| Product Code: ETC4380653 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
The mobile money market in Egypt enables digital financial transactions, supporting financial inclusion and convenience. As Egypt promotes digital banking and reduces dependency on cash, mobile money solutions are becoming more popular across various socioeconomic groups.
The mobile money market in Egypt is propelled by efforts to promote financial inclusion and cashless transactions. Mobile money platforms enable users to conduct financial transactions, transfer funds, and make payments through mobile devices, providing convenience and accessibility. With a large unbanked population and government support for digital financial solutions, the adoption of mobile money services is increasing in Egypt.
Challenges in the mobile money market include regulatory hurdles that can slow the adoption of mobile payment solutions. Additionally, there is a prevailing lack of trust in digital payment systems, particularly among older populations. Infrastructure issues, such as limited internet access and unreliable mobile networks, also impede the growth of mobile money services. Finally, competition from traditional banking institutions and emerging fintech companies creates pressure on market players to innovate and enhance service offerings.
The mobile money market in Egypt is bolstered by government policies aimed at financial inclusion and digital payment adoption. The Central Bank of Egypt has implemented regulations to promote cashless transactions, including support for mobile wallets and mobile-based financial services. With incentives for fintech companies and partnerships with telecom providers, the government is fostering the growth of mobile money solutions, enabling greater financial access for the unbanked population. These efforts align with Egypts broader objectives to increase digital financial inclusion and stimulate economic growth.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Egypt Mobile Money Market Overview |
3.1 Egypt Country Macro Economic Indicators |
3.2 Egypt Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Egypt Mobile Money Market - Industry Life Cycle |
3.4 Egypt Mobile Money Market - Porter's Five Forces |
3.5 Egypt Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Egypt Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Egypt Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Egypt Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Egypt Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Egypt |
4.2.2 Government initiatives promoting digital payments and financial inclusion |
4.2.3 Growing adoption of e-commerce and online transactions in Egypt |
4.3 Market Restraints |
4.3.1 Low levels of financial literacy and awareness about mobile money services |
4.3.2 Limited merchant acceptance of mobile money payments in Egypt |
5 Egypt Mobile Money Market Trends |
6 Egypt Mobile Money Market, By Types |
6.1 Egypt Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Egypt Mobile Money Market Revenues & Volume, By Transaction mode, 2021-2031F |
6.1.3 Egypt Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.4 Egypt Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.5 Egypt Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Egypt Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Egypt Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Egypt Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Egypt Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Egypt Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Egypt Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Egypt Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Egypt Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Egypt Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Egypt Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Egypt Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Egypt Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Egypt Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Egypt Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Egypt Mobile Money Market Import-Export Trade Statistics |
7.1 Egypt Mobile Money Market Export to Major Countries |
7.2 Egypt Mobile Money Market Imports from Major Countries |
8 Egypt Mobile Money Market Key Performance Indicators |
8.1 Average transaction value per user |
8.2 Number of active mobile money users |
8.3 Percentage of transactions conducted online versus offline |
8.4 Average number of transactions per user per month |
8.5 Percentage of population with access to mobile money services |
9 Egypt Mobile Money Market - Opportunity Assessment |
9.1 Egypt Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Egypt Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Egypt Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Egypt Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Egypt Mobile Money Market - Competitive Landscape |
10.1 Egypt Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Egypt Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |