| Product Code: ETC5416436 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile money market in Bulgaria is expanding with the increasing adoption of mobile payment solutions. Mobile money services offer convenience and security for financial transactions, allowing users to manage their finances, make payments, and transfer money using their mobile devices.
The mobile money market in Bulgaria is expanding as more consumers and businesses adopt digital payment solutions for convenience and security. The rise in smartphone penetration and the need for cashless transactions are driving the growth of mobile money services, which offer quick and easy payment methods.
The mobile money market in Bulgaria faces challenges related to regulatory compliance and technology adoption. Mobile money solutions enable users to conduct financial transactions using mobile devices, but ensuring compliance with financial regulations and fostering user adoption can be complex. Companies must invest in developing secure and user-friendly mobile money solutions while addressing the competitive landscape and evolving market trends.
The mobile money market in Bulgaria benefits from government policies that support the adoption and expansion of mobile financial services. The government provides incentives for businesses involved in mobile money solutions, with a focus on improving financial inclusion, enhancing transaction security, and promoting the use of mobile platforms for financial transactions.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria Mobile Money Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria Mobile Money Market - Industry Life Cycle |
3.4 Bulgaria Mobile Money Market - Porter's Five Forces |
3.5 Bulgaria Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Bulgaria Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Bulgaria Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Bulgaria Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Bulgaria Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Bulgaria |
4.2.2 Growing demand for digital payment solutions |
4.2.3 Government initiatives promoting financial inclusion |
4.3 Market Restraints |
4.3.1 Concerns about data security and privacy issues |
4.3.2 Limited awareness and trust in mobile money services |
4.3.3 Regulatory challenges and compliance requirements |
5 Bulgaria Mobile Money Market Trends |
6 Bulgaria Mobile Money Market Segmentations |
6.1 Bulgaria Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Bulgaria Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Bulgaria Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Bulgaria Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Bulgaria Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Bulgaria Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Bulgaria Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Bulgaria Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Bulgaria Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Bulgaria Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Bulgaria Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Bulgaria Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Bulgaria Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Bulgaria Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Bulgaria Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Bulgaria Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Bulgaria Mobile Money Market Import-Export Trade Statistics |
7.1 Bulgaria Mobile Money Market Export to Major Countries |
7.2 Bulgaria Mobile Money Market Imports from Major Countries |
8 Bulgaria Mobile Money Market Key Performance Indicators |
8.1 Percentage increase in active mobile money users |
8.2 Average transaction value through mobile money platforms |
8.3 Number of partnerships with banks and financial institutions to expand service reach |
8.4 Growth in the number of merchants accepting mobile money payments |
8.5 Rate of adoption of new mobile money features and services |
9 Bulgaria Mobile Money Market - Opportunity Assessment |
9.1 Bulgaria Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Bulgaria Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Bulgaria Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Bulgaria Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Bulgaria Mobile Money Market - Competitive Landscape |
10.1 Bulgaria Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |