Product Code: ETC042373 | Publication Date: Jan 2021 | Updated Date: Jun 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Bangladesh Lingerie Market is poised for steady growth rate improvements from 2025 to 2029. Commencing at 0.70% in 2025, growth builds up to 1.07% by 2029.
Bangladesh's Lingerie market is anticipated to experience a stable growth rate of 0.81% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.
The Bangladesh lingerie market is experiencing steady growth due to increasing disposable incomes, changing fashion preferences, and a growing awareness of personal grooming. The market is primarily driven by young urban consumers who seek trendy and comfortable innerwear options. International brands have a strong presence in the market, alongside local manufacturers who cater to a wide range of price points. E-commerce platforms have also played a significant role in expanding the reach of lingerie brands to consumers across the country. With a rising emphasis on body positivity and inclusivity, there is a growing demand for a diverse range of sizes and styles in the lingerie market. Overall, the Bangladesh lingerie market presents opportunities for both domestic and international players to capitalize on the evolving preferences of consumers.
The Bangladesh lingerie market is experiencing a shift towards more diverse and inclusive offerings, with a focus on body positivity and empowerment. There is a growing demand for comfortable yet stylish lingerie that caters to different body shapes and sizes. Sustainable and ethically produced lingerie brands are also gaining popularity among consumers who prioritize environmental and social responsibility. Online shopping for lingerie is on the rise, driven by the convenience and privacy it offers. Additionally, there is a trend towards customization and personalization, with some brands offering made-to-measure services. Overall, the Bangladesh lingerie market is evolving to meet the changing preferences and values of consumers, embracing diversity, sustainability, and individuality.
The Bangladesh lingerie market faces several challenges, including limited awareness and education about proper fit and sizing among consumers, which often results in incorrect purchases and dissatisfaction. Additionally, cultural norms and social taboos around discussing intimate apparel openly can hinder the marketing and promotion of lingerie products. The presence of counterfeit products in the market also poses a threat to the reputation of genuine brands and affects consumer trust. Moreover, the lack of retail infrastructure and access to a wide range of high-quality lingerie options in smaller towns and rural areas further restricts market growth. Addressing these challenges through targeted marketing campaigns, educational initiatives, and improving distribution channels could help the Bangladesh lingerie market overcome these obstacles and enhance its overall competitiveness.
The Bangladesh lingerie market presents several investment opportunities due to its growing demand fueled by increasing disposable income, changing lifestyles, and a shift towards more westernized fashion trends. Investors can capitalize on the rising demand for high-quality lingerie products that cater to diverse consumer preferences. Additionally, there is potential for growth in the online lingerie segment as e-commerce continues to gain traction in the country. Investing in innovative marketing strategies, product diversification, and expanding distribution channels can help companies capture a larger market share and establish a strong presence in the competitive lingerie market of Bangladesh. Overall, the market offers promising prospects for investors looking to tap into the evolving preferences of consumers and capitalize on the growing fashion consciousness in the country.
Government policies related to the Bangladesh lingerie market are aimed at promoting the growth of the industry while ensuring quality and ethical practices. The government has implemented regulations to improve workplace conditions, ensure fair wages for workers, and prohibit the use of child labor in the manufacturing process. Additionally, there are initiatives to encourage investment in the sector, increase export opportunities, and protect intellectual property rights. The government also supports the development of local lingerie brands and aims to boost the industry`s competitiveness both domestically and internationally. Overall, the government`s policies are focused on fostering a sustainable and responsible lingerie market in Bangladesh.
The Bangladesh lingerie market is expected to experience steady growth in the coming years due to factors such as increasing disposable income, changing fashion trends, and a growing awareness of intimate apparel among consumers. The market is likely to witness a rise in demand for premium and luxury lingerie products as consumers become more brand-conscious and seek higher quality items. Additionally, the increasing influence of social media and e-commerce platforms is expected to drive the online lingerie market in Bangladesh, offering convenience and a wider range of options for consumers. Overall, the future outlook for the Bangladesh lingerie market appears positive, with opportunities for both local and international brands to expand their presence and cater to the evolving preferences of consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bangladesh Lingerie Market Overview |
3.1 Bangladesh Country Macro Economic Indicators |
3.2 Bangladesh Lingerie Market Revenues & Volume, 2019 & 2026F |
3.3 Bangladesh Lingerie Market - Industry Life Cycle |
3.4 Bangladesh Lingerie Market - Porter's Five Forces |
3.5 Bangladesh Lingerie Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Bangladesh Lingerie Market Revenues & Volume Share, By Distribution Channel, 2019 & 2026F |
4 Bangladesh Lingerie Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Bangladesh Lingerie Market Trends |
6 Bangladesh Lingerie Market, By Types |
6.1 Bangladesh Lingerie Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Bangladesh Lingerie Market Revenues & Volume, By Type, 2016 - 2026F |
6.1.3 Bangladesh Lingerie Market Revenues & Volume, By Brassiere, 2016 - 2026F |
6.1.4 Bangladesh Lingerie Market Revenues & Volume, By Knickers, 2016 - 2026F |
6.1.5 Bangladesh Lingerie Market Revenues & Volume, By Shape Wear, 2016 - 2026F |
6.1.6 Bangladesh Lingerie Market Revenues & Volume, By Others, 2016 - 2026F |
6.2 Bangladesh Lingerie Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Bangladesh Lingerie Market Revenues & Volume, By Specialty Stores, 2016 - 2026F |
6.2.3 Bangladesh Lingerie Market Revenues & Volume, By Multi Brands Stores, 2016 - 2026F |
6.2.4 Bangladesh Lingerie Market Revenues & Volume, By Online, 2016 - 2026F |
7 Bangladesh Lingerie Market Import-Export Trade Statistics |
7.1 Bangladesh Lingerie Market Export to Major Countries |
7.2 Bangladesh Lingerie Market Imports from Major Countries |
8 Bangladesh Lingerie Market Key Performance Indicators |
9 Bangladesh Lingerie Market - Opportunity Assessment |
9.1 Bangladesh Lingerie Market Opportunity Assessment, By Type, 2019 & 2026F |
9.2 Bangladesh Lingerie Market Opportunity Assessment, By Distribution Channel, 2019 & 2026F |
10 Bangladesh Lingerie Market - Competitive Landscape |
10.1 Bangladesh Lingerie Market Revenue Share, By Companies, 2024 |
10.2 Bangladesh Lingerie Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |