Product Code: ETC171296 | Publication Date: Jan 2022 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Pakistan Menswear Market is likely to experience consistent growth rate gains over the period 2025 to 2029. The growth rate starts at 0.83% in 2025 and reaches 1.48% by 2029.
Pakistan's Menswear market is anticipated to experience a stable growth rate of 1.03% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.
The Pakistan Menswear Market is thriving with the increasing fashion consciousness among men and the growing influence of social media on fashion trends. This market includes a wide range of clothing, from formal wear to casual and sportswear, catering to various age groups and preferences. The rise of e-commerce and the expansion of retail outlets are also contributing to the market`s growth, as consumers seek diverse and trendy options.
The evolving fashion preferences of Pakistani men, coupled with increasing disposable incomes and a growing urban population, are driving the menswear market in Pakistan. With changing lifestyle trends and a greater emphasis on personal grooming and style, there`s a rising demand for diverse and fashionable clothing options among male consumers. As a result, local and international fashion brands are expanding their menswear offerings in Pakistan to cater to this burgeoning market segment.
The menswear market in Pakistan faces several challenges, including shifting consumer preferences, competition, and economic factors. Traditional menswear preferences in Pakistan have been influenced by cultural norms and societal expectations. However, with changing lifestyles, globalization, and exposure to international fashion trends, there is a growing demand for more diverse and modern menswear options. This shift presents challenges for local manufacturers and retailers to adapt their product offerings to meet evolving consumer preferences while maintaining the essence of traditional attire. Additionally, competition from international brands and online retailers further intensifies market dynamics, making it challenging for local menswear businesses to differentiate themselves and retain market share. Moreover, economic factors such as inflation, currency fluctuations, and purchasing power affect consumer spending behavior and overall market demand. Addressing these challenges requires investments in market research, product innovation, and marketing strategies to understand and cater to the needs of diverse consumer segments. Collaboration with designers, manufacturers, and retailers can also help create synergies and promote the growth of the menswear market in Pakistan.
The Pakistani government acknowledges the significance of the menswear industry within the broader textile and apparel sector. Policies aim to support local manufacturers, promote exports, and ensure compliance with international quality standards. Initiatives include skill development programs, trade facilitation measures, and incentives for innovation to enhance competitiveness in the menswear market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Pakistan Menswear Market Overview |
3.1 Pakistan Country Macro Economic Indicators |
3.2 Pakistan Menswear Market Revenues & Volume, 2021 & 2031F |
3.3 Pakistan Menswear Market - Industry Life Cycle |
3.4 Pakistan Menswear Market - Porter's Five Forces |
3.5 Pakistan Menswear Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Pakistan Menswear Market Revenues & Volume Share, By Season, 2021 & 2031F |
3.7 Pakistan Menswear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Pakistan Menswear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Pakistan Menswear Market Trends |
6 Pakistan Menswear Market, By Types |
6.1 Pakistan Menswear Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Pakistan Menswear Market Revenues & Volume, By Product Type, 2018 - 2031F |
6.1.3 Pakistan Menswear Market Revenues & Volume, By Trousers, 2018 - 2031F |
6.1.4 Pakistan Menswear Market Revenues & Volume, By Denims, 2018 - 2031F |
6.1.5 Pakistan Menswear Market Revenues & Volume, By Shirts and T-Shirts, 2018 - 2031F |
6.1.6 Pakistan Menswear Market Revenues & Volume, By Ethnic Wear, 2018 - 2031F |
6.1.7 Pakistan Menswear Market Revenues & Volume, By Others, 2018 - 2031F |
6.2 Pakistan Menswear Market, By Season |
6.2.1 Overview and Analysis |
6.2.2 Pakistan Menswear Market Revenues & Volume, By Summer Wear, 2018 - 2031F |
6.2.3 Pakistan Menswear Market Revenues & Volume, By Winter Wear, 2018 - 2031F |
6.2.4 Pakistan Menswear Market Revenues & Volume, By All Season Wear, 2018 - 2031F |
6.3 Pakistan Menswear Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Pakistan Menswear Market Revenues & Volume, By Supermarkets and Hypermarkets, 2018 - 2031F |
6.3.3 Pakistan Menswear Market Revenues & Volume, By Exclusive Stores, 2018 - 2031F |
6.3.4 Pakistan Menswear Market Revenues & Volume, By Multi-Brand Retail Outlets, 2018 - 2031F |
6.3.5 Pakistan Menswear Market Revenues & Volume, By Online Stores, 2018 - 2031F |
6.3.6 Pakistan Menswear Market Revenues & Volume, By Others, 2018 - 2031F |
7 Pakistan Menswear Market Import-Export Trade Statistics |
7.1 Pakistan Menswear Market Export to Major Countries |
7.2 Pakistan Menswear Market Imports from Major Countries |
8 Pakistan Menswear Market Key Performance Indicators |
9 Pakistan Menswear Market - Opportunity Assessment |
9.1 Pakistan Menswear Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Pakistan Menswear Market Opportunity Assessment, By Season, 2021 & 2031F |
9.3 Pakistan Menswear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Pakistan Menswear Market - Competitive Landscape |
10.1 Pakistan Menswear Market Revenue Share, By Companies, 2024 |
10.2 Pakistan Menswear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |