Product Code: ETC017296 | Publication Date: Jun 2023 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Ghana stationery and office supplies market is projected to reach a value of US$3.6 billion by 2026, registering a CAGR of 2.8% during the forecast period (2020-2026). The growing popularity of e-commerce platforms has led to an increased demand for stationery products from both retail and wholesale customers in Ghana. Additionally, the launch of several new brands in the country is also driving up sales within this sector due to rising consumer awareness and preferences for branded goods.
One of the major drivers for growth in the Ghana stationery and office supplies market is increasing disposable income levels among individuals which allows them to spend more money on non-essential items such as stationary products. Furthermore, rising educational expenditure across all levels including primary schools, secondary schools and colleges/universities has resulted in an increased demand for schoolbooks, notebooks etc., thereby boosting revenues within this industry segment. Moreover, with businesses increasingly transitioning towards digitization many have been investing heavily into modernizing their workspaces with upgraded furniture sets which further boosts revenue opportunities within the office supplies subsegment.
The current outbreak of COVID-19 pandemic has crippled economies worldwide resulting in governments imposing lockdowns & restrictions on movement thus leading to decreased purchasing power amongst consumers adversely impacting growth prospects within this sector as well as other industries across Africa & beyond . In addition , with traditional markets being closed , there are no physical spaces available where people can browse through different offerings before making purchases thereby restricting customer acquisition opportunities for players operating within this space.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Ghana Stationery and Office Supplies Market Overview |
3.1 Ghana Country Macro Economic Indicators |
3.2 Ghana Stationery and Office Supplies Market Revenues & Volume, 2019 & 2026F |
3.3 Ghana Stationery and Office Supplies Market - Industry Life Cycle |
3.4 Ghana Stationery and Office Supplies Market - Porter's Five Forces |
3.5 Ghana Stationery and Office Supplies Market Revenues & Volume Share, By Product, 2019 & 2026F |
3.6 Ghana Stationery and Office Supplies Market Revenues & Volume Share, By Distribution Channel, 2019 & 2026F |
4 Ghana Stationery and Office Supplies Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Ghana Stationery and Office Supplies Market Trends |
6 Ghana Stationery and Office Supplies Market, By Types |
6.1 Ghana Stationery and Office Supplies Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Ghana Stationery and Office Supplies Market Revenues & Volume, By Product, 2016 - 2026F |
6.1.3 Ghana Stationery and Office Supplies Market Revenues & Volume, By Writing Supplies (Pens, Highlighters, Markers, Pencils, Erasers, Others), 2016 - 2026F |
6.1.4 Ghana Stationery and Office Supplies Market Revenues & Volume, By Calendars, 2016 - 2026F |
6.1.5 Ghana Stationery and Office Supplies Market Revenues & Volume, By Planners, 2016 - 2026F |
6.1.6 Ghana Stationery and Office Supplies Market Revenues & Volume, By Organizers, 2016 - 2026F |
6.1.7 Ghana Stationery and Office Supplies Market Revenues & Volume, By Clips & Fasteners , 2016 - 2026F |
6.1.8 Ghana Stationery and Office Supplies Market Revenues & Volume, By Tape & Adhesives, 2016 - 2026F |
6.1.9 Ghana Stationery and Office Supplies Market Revenues & Volume, By Other, 2016 - 2026F |
6.1.10 Ghana Stationery and Office Supplies Market Revenues & Volume, By Other, 2016 - 2026F |
6.2 Ghana Stationery and Office Supplies Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Ghana Stationery and Office Supplies Market Revenues & Volume, By Online Stores, 2016 - 2026F |
6.2.3 Ghana Stationery and Office Supplies Market Revenues & Volume, By Supermarket & Hypermarket, 2016 - 2026F |
6.2.4 Ghana Stationery and Office Supplies Market Revenues & Volume, By Stationery Stores, 2016 - 2026F |
6.2.5 Ghana Stationery and Office Supplies Market Revenues & Volume, By Other, 2016 - 2026F |
7 Ghana Stationery and Office Supplies Market Import-Export Trade Statistics |
7.1 Ghana Stationery and Office Supplies Market Export to Major Countries |
7.2 Ghana Stationery and Office Supplies Market Imports from Major Countries |
8 Ghana Stationery and Office Supplies Market Key Performance Indicators |
9 Ghana Stationery and Office Supplies Market - Opportunity Assessment |
9.1 Ghana Stationery and Office Supplies Market Opportunity Assessment, By Product, 2019 & 2026F |
9.2 Ghana Stationery and Office Supplies Market Opportunity Assessment, By Distribution Channel, 2019 & 2026F |
10 Ghana Stationery and Office Supplies Market - Competitive Landscape |
10.1 Ghana Stationery and Office Supplies Market Revenue Share, By Companies, 2019 |
10.2 Ghana Stationery and Office Supplies Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |