| Product Code: ETC189405 | Publication Date: May 2022 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 |
In the Cambodia whiskey market, the import trend showed a growth rate of 3.91% from 2023 to 2024, while the compound annual growth rate (CAGR) for 2020-2024 was -4.6%. This indicates a slight recovery in import momentum following a period of decline, potentially influenced by shifts in consumer preferences or market stabilization efforts.

The whiskey market in Cambodia is witnessing increasing demand driven by changing consumer preferences and rising disposable incomes. Whiskey, a popular alcoholic beverage, is gaining popularity among Cambodian consumers, especially in urban areas. As the country`s economy continues to grow and lifestyles evolve, the whiskey market is expected to expand further, driven by factors such as urbanization, Westernization of culture, and changing drinking habits.
The rising disposable income and changing consumer preferences in Cambodia are driving the demand for premium alcoholic beverages like whiskey. As urbanization and Westernization influence lifestyle choices, there is a growing inclination towards luxury and imported products, including whiskey. Moreover, the emergence of upscale bars and restaurants in urban centers is expanding the market for whiskey consumption.
The whiskey market in Cambodia may encounter challenges related to import regulations, taxation, and changing consumer preferences. Moreover, competition from other alcoholic beverages and counterfeit products can impact market growth and profitability.
Government regulations in Cambodia alcoholic beverage industry aim to balance public health concerns with economic opportunities. This includes licensing requirements for whiskey production and distribution, age restrictions on consumption, advertising standards, and taxation policies to generate revenue while discouraging excessive consumption and underage drinking. The government collaborates with industry stakeholders to implement responsible drinking campaigns and enforce alcohol-related laws effectively.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Cambodia Whiskey Market Overview |
3.1 Cambodia Country Macro Economic Indicators |
3.2 Cambodia Whiskey Market Revenues & Volume, 2021 & 2031F |
3.3 Cambodia Whiskey Market - Industry Life Cycle |
3.4 Cambodia Whiskey Market - Porter's Five Forces |
3.5 Cambodia Whiskey Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Cambodia Whiskey Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Cambodia Whiskey Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in Cambodia leading to higher spending on luxury items like whiskey |
4.2.2 Growing tourism industry in Cambodia boosting demand for premium alcoholic beverages |
4.2.3 Changing consumer preferences towards premium and high-quality whiskey products |
4.3 Market Restraints |
4.3.1 High import duties and taxes on alcoholic beverages affecting the affordability of whiskey in Cambodia |
4.3.2 Strict regulations on alcohol advertising and promotion limiting market visibility and reach |
5 Cambodia Whiskey Market Trends |
6 Cambodia Whiskey Market, By Types |
6.1 Cambodia Whiskey Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Cambodia Whiskey Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Cambodia Whiskey Market Revenues & Volume, By American Whisky, 2021-2031F |
6.1.4 Cambodia Whiskey Market Revenues & Volume, By Irish Whisky, 2021-2031F |
6.1.5 Cambodia Whiskey Market Revenues & Volume, By Scotch Whisky, 2021-2031F |
6.1.6 Cambodia Whiskey Market Revenues & Volume, By Canadian Whisky, 2021-2031F |
6.1.7 Cambodia Whiskey Market Revenues & Volume, By Others, 2021-2031F |
6.2 Cambodia Whiskey Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Cambodia Whiskey Market Revenues & Volume, By On-trade, 2021-2031F |
6.2.3 Cambodia Whiskey Market Revenues & Volume, By Off-trade, 2021-2031F |
7 Cambodia Whiskey Market Import-Export Trade Statistics |
7.1 Cambodia Whiskey Market Export to Major Countries |
7.2 Cambodia Whiskey Market Imports from Major Countries |
8 Cambodia Whiskey Market Key Performance Indicators |
8.1 Number of whiskey distilleries and brands entering the Cambodian market |
8.2 Average price point of whiskey products in Cambodia |
8.3 Percentage of consumers willing to pay a premium for high-quality whiskey |
9 Cambodia Whiskey Market - Opportunity Assessment |
9.1 Cambodia Whiskey Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Cambodia Whiskey Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Cambodia Whiskey Market - Competitive Landscape |
10.1 Cambodia Whiskey Market Revenue Share, By Companies, 2024 |
10.2 Cambodia Whiskey Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here