| Product Code: ETC6807659 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The market for face makeup imports in Congo experienced a significant decline in 2023, with a negative CAGR of -40.36% and a growth rate of -73.62%. Despite the challenging environment, top exporters such as China, France, and Belgium continued to dominate the market, along with domestic suppliers from Congo and Nigeria. The high concentration levels indicated by the Herfindahl-Hirschman Index (HHI) suggest that these key players are likely to maintain their strong presence in the Congolese market for face makeup in the near future.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Congo Face Makeup Market Overview |
3.1 Congo Country Macro Economic Indicators |
3.2 Congo Face Makeup Market Revenues & Volume, 2021 & 2031F |
3.3 Congo Face Makeup Market - Industry Life Cycle |
3.4 Congo Face Makeup Market - Porter's Five Forces |
3.5 Congo Face Makeup Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Congo Face Makeup Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Congo Face Makeup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Congo leading to higher spending on cosmetics |
4.2.2 Growing popularity of social media influencing makeup trends and driving demand for face makeup products |
4.2.3 Rising awareness about skincare and beauty routines among consumers in Congo |
4.3 Market Restraints |
4.3.1 High import duties on cosmetic products impacting pricing and affordability for consumers |
4.3.2 Cultural factors influencing preferences towards natural beauty over heavy makeup looks in certain regions of Congo |
5 Congo Face Makeup Market Trends |
6 Congo Face Makeup Market, By Types |
6.1 Congo Face Makeup Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Congo Face Makeup Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Congo Face Makeup Market Revenues & Volume, By Sheet Mask, 2021- 2031F |
6.1.4 Congo Face Makeup Market Revenues & Volume, By Clay Mask, 2021- 2031F |
6.1.5 Congo Face Makeup Market Revenues & Volume, By Peel-off Mask, 2021- 2031F |
6.1.6 Congo Face Makeup Market Revenues & Volume, By Cream Mask, 2021- 2031F |
6.2 Congo Face Makeup Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Congo Face Makeup Market Revenues & Volume, By Supermarkets, 2021- 2031F |
6.2.3 Congo Face Makeup Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.2.4 Congo Face Makeup Market Revenues & Volume, By Online Retail Stores, 2021- 2031F |
6.2.5 Congo Face Makeup Market Revenues & Volume, By Other, 2021- 2031F |
7 Congo Face Makeup Market Import-Export Trade Statistics |
7.1 Congo Face Makeup Market Export to Major Countries |
7.2 Congo Face Makeup Market Imports from Major Countries |
8 Congo Face Makeup Market Key Performance Indicators |
8.1 Number of beauty influencers promoting face makeup products on social media platforms |
8.2 Growth in the number of beauty stores and cosmetics retailers in Congo |
8.3 Percentage increase in online searches for face makeup products in Congo |
9 Congo Face Makeup Market - Opportunity Assessment |
9.1 Congo Face Makeup Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Congo Face Makeup Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Congo Face Makeup Market - Competitive Landscape |
10.1 Congo Face Makeup Market Revenue Share, By Companies, 2024 |
10.2 Congo Face Makeup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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