Product Code: ETC10187205 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Print Advertising Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Print Advertising Market Revenues & Volume, 2021 & 2031F |
3.3 China Print Advertising Market - Industry Life Cycle |
3.4 China Print Advertising Market - Porter's Five Forces |
3.5 China Print Advertising Market Revenues & Volume Share, By Format, 2021 & 2031F |
3.6 China Print Advertising Market Revenues & Volume Share, By Industry, 2021 & 2031F |
3.7 China Print Advertising Market Revenues & Volume Share, By Medium, 2021 & 2031F |
3.8 China Print Advertising Market Revenues & Volume Share, By Target Audience, 2021 & 2031F |
4 China Print Advertising Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the Chinese population leading to higher consumer spending. |
4.2.2 Growth in the number of small and medium-sized enterprises (SMEs) in China requiring advertising services. |
4.2.3 Continued popularity and effectiveness of print advertising in certain regions or among specific demographics in China. |
4.3 Market Restraints |
4.3.1 Competition from digital advertising platforms and online marketing channels. |
4.3.2 Regulatory restrictions on certain types of print advertising content or placements in China. |
4.3.3 Economic downturns or uncertainties affecting overall advertising budgets and spending. |
5 China Print Advertising Market Trends |
6 China Print Advertising Market, By Types |
6.1 China Print Advertising Market, By Format |
6.1.1 Overview and Analysis |
6.1.2 China Print Advertising Market Revenues & Volume, By Format, 2021 - 2031F |
6.1.3 China Print Advertising Market Revenues & Volume, By Newspapers, 2021 - 2031F |
6.1.4 China Print Advertising Market Revenues & Volume, By Magazines, 2021 - 2031F |
6.1.5 China Print Advertising Market Revenues & Volume, By Brochures, 2021 - 2031F |
6.1.6 China Print Advertising Market Revenues & Volume, By Flyers, 2021 - 2031F |
6.2 China Print Advertising Market, By Industry |
6.2.1 Overview and Analysis |
6.2.2 China Print Advertising Market Revenues & Volume, By Retail, 2021 - 2031F |
6.2.3 China Print Advertising Market Revenues & Volume, By Automotive, 2021 - 2031F |
6.2.4 China Print Advertising Market Revenues & Volume, By Healthcare, 2021 - 2031F |
6.2.5 China Print Advertising Market Revenues & Volume, By Others, 2021 - 2031F |
6.3 China Print Advertising Market, By Medium |
6.3.1 Overview and Analysis |
6.3.2 China Print Advertising Market Revenues & Volume, By Local, 2021 - 2031F |
6.3.3 China Print Advertising Market Revenues & Volume, By National, 2021 - 2031F |
6.3.4 China Print Advertising Market Revenues & Volume, By International, 2021 - 2031F |
6.3.5 China Print Advertising Market Revenues & Volume, By Others, 2021 - 2031F |
6.4 China Print Advertising Market, By Target Audience |
6.4.1 Overview and Analysis |
6.4.2 China Print Advertising Market Revenues & Volume, By General Public, 2021 - 2031F |
6.4.3 China Print Advertising Market Revenues & Volume, By Businesses, 2021 - 2031F |
6.4.4 China Print Advertising Market Revenues & Volume, By Individuals, 2021 - 2031F |
6.4.5 China Print Advertising Market Revenues & Volume, By Others, 2021 - 2031F |
7 China Print Advertising Market Import-Export Trade Statistics |
7.1 China Print Advertising Market Export to Major Countries |
7.2 China Print Advertising Market Imports from Major Countries |
8 China Print Advertising Market Key Performance Indicators |
8.1 Average cost per thousand impressions (CPM) for print advertising in China. |
8.2 Growth in the number of print advertising campaigns launched annually. |
8.3 Percentage of total advertising budgets allocated to print advertising by businesses in China. |
9 China Print Advertising Market - Opportunity Assessment |
9.1 China Print Advertising Market Opportunity Assessment, By Format, 2021 & 2031F |
9.2 China Print Advertising Market Opportunity Assessment, By Industry, 2021 & 2031F |
9.3 China Print Advertising Market Opportunity Assessment, By Medium, 2021 & 2031F |
9.4 China Print Advertising Market Opportunity Assessment, By Target Audience, 2021 & 2031F |
10 China Print Advertising Market - Competitive Landscape |
10.1 China Print Advertising Market Revenue Share, By Companies, 2024 |
10.2 China Print Advertising Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |