| Product Code: ETC7138527 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Estonian market for online beauty and personal care products has seen steady growth, with key imports coming from South Korea, Metropolitan France, Germany, Poland, and Italy in 2024. The market concentration, as measured by the HHI, has decreased from very low in 2023 to low in 2024, indicating a more diverse range of suppliers. The impressive compound annual growth rate of 10.11% from 2020 to 2024 highlights the increasing demand for these products in Estonia. Furthermore, the strong growth rate of 24.63% from 2023 to 2024 suggests a thriving market with opportunities for both local and international players.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Estonia Online Beauty and Personal Care Products Market Overview |
3.1 Estonia Country Macro Economic Indicators |
3.2 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 Estonia Online Beauty and Personal Care Products Market - Industry Life Cycle |
3.4 Estonia Online Beauty and Personal Care Products Market - Porter's Five Forces |
3.5 Estonia Online Beauty and Personal Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Estonia Online Beauty and Personal Care Products Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 Estonia Online Beauty and Personal Care Products Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Estonia Online Beauty and Personal Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration in Estonia |
4.2.2 Growing trend towards online shopping in the beauty and personal care sector |
4.2.3 Rising demand for natural and organic beauty products |
4.3 Market Restraints |
4.3.1 Limited awareness about online beauty and personal care products |
4.3.2 Challenges related to product authenticity and quality control in online purchases |
4.3.3 Competition from traditional brick-and-mortar stores |
5 Estonia Online Beauty and Personal Care Products Market Trends |
6 Estonia Online Beauty and Personal Care Products Market, By Types |
6.1 Estonia Online Beauty and Personal Care Products Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Personal Care Products, 2021- 2031F |
6.1.4 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Cosmetics/Makeup Products, 2021- 2031F |
6.2 Estonia Online Beauty and Personal Care Products Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Synthetic, 2021- 2031F |
6.2.3 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Natural and Organic, 2021- 2031F |
6.3 Estonia Online Beauty and Personal Care Products Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Male, 2021- 2031F |
6.3.3 Estonia Online Beauty and Personal Care Products Market Revenues & Volume, By Female, 2021- 2031F |
7 Estonia Online Beauty and Personal Care Products Market Import-Export Trade Statistics |
7.1 Estonia Online Beauty and Personal Care Products Market Export to Major Countries |
7.2 Estonia Online Beauty and Personal Care Products Market Imports from Major Countries |
8 Estonia Online Beauty and Personal Care Products Market Key Performance Indicators |
8.1 Average order value (AOV) of online beauty and personal care products |
8.2 Customer retention rate for online beauty and personal care platforms |
8.3 Number of unique visitors to online beauty and personal care websites |
8.4 Conversion rate of website visitors to customers |
8.5 Customer satisfaction ratings and reviews on online beauty and personal care platforms |
9 Estonia Online Beauty and Personal Care Products Market - Opportunity Assessment |
9.1 Estonia Online Beauty and Personal Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Estonia Online Beauty and Personal Care Products Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 Estonia Online Beauty and Personal Care Products Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Estonia Online Beauty and Personal Care Products Market - Competitive Landscape |
10.1 Estonia Online Beauty and Personal Care Products Market Revenue Share, By Companies, 2024 |
10.2 Estonia Online Beauty and Personal Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |