Market Forecast By Product Type (Frozen Concentrated Orange Juice, Not From Concentrate, Canned Orange Juice, Fresh-Squeezed Orange juice, Dehydrated Orange Juice, Others), By Packaging (Tetra Pak, PP Material Bottle, Metal Can, Others), By Distribution Channel (Offline Channel, Online Channel) And Competitive Landscape
| Product Code: ETC223101 | Publication Date: Aug 2022 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
China orange juice import market continues to thrive in 2024 with Brazil, Israel, Costa Rica, Turkey, and Netherlands leading the way in supplying the country. Despite the high concentration with a high Herfindahl-Hirschman Index (HHI), the market shows strong growth potential with a notable compound annual growth rate (CAGR) of 29.68% from 2020 to 2024. The growth rate from 2023 to 2024 is particularly impressive at 14.04%, indicating sustained momentum in the import of orange juice into China.

| Report Name | China Orange Juice Market |
| Forecast period | 2025-2031 |
| CAGR | 5.53% |
| Growing Sector | Food & Beverage Processing |
The China Orange Juice Market report thoroughly covers the market by product type, packaging, and distribution channels. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders to devise and align their market strategies according to the current and future market dynamics.
China orange juice market is expected to maintain upward trajectory, driven by increasing consumer preference for healthy drinking options and increasing e-commerce penetration. Orange juice is highly rich in vitamin C and antioxidants, thus gaining more significance among health-conscious consumers. In addition, the market is further propelled by rising urbanization and increasing spending power of consumers. Moreover, the rising advertisement and awareness of consumers regarding orange juice is highlighted as the main key growth driver of the market.
Below mentioned are some prominent drivers and their influence on the market dynamics:
| Drivers | Primary Segments Affected | Why it matters (evidence) |
| Rising Health Awareness | Not From Concentrate, Fresh-Squeezed | Increasing consumer focus on natural and vitamin-rich beverages boosts demand for fresh and not-from-concentrate orange juice. |
| Urban Retail Expansion | Tetra Pak, PP Material Bottle | Growth in modern retail outlets and supermarkets increases availability of packaged orange juice in convenient formats. |
| Changing Lifestyles | Online Channel | Busy lifestyles promote preference for ready-to-drink juices available through online grocery platforms. |
| Agricultural Advances | Frozen Concentrated Orange Juice | Improved orange farming and processing technologies enhance supply and reduce costs for frozen concentrated orange juice. |
| Government Nutrition Programs | All Product Types | Government initiatives promoting healthy eating in schools and workplaces increase juice consumption awareness. |
China Orange Juice Market Size is projected to grow at a CAGR of 5.53% during the forecast period of 2025-2029. The market growth is driven by increasing consumer preference for vitamin-rich beverages and the rapid expansion of retail channels across China. Innovations in juice making procedure and advanced packaging technologies support the orange juice segment’s development. Furthermore, rising demand in urban areas for convenient, healthy, and nutritious drinks plays a crucial role in boosting market expansion, making orange juice a popular choice among health-conscious consumers nationwide.
Below mentioned are some major restraints and their influence on the market dynamics:
| Restraints | Primary Segments Affected | What this means (evidence) |
| High Raw Material Costs | Frozen Concentrated Orange Juice | Fluctuating orange crop yields and rising prices increase production costs for concentrated juices. |
| Shelf-Life Limitations | Fresh-Squeezed, Not from Concentrate | Shorter shelf life restricts wide distribution and creates supply chain challenges, especially for fresh juices. |
| Packaging Waste Concerns | Tetra Pak, Metal Can | Environmental concerns about packaging waste pressure manufacturers to innovate sustainable packaging. |
| Competition from Local Fruits | All Packaging Types | Reliance on packaged juices in some rural markets is diminishing due to availability of fresh local fruits reduces. |
| Regulatory Food Safety Norms | All Channels | Strict food safety standards increase compliance costs and affect small producers’ market participation. |
Despite rapid growth, challenges persist in the China Orange Juice Market. The volatility of orange raw material prices poses significant cost pressures on producers. Additionally, the fresh-squeezed segment struggles with limited shelf life, restricting distribution reach. Environmental concerns about packaging waste also require investment in sustainable alternatives. Furthermore, increasing competition from local fruit juices and alternative beverages impacts orange juice market share.
Several prominent trends reshaping the China Orange Juice Market Growth include:
Some prominent investment opportunities in the market include:
The top 5 leading players in China Orange Juice Industry include:
| Company Name | China Huiyuan Juice Group Limited |
|---|---|
| Established Year | 1992 |
| Headquarters | Beijing, China |
| Official Website | - |
China Huiyuan Juice Group is one of the largest juice producers in China, specializing in fruit juice production including various orange juice products. The company’s broad distribution network supports its market leadership.
| Company Name | Tingyi (Cayman Islands) Holding Corporation (Master Kong) |
|---|---|
| Established Year | 1991 |
| Headquarters | Tianjin, China |
| Official Website | Click Here |
COFCO Joycome Foods offers a diverse portfolio of fruit juices and beverages, with a strong focus on product innovation and quality assurance in the orange juice segment.
| Company Name | China Mengniu Dairy Company Limited |
|---|---|
| Established Year | 1999 |
| Headquarters | Hohhot, Inner Mongolia, China |
| Official Website | Click Here |
Suntory PepsiCo Beverage is a major player with strong international expertise, producing a wide range of packaged orange juices and juice drinks in China.
| Company Name | Hangzhou Wahaha Group Co., Ltd |
|---|---|
| Established Year | 1987 |
| Headquarters | Hangzhou, Zhejiang, China |
| Official Website | Click Here |
Minute Maid is a leading global brand offering multiple orange juice products in China, known for consistent quality and wide retail availability.
| Company Name | Nongfu Spring Co., Ltd. |
|---|---|
| Established Year | 1996 |
| Headquarters | Hangzhou, China |
| Official Website | Click Here |
Nongfu Spring, primarily known for bottled water, has diversified into fruit juices, including orange juice varieties, leveraging its robust supply chain.
According to Chinese Government Data, several initiatives promote fruit juice consumption and sustainable agriculture. The Ministry of Agriculture and Rural Affairs has launched programs encouraging the expansion of orange orchards with environmentally friendly practices. The National Nutrition Plan advocates for the use of fruit juices in school lunch programs to enhance children's health. The Chinese government advocates for packaging waste reduction via the “Green Packaging Action Plan,” which encourages beverage manufacturers to utilize recyclable and biodegradable packaging materials. These efforts together create a supportive environment for the orange juice industry to increase sustainably.
China Orange Juice Industry is expected to grow robustly. The market growth is driven by growing health awareness and demand for nutritious beverages. Rising spending power and increased advertising of the benefits of fruit juice will propel this market growth. Technological advancements will further improve the flavour and nutritional benefits of orange juice. Further, the increasing expansion of health-conscious consumers will foster the demand for orange juice.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Sachin Rai, Senior Research Analyst at 6Wresearch, the Frozen Concentrated Orange Juice category holds the largest market share during the forecast period. This is due to its cost-effectiveness, longer shelf life, and ease of transportation compared to fresh or not-from-concentrate variants.
Tetra Pak packaging dominates the China Orange Juice Market Share due to its superior barrier properties that preserve juice freshness and extend shelf life without refrigeration. The convenience of Tetra Pak cartons in retail distribution, combined with their recyclability, appeals to both consumers and manufacturers. Urban consumers prefer Tetra Pak packed juices for on-the-go consumption, driving its market dominance.
Offline channels maintain the dominant share in the China Orange Juice Market due to the widespread availability of orange juice products in supermarkets, hypermarkets, and convenience stores. Despite the growth of e-commerce, the large consumer base still relies on physical retail for fresh and packaged juice purchases. The trust and sensory experience of offline retail continue to support the prominence of this channel.
