| Product Code: ETC5416439 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile money market in Cameroon is expanding due to the increasing adoption of mobile payment solutions and financial services. Mobile money allows users to conduct financial transactions through mobile devices, including payments, transfers, and banking services. The market growth is supported by the rise in mobile phone usage and the demand for convenient financial services.
The Mobile Money market in Cameroon is expanding as mobile financial services become more accessible and widely used for transactions, remittances, and payments. Mobile money platforms enable users to perform financial transactions using their mobile phones, providing a convenient and secure alternative to traditional banking. The market is driven by the increasing penetration of mobile phones, the need for financial inclusion in underserved areas, and the growing preference for digital payments. Additionally, government support and partnerships with financial institutions are further promoting the adoption of mobile money services in Cameroon.
Challenges in the Mobile Money Market in Cameroon include high costs for implementing mobile money solutions and limited local infrastructure. There is a lack of awareness about the benefits of mobile money among consumers and businesses. Technical issues related to mobile payment systems and support further constrain market growth. Additionally, regulatory uncertainties and the absence of supportive policies for financial technology create additional barriers.
The government of Cameroon is actively promoting the mobile money market as part of its financial inclusion strategy. Policies include creating a regulatory framework that supports mobile money services and encourages innovation in digital financial services. The government also provides support for mobile money providers to expand their services and reach underserved populations.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Cameroon Mobile Money Market Overview |
3.1 Cameroon Country Macro Economic Indicators |
3.2 Cameroon Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Cameroon Mobile Money Market - Industry Life Cycle |
3.4 Cameroon Mobile Money Market - Porter's Five Forces |
3.5 Cameroon Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Cameroon Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Cameroon Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Cameroon Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Cameroon Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Cameroon |
4.2.2 Government initiatives promoting financial inclusion |
4.2.3 Growing adoption of mobile banking services by the unbanked population |
4.3 Market Restraints |
4.3.1 Limited internet connectivity and network coverage in rural areas |
4.3.2 Lack of awareness and trust in mobile money services among the population |
5 Cameroon Mobile Money Market Trends |
6 Cameroon Mobile Money Market Segmentations |
6.1 Cameroon Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Cameroon Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Cameroon Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Cameroon Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Cameroon Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Cameroon Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Cameroon Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Cameroon Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Cameroon Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Cameroon Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Cameroon Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Cameroon Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Cameroon Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Cameroon Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Cameroon Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Cameroon Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Cameroon Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Cameroon Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Cameroon Mobile Money Market Import-Export Trade Statistics |
7.1 Cameroon Mobile Money Market Export to Major Countries |
7.2 Cameroon Mobile Money Market Imports from Major Countries |
8 Cameroon Mobile Money Market Key Performance Indicators |
8.1 Average transaction value per user |
8.2 Number of active mobile money users |
8.3 Average revenue per user |
8.4 Number of mobile money agents |
8.5 Transaction success rate |
9 Cameroon Mobile Money Market - Opportunity Assessment |
9.1 Cameroon Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Cameroon Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Cameroon Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Cameroon Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Cameroon Mobile Money Market - Competitive Landscape |
10.1 Cameroon Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Cameroon Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |