for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Multi-Brand Retail Outlets for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Online Stores for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Menswear Market Revenues & Volume By Others for the Period 2018 - 2031
  • Australia Menswear Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Season
  • Market Opportunity Assessment By Distribution Channel
  • Australia Menswear Top Companies Market Share
  • Australia Menswear Competitive Benchmarking By Technical and Operational Parameters
  • Australia Menswear Company Profiles
  • Australia Menswear Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Australia Menswear Market Overview

3.1 Australia Country Macro Economic Indicators

3.2 Australia Menswear Market Revenues & Volume, 2021 & 2031F

3.3 Australia Menswear Market - Industry Life Cycle

3.4 Australia Menswear Market - Porter's Five Forces

3.5 Australia Menswear Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Australia Menswear Market Revenues & Volume Share, By Season, 2021 & 2031F

3.7 Australia Menswear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Australia Menswear Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Australia Menswear Market Trends

6 Australia Menswear Market, By Types

6.1 Australia Menswear Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Australia Menswear Market Revenues & Volume, By Product Type, 2018 - 2031F

6.1.3 Australia Menswear Market Revenues & Volume, By Trousers, 2018 - 2031F

6.1.4 Australia Menswear Market Revenues & Volume, By Denims, 2018 - 2031F

6.1.5 Australia Menswear Market Revenues & Volume, By Shirts and T-Shirts, 2018 - 2031F

6.1.6 Australia Menswear Market Revenues & Volume, By Ethnic Wear, 2018 - 2031F

6.1.7 Australia Menswear Market Revenues & Volume, By Others, 2018 - 2031F

6.2 Australia Menswear Market, By Season

6.2.1 Overview and Analysis

6.2.2 Australia Menswear Market Revenues & Volume, By Summer Wear, 2018 - 2031F

6.2.3 Australia Menswear Market Revenues & Volume, By Winter Wear, 2018 - 2031F

6.2.4 Australia Menswear Market Revenues & Volume, By All Season Wear, 2018 - 2031F

6.3 Australia Menswear Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Australia Menswear Market Revenues & Volume, By Supermarkets and Hypermarkets, 2018 - 2031F

6.3.3 Australia Menswear Market Revenues & Volume, By Exclusive Stores, 2018 - 2031F

6.3.4 Australia Menswear Market Revenues & Volume, By Multi-Brand Retail Outlets, 2018 - 2031F

6.3.5 Australia Menswear Market Revenues & Volume, By Online Stores, 2018 - 2031F

6.3.6 Australia Menswear Market Revenues & Volume, By Others, 2018 - 2031F

7 Australia Menswear Market Import-Export Trade Statistics

7.1 Australia Menswear Market Export to Major Countries

7.2 Australia Menswear Market Imports from Major Countries

8 Australia Menswear Market Key Performance Indicators

9 Australia Menswear Market - Opportunity Assessment

9.1 Australia Menswear Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Australia Menswear Market Opportunity Assessment, By Season, 2021 & 2031F

9.3 Australia Menswear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Australia Menswear Market - Competitive Landscape

10.1 Australia Menswear Market Revenue Share, By Companies, 2024

10.2 Australia Menswear Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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