The report covers the market by following market segmentations:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 China Orange Juice Market Overview |
| 3.1 China Country Macro Economic Indicators |
| 3.2 China Orange Juice Market Revenues & Volume, 2019 & 2029F |
| 3.3 China Orange Juice Market - Industry Life Cycle |
| 3.4 China Orange Juice Market - Porter's Five Forces |
| 3.5 China Orange Juice Market Revenues & Volume Share, By Product Type, 2019 & 2029F |
| 3.6 China Orange Juice Market Revenues & Volume Share, By Packaging, 2019 & 2029F |
| 3.7 China Orange Juice Market Revenues & Volume Share, By Distribution Channel, 2019 & 2029F |
| 4 China Orange Juice Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing health consciousness among consumers |
| 4.2.2 Growing demand for natural and healthy beverages |
| 4.2.3 Rising disposable income leading to higher spending on premium products |
| 4.3 Market Restraints |
| 4.3.1 Seasonal fluctuations in orange production and availability |
| 4.3.2 Competition from other fruit juices and beverages in the market |
| 5 China Orange Juice Market Trends |
| 6 China Orange Juice Market, By Types |
| 6.1 China Orange Juice Market, By Product Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 China Orange Juice Market Revenues & Volume, By Product Type, 2019-2029F |
| 6.1.3 China Orange Juice Market Revenues & Volume, By Frozen Concentrated Orange Juice, 2019-2029F |
| 6.1.4 China Orange Juice Market Revenues & Volume, By Not From Concentrate, 2019-2029F |
| 6.1.5 China Orange Juice Market Revenues & Volume, By Canned Orange Juice, 2019-2029F |
| 6.1.6 China Orange Juice Market Revenues & Volume, By Fresh-Squeezed Orange juice,, 2019-2029F |
| 6.1.7 China Orange Juice Market Revenues & Volume, By Dehydrated Orange Juice, 2019-2029F |
| 6.1.8 China Orange Juice Market Revenues & Volume, By Others, 2019-2029F |
| 6.2 China Orange Juice Market, By Packaging |
| 6.2.1 Overview and Analysis |
| 6.2.2 China Orange Juice Market Revenues & Volume, By Tetra Pak, 2019-2029F |
| 6.2.3 China Orange Juice Market Revenues & Volume, By PP Material Bottle, 2019-2029F |
| 6.2.4 China Orange Juice Market Revenues & Volume, By Metal Can, 2019-2029F |
| 6.2.5 China Orange Juice Market Revenues & Volume, By Others, 2019-2029F |
| 6.3 China Orange Juice Market, By Distribution Channel |
| 6.3.1 Overview and Analysis |
| 6.3.2 China Orange Juice Market Revenues & Volume, By Offline Channel, 2019-2029F |
| 6.3.3 China Orange Juice Market Revenues & Volume, By Online Channel, 2019-2029F |
| 7 China Orange Juice Market Import-Export Trade Statistics |
| 7.1 China Orange Juice Market Export to Major Countries |
| 7.2 China Orange Juice Market Imports from Major Countries |
| 8 China Orange Juice Market Key Performance Indicators |
| 8.1 Consumer awareness and perception of orange juice as a healthy beverage option |
| 8.2 Adoption rate of orange juice consumption among different age groups |
| 8.3 Number of new product launches and innovations in the orange juice market |
| 9 China Orange Juice Market - Opportunity Assessment |
| 9.1 China Orange Juice Market Opportunity Assessment, By Product Type, 2019 & 2029F |
| 9.2 China Orange Juice Market Opportunity Assessment, By Packaging, 2019 & 2029F |
| 9.3 China Orange Juice Market Opportunity Assessment, By Distribution Channel, 2019 & 2029F |
| 10 China Orange Juice Market - Competitive Landscape |
| 10.1 China Orange Juice Market Revenue Share, By Companies, 2019 |
| 10.2 China Orange Juice Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |