Pakistan Menswear Market | Companies, Value, COVID-19 IMPACT, Forecast, Growth, Industry, Analysis, Revenue, Outlook, Trends, Size & Share

Market Forecast By Product Type (Trousers, Denims, Shirts and T-Shirts, Ethnic Wear, Others), By Season (Summer Wear, Winter Wear, All Season Wear), By Distribution Channel (Supermarkets and Hypermarkets, Exclusive Stores, Multi-Brand Retail Outlets, Online Stores, Others) And Competitive Landscape
Product Code: ETC171296 Publication Date: Jan 2022 Updated Date: Apr 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Pakistan Menswear Market Size Growth Rate


The Pakistan Menswear Market is likely to experience consistent growth rate gains over the period 2025 to 2029. The growth rate starts at 0.83% in 2025 and reaches 1.48% by 2029.

Pakistan Menswear Market Size Growth Rate

Menswear Market: Pakistan vs Top 5 Major Economies in 2027 (Asia)


Pakistan's Menswear market is anticipated to experience a stable growth rate of 1.03% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.

Menswear Market: Pakistan vs Top 5 Major Economies in 2027 (Asia)

Pakistan Menswear Market Overview

The Pakistan Menswear Market is thriving with the increasing fashion consciousness among men and the growing influence of social media on fashion trends. This market includes a wide range of clothing, from formal wear to casual and sportswear, catering to various age groups and preferences. The rise of e-commerce and the expansion of retail outlets are also contributing to the market`s growth, as consumers seek diverse and trendy options.

Drivers of the market

The evolving fashion preferences of Pakistani men, coupled with increasing disposable incomes and a growing urban population, are driving the menswear market in Pakistan. With changing lifestyle trends and a greater emphasis on personal grooming and style, there`s a rising demand for diverse and fashionable clothing options among male consumers. As a result, local and international fashion brands are expanding their menswear offerings in Pakistan to cater to this burgeoning market segment.

Challenges of the market

The menswear market in Pakistan faces several challenges, including shifting consumer preferences, competition, and economic factors. Traditional menswear preferences in Pakistan have been influenced by cultural norms and societal expectations. However, with changing lifestyles, globalization, and exposure to international fashion trends, there is a growing demand for more diverse and modern menswear options. This shift presents challenges for local manufacturers and retailers to adapt their product offerings to meet evolving consumer preferences while maintaining the essence of traditional attire. Additionally, competition from international brands and online retailers further intensifies market dynamics, making it challenging for local menswear businesses to differentiate themselves and retain market share. Moreover, economic factors such as inflation, currency fluctuations, and purchasing power affect consumer spending behavior and overall market demand. Addressing these challenges requires investments in market research, product innovation, and marketing strategies to understand and cater to the needs of diverse consumer segments. Collaboration with designers, manufacturers, and retailers can also help create synergies and promote the growth of the menswear market in Pakistan.

Government Policy of the market

The Pakistani government acknowledges the significance of the menswear industry within the broader textile and apparel sector. Policies aim to support local manufacturers, promote exports, and ensure compliance with international quality standards. Initiatives include skill development programs, trade facilitation measures, and incentives for innovation to enhance competitiveness in the menswear market.

Key Highlights of the Report:

  • Pakistan Menswear Market Outlook
  • Market Size of Pakistan Menswear Market, 2024
  • Forecast of Pakistan Menswear Market, 2031
  • Historical Data and Forecast of Pakistan Menswear Revenues & Volume for the Period 2018 - 2031
  • Pakistan Menswear Market Trend Evolution
  • Pakistan Menswear Market Drivers and Challenges
  • Pakistan Menswear Price Trends
  • Pakistan Menswear Porter's Five Forces
  • Pakistan Menswear Industry Life Cycle
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Product Type for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Trousers for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Denims for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Shirts and T-Shirts for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Ethnic Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Others for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Season for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Summer Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Winter Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By All Season Wear for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Distribution Channel for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Supermarkets and Hypermarkets for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Exclusive Stores for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Multi-Brand Retail Outlets for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Online Stores for the Period 2018 - 2031
  • Historical Data and Forecast of Pakistan Menswear Market Revenues & Volume By Others for the Period 2018 - 2031
  • Pakistan Menswear Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Season
  • Market Opportunity Assessment By Distribution Channel
  • Pakistan Menswear Top Companies Market Share
  • Pakistan Menswear Competitive Benchmarking By Technical and Operational Parameters
  • Pakistan Menswear Company Profiles
  • Pakistan Menswear Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Pakistan Menswear Market Overview

3.1 Pakistan Country Macro Economic Indicators

3.2 Pakistan Menswear Market Revenues & Volume, 2021 & 2031F

3.3 Pakistan Menswear Market - Industry Life Cycle

3.4 Pakistan Menswear Market - Porter's Five Forces

3.5 Pakistan Menswear Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Pakistan Menswear Market Revenues & Volume Share, By Season, 2021 & 2031F

3.7 Pakistan Menswear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Pakistan Menswear Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Pakistan Menswear Market Trends

6 Pakistan Menswear Market, By Types

6.1 Pakistan Menswear Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Pakistan Menswear Market Revenues & Volume, By Product Type, 2018 - 2031F

6.1.3 Pakistan Menswear Market Revenues & Volume, By Trousers, 2018 - 2031F

6.1.4 Pakistan Menswear Market Revenues & Volume, By Denims, 2018 - 2031F

6.1.5 Pakistan Menswear Market Revenues & Volume, By Shirts and T-Shirts, 2018 - 2031F

6.1.6 Pakistan Menswear Market Revenues & Volume, By Ethnic Wear, 2018 - 2031F

6.1.7 Pakistan Menswear Market Revenues & Volume, By Others, 2018 - 2031F

6.2 Pakistan Menswear Market, By Season

6.2.1 Overview and Analysis

6.2.2 Pakistan Menswear Market Revenues & Volume, By Summer Wear, 2018 - 2031F

6.2.3 Pakistan Menswear Market Revenues & Volume, By Winter Wear, 2018 - 2031F

6.2.4 Pakistan Menswear Market Revenues & Volume, By All Season Wear, 2018 - 2031F

6.3 Pakistan Menswear Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Pakistan Menswear Market Revenues & Volume, By Supermarkets and Hypermarkets, 2018 - 2031F

6.3.3 Pakistan Menswear Market Revenues & Volume, By Exclusive Stores, 2018 - 2031F

6.3.4 Pakistan Menswear Market Revenues & Volume, By Multi-Brand Retail Outlets, 2018 - 2031F

6.3.5 Pakistan Menswear Market Revenues & Volume, By Online Stores, 2018 - 2031F

6.3.6 Pakistan Menswear Market Revenues & Volume, By Others, 2018 - 2031F

7 Pakistan Menswear Market Import-Export Trade Statistics

7.1 Pakistan Menswear Market Export to Major Countries

7.2 Pakistan Menswear Market Imports from Major Countries

8 Pakistan Menswear Market Key Performance Indicators

9 Pakistan Menswear Market - Opportunity Assessment

9.1 Pakistan Menswear Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Pakistan Menswear Market Opportunity Assessment, By Season, 2021 & 2031F

9.3 Pakistan Menswear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Pakistan Menswear Market - Competitive Landscape

10.1 Pakistan Menswear Market Revenue Share, By Companies, 2024

10.2 Pakistan Menswear Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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