| Product Code: ETC5416433 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile money market in Bosnia and Herzegovina is expanding as mobile financial services become more popular. Mobile money solutions enable users to perform financial transactions, such as payments and transfers, directly from their mobile devices, driving financial inclusion and convenience.
The mobile money market benefits from the increasing adoption of mobile payment solutions and digital financial services. Mobile money platforms enable users to conduct financial transactions, such as payments, transfers, and bill payments, using their mobile devices. The growth of smartphone usage, the rise in digital financial inclusion, and the demand for convenient and secure payment methods drive market growth. Additionally, advancements in mobile banking technologies and the expanding reach of financial services in emerging markets support the expansion of the mobile money market.
The mobile money market in Bosnia and Herzegovina faces challenges such as the high cost of implementing and maintaining secure mobile payment systems. There is also competition from global mobile money providers and the need to address regulatory requirements related to financial transactions and data security. Ensuring user trust and adoption while managing the costs of technology and compliance is crucial for success in this market. Additionally, there are challenges related to integrating mobile money solutions with existing financial systems and addressing regional market needs.
The government supports the mobile money market by fostering the development and adoption of mobile financial services. Policies include providing regulatory support for mobile payment systems, setting standards for security and transaction integrity, and promoting financial inclusion through mobile money solutions to improve access to financial services for individuals and businesses.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bosnia and Herzegovina Mobile Money Market Overview |
3.1 Bosnia and Herzegovina Country Macro Economic Indicators |
3.2 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Bosnia and Herzegovina Mobile Money Market - Industry Life Cycle |
3.4 Bosnia and Herzegovina Mobile Money Market - Porter's Five Forces |
3.5 Bosnia and Herzegovina Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Bosnia and Herzegovina Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Bosnia and Herzegovina Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Bosnia and Herzegovina Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Bosnia and Herzegovina Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Bosnia and Herzegovina |
4.2.2 Growth in e-commerce and online transactions in the country |
4.2.3 Government initiatives to promote digital payments and financial inclusion |
4.3 Market Restraints |
4.3.1 Low level of financial literacy among the population |
4.3.2 Limited availability of internet connectivity in certain regions |
4.3.3 Security concerns related to mobile money transactions |
5 Bosnia and Herzegovina Mobile Money Market Trends |
6 Bosnia and Herzegovina Mobile Money Market Segmentations |
6.1 Bosnia and Herzegovina Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Bosnia and Herzegovina Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Bosnia and Herzegovina Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Bosnia and Herzegovina Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Bosnia and Herzegovina Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Bosnia and Herzegovina Mobile Money Market Import-Export Trade Statistics |
7.1 Bosnia and Herzegovina Mobile Money Market Export to Major Countries |
7.2 Bosnia and Herzegovina Mobile Money Market Imports from Major Countries |
8 Bosnia and Herzegovina Mobile Money Market Key Performance Indicators |
8.1 Number of active mobile money users in Bosnia and Herzegovina |
8.2 Average transaction value through mobile money platforms |
8.3 Number of merchants accepting mobile money payments |
8.4 Percentage of population with access to mobile money services |
8.5 Frequency of mobile money transactions per user |
9 Bosnia and Herzegovina Mobile Money Market - Opportunity Assessment |
9.1 Bosnia and Herzegovina Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Bosnia and Herzegovina Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Bosnia and Herzegovina Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Bosnia and Herzegovina Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Bosnia and Herzegovina Mobile Money Market - Competitive Landscape |
10.1 Bosnia and Herzegovina Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Bosnia and Herzegovina Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |