| Product Code: ETC5416424 | Publication Date: Nov 2023 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Austria`s Mobile Money market facilitates financial transactions, payments, and banking services via mobile devices and digital wallets. Austrian mobile payment providers offer NFC (Near Field Communication), mobile banking apps, and peer-to-peer (P2P) payment solutions, enhancing financial inclusion, convenience, and secure transactions for consumers, businesses, and financial institutions.
The mobile money market in Austria is propelled by the increasing adoption of mobile payment solutions. The convenience and security of mobile money services drive their popularity among consumers and businesses.
Challenges in the mobile money market include expanding mobile payment adoption in diverse consumer segments and geographic regions, ensuring interoperability and security of mobile money platforms and transactions, and complying with financial regulations and anti-money laundering laws.
The Austrian government supports the mobile money market through policies that promote digital payments and financial inclusion. Financial incentives are provided for fintech companies developing mobile money solutions to enhance access to financial services. The government also funds research into secure and efficient mobile payment technologies and enforces regulations to ensure the security and privacy of mobile money transactions.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Mobile Money Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Austria Mobile Money Market - Industry Life Cycle |
3.4 Austria Mobile Money Market - Porter's Five Forces |
3.5 Austria Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Austria Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Austria Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Austria Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Austria Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Austria |
4.2.2 Growing adoption of digital payment methods |
4.2.3 Government initiatives promoting cashless transactions |
4.3 Market Restraints |
4.3.1 Concerns regarding data security and privacy |
4.3.2 Limited merchant acceptance of mobile money services |
4.3.3 Low levels of financial literacy among certain population segments |
5 Austria Mobile Money Market Trends |
6 Austria Mobile Money Market Segmentations |
6.1 Austria Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Austria Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Austria Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Austria Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Austria Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Austria Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Austria Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Austria Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Austria Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Austria Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Austria Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Austria Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Austria Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Austria Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Austria Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Austria Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Austria Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Austria Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Austria Mobile Money Market Import-Export Trade Statistics |
7.1 Austria Mobile Money Market Export to Major Countries |
7.2 Austria Mobile Money Market Imports from Major Countries |
8 Austria Mobile Money Market Key Performance Indicators |
8.1 Average transaction value per user |
8.2 Number of active users on mobile money platforms |
8.3 Frequency of mobile money transactions per user |
9 Austria Mobile Money Market - Opportunity Assessment |
9.1 Austria Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Austria Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Austria Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Austria Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Austria Mobile Money Market - Competitive Landscape |
10.1 Austria Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Austria Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |